future of the newspaper industry, if you’re not any of the following skip to the last page news publisher, news manager, news editor, news marketer, just interested in newspapers, we are grateful to newspapers for they’ve freed the press, for new size and formats, interesting and niche papers, flexible delivery options, gazillions of promotions and material better news design, so much opinion, really newspapers have done so much for us, but still something is strangely wrong because today, nobody wants to read yesterday’s news, and surely no one wants to read news they’re not interested in, yes! readership may be cute but don’t feed readers like sheep, readers don’t want to read all the stuff that is being dictated by editorial teams, and readers certainly don’t want to buy several papers to get the opinion they're looking for, besides, we can do all these things much easier online bulentkeles.com

future of the newspaper industry series

grateful to newspapers

if you’re not any of the following skip to the last page• news publisher• news manager• news editor• news marketer• just interested in newspapers

we are grateful to newspapers for…

literally! they didthey’ve freed the press

new sizeand formats

for

papers

forinteresting/

niche

opinion

somuch

flexibledistributi

onoptions

news design

better

for

the gazillion of

and forpromotions & material

really newspapers have done so much for us

thank you newspapers

but something is strangely wrong because still

we arefed withyesterday’snews

news we’re not reallyinterested in

and we’re constantly given

yes! high readership looks cutebut don’t feed uslike sheep

we don’t wantyour dictating news and

opinion

and we certainly don’t want to buyseveral papersto get the opinionwe’re looking for

besides

online news isfree tooand…

it’spersonalized andcustomizable

laptop, iPhonesand digital assistants

are handier

is cheapermore accessible

internetand

high-speed

and yes!

the treesto save

we can’t wait

don’t you think it’s time for a change?

coming up nextnewspaper readershift

thank youfollow me on twitter: bulentkeles | linkedin: bulentkeles | blog: bulentkeles.com