gypsy in a bottle

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Collaboration of Thermos, Gypsy 05 and WWF to create a water bottle that creates awareness for climate change.

TRANSCRIPT

Page 1: Gypsy in a Bottle
Page 2: Gypsy in a Bottle

LOGO The creators of Gypsy in a Bottle want you to ‘B’ everything

the eco-friendly bottle represents:

the productthe brandfashionablefresh fun

Be it. Wear It. Consume it.

Page 3: Gypsy in a Bottle

LOGO The creators of Gypsy in a Bottle want you to ‘B’ everything

the eco-friendly bottle represents:

Page 4: Gypsy in a Bottle

TYPEFACE

Page 5: Gypsy in a Bottle

TYPEFACE

RNS Camelia

TypoSlabserif Light

PRIMARY TYPEFACE

SECONDARY TYPEFACE

Page 6: Gypsy in a Bottle

COLOUR PALETTE

Page 7: Gypsy in a Bottle

C = 631M = 0Y = 31K = 24

R = 62G = 156B = 153

PANTONE 340 M

C = 0M = 0Y = 0K = 28

R = 192G = 194B = 196

PANTONE 413 M

C = 66M = 0Y = 15K = 24

R = 40G = 156B = 174

PANTONE 2995 M

Page 8: Gypsy in a Bottle

MATERIALITY

Page 9: Gypsy in a Bottle
Page 10: Gypsy in a Bottle

BRAND DRIVER

Page 11: Gypsy in a Bottle

gypsy�in�a�bottle

Page 12: Gypsy in a Bottle

APPLICATIONBOTTLE

Page 13: Gypsy in a Bottle
Page 14: Gypsy in a Bottle

APPLICATIONCOTTON BAG

Page 15: Gypsy in a Bottle
Page 16: Gypsy in a Bottle

APPLICATIONSINGLET

Page 17: Gypsy in a Bottle
Page 18: Gypsy in a Bottle

APPLICATIONBANNER

Page 19: Gypsy in a Bottle
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KARINA GOUDIEDREAMTIMEFRAMEWORKS OF DESIGNASSESSMENT 3