Just The FactsThere’s no doubt, Invest in America is

working. You can tell from tangible

results like credit union involvement and

the encouraging sales figures. Is your

credit union and/or league a part of

these remarkable statistics?

Invest in America

46 leagues participating

3,468 credit unions promoting IIA

80% of national credit union

membership reached through

supporting credit unions

Sprint

$200 million saved by

credit union members

1,690 credit unions

supporting the program

Sales

2,243,146 members have taken

advantage of IIA discounts

482,321 vehicles sold through

May 2012

264,973 new credit union auto

loans through May 2012

June 2012 NewsletterIn This Issue:Extra Incentives from Sprint; GM’s Enhanced Benefits; Just the Facts;

Dell Back-to-School Discounts; Member Rewards for Dads, Grads and More;

CU Spotlight: Hanscom FCU; IIA Sponsors Achilles Freedom Team of

Wounded Warriors

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Grow. Invest in America.

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Three Ways to Earn Promotional Dollars from Sprint

Sprint is offering three incentive promotions* to credit union members and their

employees:

Big news! Sprint is offering the following promotions to credit unions and their

members in addition to the 10% Sprint Credit Union Member Discount and 15%

Business Member Discount:*

• Business Referral Promotion – Members with corporate

phones refer another business to Sprint and earn up to $750

• Employee/Member Referral Promotion –

CU members & CU employees who refer other

CU members & employees to Sprint will each earn

a $50 Visa Prepaid Card

• Member Port-in Promotion – Members who

transfer from another provider earn a $50

service credit per line

*Verification of CU membership is required.

(continued)

Business Referral Promotion

When: The Business Referral Promotion runs from now until December 31, 2012

What: Refer a new business customer* directly to Sprint with at least 5 new lines

and you could earn a Visa Prepaid Card:

• A $250 Visa Prepaid Card when you refer an account with 5 to 25 new lines

• $10 for each additional line over 25, up to $750 – for a total of 75 new lines

How: New lines must be activated within the first 90 days from the time the account is

opened and remain active for 31 days

Click here for promotion details

*Referral payments only available on new accounts ordered via Sprint Business Direct.

Employee/Member Referral Promotion

For the first time Sprint has developed a dedicated referral program for credit unions and their

members. This promotion is available to over 1.1 million participating employees and members.

Referring employees and members must be current Sprint customers utilizing the Sprint Credit

Union Member Discount.

When: Promotion runs through July 31, 2012.

What: Refer credit union members or credit union coworkers to Sprint and if they sign up, you’ll

each receive a $50 Visa Prepaid Card. Earn up to $250 when you refer five new accounts.

(Maximum of five accounts.)

How: Current Sprint customers with a Credit Union discount can start referring today by visiting

www.sprint.com/promo/iL1951RR

The Referral Promotion can be combined with the Port-in (Switch to Sprint) Promotion earning

a new Sprint customer a $50 Visa prepaid card for a referral and $50 in-service credit for each

line they switch to Sprint.

For promotion details visit www.LoveMyCreditUnion.org/Sprint.

Port-in Promotion (Switch to Sprint)

This marks the return of our very successful 2011 promotion. The iPhone is eligible for

this promotion!

When: The Port-in Promotion runs through August 31, 2012.

What: For a limited time, credit union members who switch to Sprint from a competitive provider

receive a $50 in-service credit for each newly activated line of service. Plus, they’ll receive a 10%

discount on select monthly service plans and waived activation fees. (continued)

How:

• Visit www.LoveMyCreditUnion.org/Sprint for details on the 10% discount on select monthly

services plans & waived activation fee.

• Upon activation, members visit www.sprint.com/promo/iL29171PC within 72 hours of port-in

activation to request your service credit.

The Port-in (Switch to Sprint) Promotion can be combined with the Referral Promotion earning

a new Sprint customer a $50 Visa Prepaid Card as a referral and $50 in service credit for each

line they switch to Sprint

To communicate these great promotions to your members in your upcoming newsletter, you

can find newsletter article copy by visiting the Sprint Marketing Materials Section (password

protected) of the Partner Center at LoveMyCreditUnion.org. To discover how your credit union

can benefit from the Sprint Credit Union Member Discount, click on Sprint Overview link in the

Partner Center. n

Enroll in the Premium GM Program and Write More Auto Loans

The Invest in America Credit Union Member Discount from GM has been enhanced to drive more

loans to your credit union. By enrolling at the Premium Level, credit unions can maximize loans

while offering this valuable discount and benefit of membership to their members.

Premium benefits have been enhanced in many ways:

• GM Employee Pricing for eligible credit union employees that own a non-GM make vehicle

• Free custom marketing materials, including statement inserts, are available to help your credit

union optimize program results and increase auto loans

• Subvented-rate loans are not compatible with the Credit Union Member Discount from GM,

driving loans back to the credit union

Enroll Now at the Premium Level so Your Credit Union Can Receive Enhanced Benefits

Enroll in the Premium GM discount program and take advantage of all it has to offer. Please visit the

Invest in America Partner Center and click on Credit Union Enrollment Forms. While at the Partner

Center, you can learn more about the program by clicking on Enhanced GM Program.

