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Page 1: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

THE GUERILLA OFFERING

Page 2: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

CHOOSING

“GUERILLAS” OVER MONKEYS

Page 3: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.80

0LB

R

ELATIO

NS

HIP

S Guerilla’s focus on

the relationships that are built with their customers.

Monkey’s think of customer’s as inventory and relationships as burdensome.

Page 4: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.80

0LB

C

APA

BIL

ITIE

S Guerilla’s have

personally tested their strategies on their own businesses (and livelihoods).

Monkey’s follow the “this-should-work-on-your-business-because-it-kinda-worked-on-our-other-clients” approach.

Page 5: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.80

0LB

R

ESO

UR

CES

Guerilla’s have direct access to resources that span far wider than internet marketing.

Monkey’s can only refer you to the guy one cubicle next to them.

Page 6: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.80

0LB

IM

PR

OV

EM

EN

T Guerilla’s glue

their eyes to your campaigns – 800lb attention for 800lb results.

Monkey’s like to show you incremental improvements – they’re afraid to go all out.

Page 7: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

YOU’VE GOT AN

800LB PROBLEM

Page 8: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

WE’VE GOT THE

800LB SOLUTIO

N

Page 9: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

STEP 1: GET OUR OPINION Simply click on the “Guerilla-pinion” tab on

our homepage and follow the instructions.

We will happily send you a video chock-full of suggestions on ways to improve your site, fan page, or campaign as a whole.

Page 10: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

STEP 2: GETTING TO KNOW EACH OTHER

Relationships are Key We put the hours in to make sure that

our goals for campaigns sync with your goals for your brand.

At this stage, it’s all about 50,000 feet views and strategies for success.

Page 11: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

STEP 3: IMPLEMENTING THE “PLAN”

After talking with you, we partake in our own specialty – “doing.”

We take all the ideas on the table and narrow everything down into a productive package.

At campaign launch, we execute the package and ensure that you have access across the board to see your business grow.

Page 12: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

STEP 4: SCOREBOARD, SCOREBOARD We provide you with up-to-date

statistics of your campaign. There is no “playing” it up, we give you

cold hard facts.

959Unique Visitors

165%Higher Likes

54,199%HigherReach

1,983%Higher

Engagement

NOTE: These are, in fact, real numbers from a real campaign from a real client!

Page 13: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

STEP 5: PURE REFINEMENT

We really show our competitive advantage when we refine your campaign.

Our specialty lies in the ability to improve upon what we already know – taking the information and results from your campaign to make them even better.

Page 14: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

FROM THIS…

YOU

RBRAND

Page 15: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.

…TO

THIS!

YOUR

BRAND

Page 16: Guerilla Offering

Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.Copyright ©Guerilla Consulting Group 2012. All Rights Reserved.