grisi plus final conference 9th october 2014 dante

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GRISI PLUS Final Conference: GRISI PLUS Final Conference: USING GEOMATICS USING GEOMATICS FOR A MORE ATTRACTIVE COUNTRYSIDE” FOR A MORE ATTRACTIVE COUNTRYSIDE” 9th October 2014 9th October 2014 Moravske Toplice, Slovenia Moravske Toplice, Slovenia GRISI PLUS project is co-financed by the European Regional Development Fund and made possible by te INTERREG IVC programme.

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GRISI PLUS Final Conference: “USING GEOMATICS FOR A MORE ATTRACTIVE COUNTRYSIDE” 9th October 2014 Moravske Toplice, Slovenia

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Page 1: Grisi plus final conference 9th october 2014 DANTE

GRISI PLUS Final Conference:GRISI PLUS Final Conference:

““USING GEOMATICS USING GEOMATICS

FOR A MORE ATTRACTIVE COUNTRYSIDE”FOR A MORE ATTRACTIVE COUNTRYSIDE”

9th October 20149th October 2014

Moravske Toplice, SloveniaMoravske Toplice, Slovenia

GRISI PLUS project is co-financed by the European Regional Development Fund

and made possible by te INTERREG IVC programme.

Page 2: Grisi plus final conference 9th october 2014 DANTE

GRISI PLUS project is co-financed by the European Regional Development Fund

and made possible by te INTERREG IVC programme.

INTERREG IVC:

Page 3: Grisi plus final conference 9th october 2014 DANTE

GRISI PLUS project is co-financed by the European Regional Development Fund

and made possible by te INTERREG IVC programme.

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DANTE PROJECT DANTE - Digital Agenda for new tourism approach in European

rural and mountain areas

INTERREG IVC project, duration 3 years: 1/1/2012 – 31/12/2014

13 partners

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What is DANTE and why it is important? DANTE project looks at how the use of information and communication

technologies (ICT) can positively contribute to the development of tourism in rural and remote areas.

• Information and CommunicationTechnologies (ICT) as key driver for the tourism sector with a particular focus to mountain and rural areas as “fragile” areas facing important challenges.

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Tourism in rural areas Cuntless sites of tourism excellence, beautiful landscapes and infinite

possibilities of outdoor activities, precious heritage sites and warm small rural communities who are offering tourists a different, quality experience.

Beyond the big tourism centres

Small actors, hotels and B&B owners, guides, outdoor activity centres and authentic natural or historical sites.

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Tourism in rural areas

Tourism is a major economic sector. In parallel, the digital economy is said to grow at seven times the rate of the rest of the economy.

So, how can we best use these dynamics in rural territories?

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Why ICT are so important for tourism in rural areas?

It helps destinations to promote their specific assets,

It provides tourists with quality information in a cost efficient way

It helps businesses to better coordinate and connect their offers, design attractive new products and services

It gives tourists the possibility to interact and share their experience in a proactive way (social media, smart phones…)

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Objectives of DANTE

Ensure a better use and integration of ITC agendas into the tourism local policies in remote areas

Sharing of existing innovative ICT experiences for tourism development (to create a “learning platform”)

Local and regional tourism policies has to ensure competitiveness and attractiveness: the ICT can be a strategic element in this process.

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DANTE Findings & Outcomes• Transfer of knowledge for the integration of ICT in the regional tourism

policy and development of SMEs in rural and mountain areas: transfer through good practices, workshops and study visits.

• Good practices catalogue and thematic guidelines

• Implementations plans (local political agendas ICT/Tourism + european recommendations) (8 public partners)

• Light pilot : New web platform

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From theory to practice: how ICT are improving rural tourism

Pilot web platform assembling the innovative and successful elements of all the good practices identified in partner regions:

• use of open source CMS, with multilanguage content to manage texts, images, videos, event calendars

• integration with open data

• webcam system

• net sentiment component

• a community for tourists and operators

• the Mobile Tag system

• information on accommodation facilities and events (Booking system)

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From theory to practice: how ICT are improving rural tourism

Light pilot allready implemented in the Province of Turin + possibility to implement it in other rural areas

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How the new European strategyis supporting the development of ICT

and tourism policies? Bridging the digital agenda with the tourism agenda – part of Smart

Specialisation Strategies and Operational Programmes.

The launch of the new INTERREG EUROPE programme is giving new opportunities to develop and reinforce ICT and tourism strategies in rural and mountain territories.

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Development Centre of The Heart of Slovenia

ANA SAVŠ[email protected]