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www.theinternetofbusiness.co.uk/retail | [email protected] | +44 (0)20 3841 8333

In collaboration with 20+ industry leaders including:

100% retailer delegation Vendors cannot book as delegates to ensure peer-to-peer networking

15+ hours of networking Including workshops, one-to-one meetings and dinners

21-22 March 2017, DoubleTree by Hilton London Docklands

2nd Annual

Harnessing IoT for personalised customer experiences and product innovation

Current Sponsors Official Organiser and Media Partner Research Partner

Brian McBride Chairman of ASOS and Wiggle (Former CEO of Amazon.co.uk)

Eric Cuypers CIO, Maxeda

David Guest CTO, Specsavers


“Great event and I met an entirely new set of people. We can bring new concepts back to Kroger”

VP of R&D, Kroger (2016 speaker)

“Brilliant speakers, useful experience and it will bring new opportunities in the near future”

Global Retail Director, Telefonica (2016 sponsor)

1 Changing industry: How to gain competitive advantage by moving from selling products to selling services enabled by IoT

2 Customer insights: Improve marketing ROI by using IoT to deepen your customer insights and personalise products and communication

3 More effective operations: How IoT can streamline your internal operations and deliver cost savings

4 Omni-channel experiences: How to use IoT to create seamless experiences that put the customer at the centre

5 Data vs privacy: How to balance the potential uses of customer data with the restrictions around customer privacy

Top 5 challenges to be addressed

2016 Sponsors


Confirmed speakers:

Bart Schutz Member of the Task Force ‘Internet

and Psychology’ European Federation

of Psychologists Association

Alex Letts Chief

Unbanking Officer The Unbank of U

Richard Burrell VP, EMEA

QVC

Nick Lansley Retail Innovation

Insider Nick Lansley’s Innovation Lab

Kim Gray Head of

Retail Strategy Heathrow Airport

Alan Bateup Senior Director Digital

Experience McDonalds

Julija Bainiaskina Co-Founder Dandy Lab

Kash Ghedia Head of Technology

Dixons Carphone

Christina Eskebaek Business Architecture

& User Adoption IT Burberry

Fabrice Khullar Lead Product Owner, Front

End Product Experience - Digital and Technology

Sainsbury’s

Jennifer May Global Innovation Lead

Travelex

Giovanni Flore Digital Signage Project

Manager Bennetton Group

Brian McBride Chairman, ASOS and Wiggle, Former CEO,

Amazon.co.uk

Eric Cuypers CIO

Maxeda

Meysam Moradpour Digital Director

Pizza Hut

David Guest CTO

Specsavers

Saverio Romeo Principal Analyst

Beecham Research

Robin Duke Woolley CEO

Beecham Research

Jake Morton IT Retail Director

Specsavers

Markus Mueller Director General

Mechandise GS1

Otto van Harmelen Vice-President

Metro AG

Michael Bayler Founder and Director The Whole Equation


2016 Event in numbers85+ Retailer Delegates

30+ Expert Speakers

20+ IoT Case Studies

15+ Hours of Workshops

15+ Hours of One-To-One Meetings

Top 5 reasons to attend in 2017:Network with a 100% retail delegation – vendors cannot book as delegates to enable the highest quality peer-to-peer networking

Be inspired by our start-up showcase – discover innovative ideas and technologies that could give you a competitive edge!

Practical and interactive workshops – tailor discussions to your business needs and gain new ideas from your peers

One-to-one meeting service – the only IoT in manufacturing event to match you with relevant tech companies to help grow your IoT strategy

15+ hours of networking – more than comparable programmes, including workshops, roundtables, drinks and dinners to build all-important business relationships


08:00-08:50 Registration and welcome refreshments

08:50-09:00 Chairman’s opening remarks

Reinventing the customer experience in an age of IoT

09:00-09:30 OPENING KEYNOTE: Digital Pioneers- How ASOS, Amazon and Wiggle have led automation and digital in retail

In this presentation, Brian will discuss how these leading companies have digital as their DNA, how they keep raising the bar and where is big data, machine learning and robotics and automation headed?

