growing retail optical chain of showrooms all-over mumbai |...
TRANSCRIPT
Growing Retail Optical Chain of Showrooms all-over
Mumbai | Navi Mumbai | Thane | Raigad & MORE..
C.C. 8082 100 100 email: [email protected]
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Introduction
World Opttix founded by Mr. Nilesh S. Boricha is in the Eye Care Optical Segment since
1997.
Mr. Nilesh S. Boricha further enhanced the brand and expanded this business into various
Retail Chain Business Models (Showrooms/Kiosks/Franchisee/Joint Venture, etc.)
World Opttix has also recently entered into new venture retailing of watches, which has been
well received and has a lot of potential in the near future.
About us
Two decades ago, when Navi Mumbai was still in its infancy, there were no Qualified
Opticians / Optical care in the said area. Seeing the opportunity prevalent, we started
by launching our first shop at Panvel in 1997 to provide our excellent varieties of
branded – non branded frames, sunglasses, etc. coupled with quality service, expanding
to after sales service. Customers were happy and satisfied with us and they did not have
to travel to Mumbai anymore.
After tasting success at our Panvel showroom, we thought of further expanding our
Retail Presence in Navi Mumbai to provide our services and other facilities. Our
confidence grew when customers from Kharghar, Juhinagar, Nerul etc. requested us to
open outlets in their areas and that was also required for the growth of World Opttix.
As a Company, today World Opttix has a total Retail Presence in 14 Showrooms & 12
Kiosks, covering Navi Mumbai / Raigad / Mumbai & Thane District.
Corporate
With the stupendous growth achieved in the 2 decades, we graduated from a Mom &
Pop shop to a buzzing and growing Corporate.
To supplement the growth we needed a good team and a corporate office backed by an
efficient backend system.
We have a robust back end system covering right from procurement to cash and a team
of Young & Energetic Professionals helping and supplementing the Promoter in the
Growth.
This business is better than other business with safe investment and we guarantee to
provide details of each of your rupee with accurate policies and upgraded system.
For example. If you are investing in properties than risk is very high, if you invest in
share market that is also very risky and if it goes down then you have only papers left.
Where as in this business your investment is visible and it will be running under your
name.
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Departments
Our Corporate team has already been set up considering the growth to happen in the future. A
further detailing of the same is as under:
1. Customer Order Processing (Company) – Handles entire cycle from receipt of order
from the respective retail outlet / processing the same & keeping it ready for delivery
within the agreed period.
CCTV cameras are installed at all the operating Retail Outlets. The same is monitored
from the Corporate Office for ensuring optimum operating efficiency. The Corporate
Office does further proper allocation of Human resource at each of the outlets.
2. Procurement (Purchase) - Centralized Corporate Department is responsible for
procurement of frames, lens, sunglasses, contact lenses etc. With the latest trend in the
market also keeping in mind the highest quality standards at the most reasonable price
so that we can pass on the best to our consumers.
3. Accounts – provides monthly, yearly reports of sales, profit and loss, cash flow, balance
sheet, payroll processing etc.
4. Area officers – Provides training, handles complaints, maintains relationships, does
marketing etc. for the growth of business.
5. Frame – Maintains the stock in warehouse as well as in the shops. Fulfil the product
requirements and does research on latest market trend. Works closely with the
Procurement Department.
6. Glass – manufactures Rx glass and maintains stock of all powers of glasses. Works
closely with the Procurement Department. We also supply lenses to other retailers.
7. Fitting –frame fitting, solves alignment problem & other problems with automatic
machinery on time.
8. Delivery – we offer home delivery service to our consumers so that we can provide and
serve them with ease and convenience, shop delivery and company delivery.
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After the hard work of our team and successful execution of these departments, World
Opttix has its chain outlets at:
Our Retail Showrooms
Sr. Shop area Address
1 Vashi 24, Nirman vyapar kendra,nr navratna hotel, sec.
17.
