WordPress and Web Design

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Who are We?

<- Jeff Pearce

Job Thomas ->

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Who is WooThemes?

•  WordPress Products •  Themes and Plugins •  WooCommerce

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Who is WooThemes?

www.woothemes.com

Why are we here?

•  Website creation •  WordPress •  You!

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Today’s Goals

•  ID 3 components of publishing online •  Difference between WP.com and

WP.org •  What is WP, how can it help you? •  Setup basic WP site •  Choose a theme •  Add some content •  Have a website up and running! J

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Why are you here?

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Why make a website?

•  Digital home •  Personal blog / portfolio •  Ecommerce / making

money •  Social interaction •  Publishing •  Online learning

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How to make a website?

1.  Server (plot of a house) 2.  Domain Name (address of a house) 3.  Code (the actual website)

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WordPress

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WordPress

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WordPress: Why?

•  Free •  Easy to learn •  Customizable

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Examples

•  Show and tell time J

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WordPress: Content

•  Posts •  Categories – Broad (Cats) •  Tags – Specific (Siamese)

•  Pages

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WordPress: Design

•  Themes

•  More show and tell! J

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WordPress: Functionality

•  Plugins

•  It’s showtime!

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WordPress: Functionality

•  Do’s and don’ts •  Most downloaded and

featured list on wp.org are good places to start

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Time to build!

•  5 Steps to heaven!

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Step 1: What?

•  What is your purpose? •  Which pages do you need? •  What do visitors see first?

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Step 2: Design

•  Decide on a layout •  Blog/Magazine •  Shop •  Business •  One Pager

•  Choosing a Theme •  Free vs Premium •  Envato / WooThemes •  One click solutions vs flexible solutions

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Step 3: Content

•  Posts •  Pages •  Menus •  Comments

Now play!

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Step 4: Plugins

•  Contact Details •  Ninja Forms •  WP SEO •  WooCommerce •  Maintenance Mode •  Page Builders

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Step 5: Promote your site

•  Facebook •  Twitter •  Talk about it on other sites •  Backlinks

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Next Steps

•  Play! •  Get involved in the WP Community •  Find a mentor •  Find a simple client - keep it simple!!!

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Career Prospects

•  Developers •  Designers •  Assemblers/Builders •  Project Managers •  Business Analysts •  Content Creators •  Social Media Managers •  Website Administrators

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Final Thoughts

•  Which need do I solve? •  When am I updating? •  How often is code maintained/updated? •  Which audience am I targeting? •  Which skills/people do I need? •  What niche do I want to address? •  How do I build my team? •  Which questions do I want to ask?

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Thank You!

•  @jeffikus •  @jobtext •  @woothemes

•  http://www.wordpress.org •  http://www.woothemes.com

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