If you have additional questions, please join us for an informative webinar to learn how your credit

union can benefit from this Enhanced GM Program.

GM Program Webinar

Dates: July 25, 2012

Time: 3:00 p.m. EST

To sign up for the webinar, please email your name, credit union name and state to

investinamerica@cusolutionsgroup.com by the Monday prior to the webinar date. Log-in

instructions will be emailed to you the Tuesday before the webinar.

Credit unions that are not currently signed up must enroll to receive enhanced benefits.

Enrollment and participation is FREE! n

New Promotions

New Dell Back-to-School Discounts

Student Offer

• Save on 12 packages with popular equipment specifically for students

• Students, parents, teachers and school employees eligible

• $200 Dell eGift card

• Additional savings on TVs and other electronics for the dorm room

Register for Dell Advantage and receive:

• 5% Dell promo eGift card with each purchase

• Free second business day shipping

• Exclusive member only offers for computers, electronics and accessories

Visit the Dell page within the Partner Center for more details and visit the marketing materials

page for email messages, posters and newsletter articles you can use to let your members

know about this great offer from Dell. Offer available now through September 3, 2012. n

Member Rewards Discounts for Dads, Grads and More

Spring and summer are busy times for everyone. And it’s the perfect time to remind your members

about these great IIA Member Rewards discounts:

• Help your members remember their dads and celebrate grads with gifts from FTD and Shop

America. And remind them they will save $15 on each FTD purchase and earn cash back with

every purchase with Shop America!

• Its moving season, so while you’re promoting your great mortgage rates don’t forget to round out

the package and let your members know that they can:

• Save on moving expenses with Allied Van Lines Moving and Storage

• Save $160 on a new DIRECTV subscription

• Save on car and homeowners insurance with MEMBERS Auto and Homeowners Insurance

• Earn cash back on anything else they need for home improvements and decorations through

Shop America

Click the links above to review any of these offers, and then use the free corresponding

marketing materials to help your members save. n

Credit Union Member Rewardswww.lovemycreditunion.org

CU Spotlight

Hanscom Federal Credit Union

From day one, Hanscom Federal Credit Union based in Massachusetts has been proactive in its

participation and marketing of Invest in America (IIA). First joining the program for the GM Private

Offer discount, Hanscom FCU now participates in almost every partner discount IIA offers.

“Initially it was the incentives for our membership base through the GM program that brought us to

Invest in America,” explains Steve Silva, assistant vice president of marketing for the credit union.

“It gave our credit union the opportunity to secure additional vehicle loans and gave members a

nice value.”

The other partner discounts Hanscom FCU offers its membership are TurboTax, Dell, FTD, Shop

America and Sprint. It’s the credit union’s approach to marketing the Sprint program that sets them

apart. They partnered with a local Sprint sales representative to coordinate branch visits. They team

up with a credit union business development person to promote the phones and the discount.

This was recently done in tandem with the launch of a new mobile app Hanscom was launching.

“We demonstrated the live app on a Sprint phone giving members a chance to use the phone and

use a demo of the app. This brought all the pieces together – two partnerships and the Sprint

discount.”

Sprint and GM aren’t the only successes the credit union has experienced. They actually had a

member call them after Mother’s Day to thank them for the FTD $15 discount. Also the GM Cell

Phone for Soldiers program has made a big impact at their credit union. Silva states, “We reached

out to federal government employees and other SEGs for a cell phone drive. One company replaced

all the cell phones for their management and senior management teams and donated the old ones.

They donated over 200 cell phones.”

From the beginning, Hanscom FCU has gotten the big picture idea of what IIA is all about and

how to use the program for the largest impact. “We’re a credit union that looks to deliver value

and give back to the membership base,” says Silva. “When we have a partner that has a value

proposition, we look at how we can best present that to the membership. It helps that IIA really

is turnkey – all the marketing materials are available. And any time I’ve needed to call or reach

out to the team for anything, they turn it around really quickly. They facilitate best practices to

help drive the program.” n

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IIA Sponsors Achilles Freedom Team of Wounded Warriors

IIA participating credit unions have already made a major charitable impact with Cell Phones for

Soldiers. Credit unions provide one third of all cell phones contributed under the GM umbrella

during the first quarter 2012. In addition to its support of this program, IIA is further supporting our

country’s troops by sponsoring the Achilles Freedom Team of Wounded Warriors.

The IIA name and logo will be proudly and prominently placed at two events: The Achilles Hope and

Possibility 5-Mile Weekend in Central Park, New York June 22 to 24 and the Marine Corp Marathon

Weekend in Washington, DC October 26 to 29. The IIA sponsorship will help fund flights, ground

transportation, meals, hotel rooms and more for wounded veterans and their families. n