Navi Mumbai
2 Koperkhairane 9,Girija dham, nr. Panchratna hotel,sec. 10. Navi Mumbai
3 Airoli 9, Yash Paradise, sector 8a, airoli navi mumbai.
Navi Mumbai
4 Juinagar Shop 4/279, Suyog arcade center,sec.23.
Navi Mumbai
5 Kharghar Opposite to apna bazar, sec. 13.
Navi Mumbai
6 Panvel Near rupali cinema, Old Panvel. Navi Mumbai
7 Mulund 5, Guru nanak esta.,opp. Colo photo studio, m.g
road, near station(w).
Mumbai
8 Dombivli 4, Vaibhav bldg, opp. Kasturi plaza, manpada,
dombivli(e)
Thane District
9 Kalyan 6, Violet apt. Ii, near national bakery,sindhi gate,
kalyan (w).
Thane District
10 Kalamboli 12, Neelkanth heights, near dominos, opp. D mart,
sec.16, roadpali.
Navi Mumbai
11 Taloja 3, Green velly, plot no. 16, sec. 11, taloja, phase
1, navi mumbai
Raigad District
12 Seawoods 5, Neelkanth pride, sec. 42a, seawoods (w), near
vinayak sweets.
Navi Mumbai
More showrooms in progression.
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Our Kiosks (Business in Small scale)
Kiosk is one of the victorious models of World Opttix, which is alike an optical shop.
There are 2 classification of kiosks.
1. Joint venture with eye specialist doctor
2. At malls and small shops.
Following are the details of eye specialist doctors’ with whom we are successfully running
our kiosks by keeping in mind a very similar quality of service and wide range of products.
Sr. Dr. Name Clinic Area
1 Dr. Tushar muni
Drasti eye clinic
Vashi
2 Dr. Boromani Surya eye clinic Vashi
3 Dr. Rahul patoria Patoria clinic Nerul/seawoods
4 Dr. Divyang shah Vidhi eye care Koperkhairne
5 Dr. Mala zala Zala hospital Old panvel
6 Dr. Mahindra dive Divya eye clinic Koperkhairne
7 Dr. Anshuka sharma Vision tec eye hospital Bhivandi
8 Dr. Prakash naik Navi mumbai eye clinic and lazer centre Vashi
9 (a team of different doctors) Lions club hospital Koperkhairne
10 Dr. Jyoti challani Akshjyot clinic Vashi
11 Dr Suresh ramchandani Shivam eye foundation Seawoods
12 Dr Sonali warade patkar Clear vision Kamothe
We also suggest eye specialist doctors for various eye issues like:
Cataract
Laser treatment
Retina,
Squint eyes,
Child specialist, etc to our valued customers.
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Franchisee
We further decided to establish ourselves at local, state, and national level so that we
can provide the benefit of our quality service to customers and goodwill of world opttix
name and business opportunity to near and dear ones through franchisee module I/II/III
for all types of people according to their capacity and willingness of Financial
investment
They can build their own value & can be their own hero after being partner of World
Opttix.
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Investment Franchisee
Security Deposit :
Option 1: Rs. Two lakhs where the business is run by the Franchisor (Non -
Refundable)
Option 2: Rs. Five lakhs where the business is run by the Franchisor or the Franchisee
(Includes Franchisee’s Family members). The refund shall happen only if the
Franchisee renews the agreement after the initial period of 5 years and refund shall be
by way of Products worth Rs. 5 lakhs (Refundable).
Investment Quotation
No.ii Own shop Rs. Rented shop Rs.
1 No shop deposit, no
agreement
Shop deposit and
agreement will be
between shop owner and
Franchisee.
300000/-
2 Franchisee security
deposit to Franchisor
Option 1/
Option 2
Franchisee security
deposit to Franchisor
Option 1/
Option 2
3 Interior / Sqft. Ex.
3500 x 300
1050000/- Interior / Sqft.
3500 x 300
1050000/-
4 Machinery 500000/- Machinery 500000/-
5 Products(frames,
sunglasses) * Branded –
Non Branded
1000000/- Products(frames,
sunglasses) * Branded –
Non Branded
1000000/-
6 Marketing/advertisement
Cabel ad, Pamphlet, sms
100000/- Marketing/advertisement
Cabel ad, Pamphlet, sms
100000/-
7 Cctv/computerised
system,etc.
100000/- Cctv/computerised
system,etc.
