hair for hope india
TRANSCRIPT
HAIR – IT MEANS THE WORLD TO THEM
HAIR FOR HOPE INDIA
Started in 2013 with zero budget using facebook and PR.
To create awareness about hair donation and donate wigs to chemotherapy patients.
We invite you save hair from the bin and donate a
smile.
INSPIRED BY DYLAN WHO BRAVED BULLIES FOR 4 YEARS !
HAIR FOR HOPE INDIA LAUNCHED AT KOCHI ON 19.6.13NISHA DONATES
80 YEAR OLD THANGAMMA DONATES
EDUCATED AN ENTIRE STATE AT ZERO
COST HITTING ALL HEADLINES!
FIRST MASS DONATION AT GLOBAL PUBLIC SCHOOL, KERALA
WE DONATED THE FIRST WIG IN INDIA/ASIA/EAST ON 8.8.13
FIRST MAN TO DONATE-RAFSAL,IIMB
"I lost three members of my family to cancer last year, and I personally know several others who are battling this disease. I have chopped off my hair. It feels nice to know that my hair will help somebody feel better some day"- Sreedevi.
"I have has worked with children with cancer at the Kidwai Institute in Bangalore and thought of those little kids and how this could help them", Sanya currently in London School of Economics.
SETTING OFF A MOVEMENT
45 GIRLS DONATE
Donors from all over India !
10 year old Hima organising an event.Students came after braiding hair and placing a rubber band at exact point. It is only a matter of cutting it without any mess above the rubber band. Takes only 5 minutes to be held preferably during the school assembly.
THE RIGHT WAY TO CUT
15 INCHES,40 CMS
FRESHLY WASHED
TOTALLY DRY
NOT CHEMICALLY TREATED
NOT OILY
TIED AND BRAIDED
LAUNCHED IN 5 STATES WITH ZERO BUDGET!
ACHIEVEMENTS Educated millions about hair donation by organising
and coordinating over 20 events in Bangalore, Mangalore, Mumbai, Gujarat, Punjab all all over Kerala.
Over 200 press/tv reports on hair donation The first campaign in Kerala to donate wigs The first major campaign in India to collect hair from all
over India and conduct events .Over 4000 have donated
Over 400 chemo patients benefited from free wigs. Created awareness in Dhaka , Kuwait,Bahrain, Oman
Saudi, Italy ,Sharjah, Dubai, Abu Dhabi etc via NRI fans who donated.
The page reaches an average 20,000 people without paying facebook.
The only such campaign with zero staff and zero funds using only social media and PR
INVITING VOLUNTEERS
SUPPORTERS DM Foundation was the first to support the
campaign by sponsoring 30 wigs and their charitable trust recorded every receipt of ponytails for 2 years.
Initially volunteers like Tushara Arun and Nisha Jose who is also the brand Ambassador personally took care of the production and personally delivered the wig.
Now the hair is sent to Sargakhethra Cultural Centre an NGO which converts it into wigs and gives to deserving chemotherapy patients.
ABOUT US Hair for Hope India was started in June
19th 201 3 by Premi Mathew to create awareness about hair donation. A wig with natural hair is very expensive and is considered a luxury especially because chemo is very expensive and it is usually required only for 6 months-1 year. We collect donated hair and convert it into wigs and give it free to economically challenged chemo patients. It gives them the confidence to face society and more courage to fight the dreaded disease.
Management A facebook group managed by Premi Mathew ,the
founder connects all the volunteers from all over and aggregates them to different regions so that they can collaborate. It maybe the first such virtual organisation. Premi also manages the page ,PR, correspondence , website and the administration of events.We need strong volunteers like Deepika, Swetha and Soumya students who coordinated the events at Bangalore , Manipal and Cochin University successfully
Various organisations like NSS, Rotary Clubs and registered charitable trusts like Sargakshetra Cultural Centreare organising hair donation and wig donation events and supporting the movement.
Wanted sponsors Cultural /financial /social /production problems When cancer strikes people are too upset to bother
about wigs. Some people feel uncomfortable about wearing a strangers hair. A good wig costs around Rs 15000 too expensive after the expense of chemo. Finance to pay the bills is a bigger problem and everything else fades in comparison.
We are using donated hair and giving it free to poor patients. For working people and students wig is virtually essential since artificial wigs could cause irritation and cannot be washed.Since we have only one wig maker who has agreed to make at nominal cost,production is a serious constraint. Funds to pay wig maker is also a major constraint. We invite sponsors to sponsor the events in exchange for banners.
VISION 2020 wig for every chemo patient · Every cancer hospital will have a wig bank where people can
possibly donate/ reuse old wigs /get a wig for immediate use which can be returned for a nominal fee.
· Every chemo patient should have the freedom to have a wig.Even middle class find it tough to spend on a wig after the huge expenses on treatment.
· Rotary clubs/schools/colleges will organise events sponsored by corporates and get the wigs done with sponsorship money
·Abroad 1/6 cancer patients die . In India 1/2 die.The ultimate objective is to change this by creating awareness and promoting early detection.Early detection could increase survival rates by 98%. Students could visit hospitals to identify patients and become more aware about cancer thereby building a more caring generate while simultaneously cutting mortality rates with early detection
·Banks/colleges could have a counter for collection thereby cutting down courier costs.
·We should have a network of wig makers around the country who will make it at cost price as CSR.
WOULD YOU LIKE TO VOLUNTEER? Please email at [email protected] after
going through our website www.protectyourmom.asiaPlease share our pictures in every group / school / whatsapp etc. We rely on volunteers like you since facebook charges now and we don’t have funds to advertise.
You could organise small hair donation events.
One donor would be enough to hold a hair donation event. Just cut the hair in front of a crowd, it could be a school assembly , club event , anything and takes only 5 minutes. Contact us and we will arrange press support.
ACKNOWLEDGEMENTS Nisha Jose -Brand Ambassador Also the first donor and Distributes wigs. Thushara Arun- Production/Distn Father Alex, Sargakhetra Cultural Centre- Production/Distn of
wigs and receipt of hair. DM Foundation- Receiving hair and sponsoring 30 wigs. Regional coordinators Deepika- Bangalore Leena- Gujarat Omana Saju- Trichur Shweta – Manipal Web site Maintenance- Cristus Rotary clubs, NSS , media and all the donors Founder - Premi Mathew
PRESS REPORTS https://www.faceb
ook.com/media/set/?set=a.377275059040516.1073741832.373777546056934&type=3
www.protectyourmom.asia