“Gross Margin Efficiencies are helping Global Companies”.

UNCERTAINTY INSTABILITY GLOBALITY

COMPLEXITY SALES COSTS

GROSS MARGIN

GLOBAL STRATEGY VERTICAL INTEGRATION

MARKETS

Pricing

Sales

Stores Ecommerce

Currency Fluctuations

Economic Drivers

Duty Taxes

Tariffs

PRODUCTION

PURCHASE

MARKUP Cost

Currency Fluctuations

Transport Costs

Duty Taxes WAREHOUSE

DISTRIBUTION

Vertical Integration

Building strong relationship across the “Income Statement”.

Determine Gross Margin Efficiency to make

better decisions.

Gross Margin Efficiencies are helping Global

Companies.

5 Regions

¿?

1

2

Spain

€

3 No € Stable Exchange

4 No € Unstable Exchange

Good Gross Margin

Good GM

Not Good Gross Margin

Not Good GM

Good GM

Not Good GM

5 No € Dangerous Unstable

Real Brasileño Peso Argentino Venezuela

+GROSS MARGIN

-GROSS MARGIN

+ Unstable Against €

+ Stable Against €

23%

Matrix

22%

15% 11%