100000/-
Total 2750000/- Total 3050000/-
* Investment is dependent on the area of the shop & the place at which the shop is located.
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Option 1 - P&L for a month (Profit / Loss – Franchisee)
Sr.no Description Amount
Sales
Less : Expenses (As detailed under)
1 Salary - Manager, salesman, helper
2 Rent
3 Light bill and telephone bill
4 Tea, coffee, snacks and other
5 Stationary
6 Cost of Products
7 Fixed Corporate Cost Recovery 15,000
8 Royalty Commission 10% on turnover + applicable taxes
Net profit / Loss to the Franchisee
Option 2 - P&L for a month (Profit / Loss – Equally between Franchisor & Franchisee)
Sr.no Description Amount
Sales
Less : Expenses (As detailed under)
1 Salary - Manager, salesman, helper
2 Rent
3 Light bill and telephone bill
4 Tea, coffee, snacks and other
5 Stationary
6 Cost of Products
7 Fixed Corporate Cost Recovery 15,000
Net profit / loss shared equally between Franchisor &
Franchisee
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Services by World Opttix
Eye Camp- to provide the benefit to those in need and marketing
Area Officer Team- outside and inside marketing, promotion and training ,follow-up
(pending cover, customer complain, shop beautification, etc)
Back Office Team– entire order processing handling, social marketing (facebook, just
dial, twitter, website, etc.)
Frame Department- computerised stock management with barcode and checking of
stock in shop, researching on the latest market trends.
Account Department: provides monthly, yearly reports of sales and profit and loss.
And other reports.
Home delivery
SMS notification.
Reminder and follow-ups by call
Bring and drop service.
1 time limited stock exchange provision in a year.
Goodwill
Brand name
Knowledge of the business.
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Franchisee rules:
World Opttix is the First Party and Second Party will be the one who takes the franchisee
business.
First party and second party will have agreement between them and whatever terms
and conditions agreed will have to be followed by second party.
If the second party decides to run the business, responsibility will be of second party,
otherwise company’s responsibility.
If the second party decides to run the business then he will play the role of the
manager for first party. and will have to follow the managers rules
Loss, damage of the goods and all other materials, etc. in shop will be responsibility
of shop manager.(whoever will run the business)
First party can only hire sales person and first party will give salary. Second party
cannot provide any type of help nor can he hire anyone else as sales person.
second party cannot allow family , friend, or anybody else to run the shop or open
new business in optical field,
Uniform interior will be applicable
Unexpected natural hazards, or boggling or others takes place, both parties cannot
blame each other. Responsibility will be second party. Otherwise second party can
buy the insurance.
if the second party breaks any terms and conditions of franchisee then the first party
has rights to not refund the security deposit and it will be forfeited.
The first party has rights to take back the franchisee anytime by giving two months
prior notice.
Marketing and advertising expense will be shared and will have to follow the
schemes.
Second party cannot run own scheme but can give suggestion to the company about
the scheme.
Any product cannot be bought and any decision cannot be taken without first party’s
permission.
During solving the customer problem if any expense occur the charges will be
applicable to the second party.
It will be second parties’ responsibility for any government legal issues. first party
will not be responsible, but first party can help.
GST and legal licence are compulsory.
First party can add, delete or edit any rules without prior notice and will have to be
followed by second party compulsory.
Minimum lock in period 5 years.
Daily cash collection will be submitted to world opttix head office, profit distribution
to the franchisee will be given between latest by the 10th of the succeeding month.
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5. Stock Monitoring 5. Barcoding 8. Delivery
1. Company
1. Admin
1. Lensometer Process
7. Automatic Glass Cutting Accounts 3. Accounts
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Franchisee form
Date:
Name:
Address:
Email: contact no.:
Existing bussiness/job:
Reference for franchisee: reff. Contact:
Reff. Email:
Capital to invest in this venture:
Own shop/ rental shop:
How many people involved in this franchisee?
Do you want the company to run this franchisee?
Preferred area of opening franchisee:
If you have any doubts or queries regarding above information, feel free to contact us
at any time...!
Contact details
Nilesh S Boricha(Promoter)
If you are ready to follow the terms and conations and start the franchisee then you will
have to pay the Security Deposit to commence the process.