Brian McBride, Chairman, ASOS and Wiggle and Former CEO, Amazon.co.uk

Brian McBride Chairman of ASOS, the leading on-line fashion retailer, and Wiggle, the on-line cycling retailer, where he led the recent merger with Chain Reaction Cycles. He is also Senior Non Executive Director at AO.com and is Senior Adviser with Scottish Equity Partners. He is a member of the UK Government’s Digital Advisory Board, which steers the digital delivery of Government services to citizens, and a member of the Court (Governing Body) of the University of Glasgow

Brian was CEO of Amazon.co.uk from 2006 to 2011 having led it through its high growth period. He began his career with Xerox and subsequently worked in senior roles at IBM, Dell Computers and as Managing Director of T-Mobile (UK). He has been a Non Executive Director of Celtic Football Club PLC, Three PLC, and Computacenter PLC and has served as a Non Executive Director on the Board of the BBC and the Advisory Board of Huawei UK.

09:30-10:00 What makes people buy? The potential of IoT to appeal to the emotional aspect of retail

Why do people make purchases out of a ‘desire’ rather than a direct need?

The psychology of buying in retail has always been a contentious topic. Several factors including the ‘power of the brand’ and the in-store experience have all been listed as contributory.

This opening keynote will consider what influences are responsible for the ‘emotional’ buy and crucially how can this be translated across various channels through the use of connected devices.

Bart Schultz, Member of the Task Force ‘Internet and Psychology’, European Federation of Psychologists Association

10:00-10:30 The Internet of Commerce for Retailers

As the opportunity for IoT payments to evolve, retailers can take advantage of new revenue streams that also help to enhance the customer journey. In this forward thinking session, Meysam will uncover how Pizza Hut and the Yum brand more broadly, are implementing new and innovative payment solutions that rely on IoT as their core.

Meysam Moradpour, Director, Digital Ventures, Pizza Hut

Conference Day One: Tuesday 21st March 2017


10:30-11:00 Implementing change, transforming business

The Optical market place, which has been a stable bricks and mortar environment for many years is undergoing a number of disruptions caused by the emergence of new technologies in the optical process, greater use of the internet and mobile by customers and the increasing desire from customers to be in control of how and when they interact with the store.

In response to this, Specsavers is extending its customer journey out of their stores, on to customers’ devices and into their homes, using innovative IoT technologies in store and personalising customer interactions.

How are Specsavers responding to this change?

How are they using IoT technology to meet customer needs?

What technology choices did they make to implement this transformation?

What impact are these choices making on it’s core infrastructure and cloud based systems?

This session will address the potential disruptions, the journey and the technology choices they made to implement IoT systems as well as the opportunities they offer.

David Guest, CTO, Specsavers

Jake Morton, IT Retail Director, Specsavers

11:00-11:30 Networking refreshment break

Stream AEvolving your business model in an age of IoT

Stream BEnhancing the in-store experience

11:30-12:00 Why is having an agile business so important and how is this achieved?Being ‘agile’ is perhaps the most overused word for digital heads in the retail world. Almost every retailer in the world is trying to create an agile business with adaptable technology. But why is this so important? And, how do you do it? This session will look to unravel some of the misconceptions and provide a step by step approach to creating and maintaining an agile business:

- How to avoid implementing technologies that are out of date

- React! Be at the forefront of change and update depending on daily changes e.g. the weather

- What is needed – a revolution or an evolution?

- How to avoid falling behind the competition

Fabrice Khullar, Lead Product Owner, Front End Product Experience- Digital and Technology, Sainsbury’s

An examination into technology that is light on infrastructure but bold in deliveryPerhaps one of the biggest misconceptions is that effective in-store IoT requires a substantial investment in hardware.

This session will examine cloud technologies that offer a platform into a broader IoT network which can be utilised in-store.

The following pointers will be considered:

- Investigating the cloud and proximity marketing solutions: A glimpse into a world beyond beacons

- The cloud and storage: Acquiring and sorting through data without hardware

- A glimpse into the future of the cloud and what it can offer

Julija Bainiaskina, Co-Founder, Dandy Lab

12:00-12:40 One-to-one business meetings

Network with tech innovators that address your current priorities in these pre-arranged and mutually agreed meetings. A valuable platform for educating yourself on the latest technology and making informed decisions for your IoT strategy.

WORKSHOP: Digital Transformation in Retail, Fashion and DIY

Eric Cuypers, CIO, Maxeda

12:40-13:40 Lunch


13:40-14:10 PANEL DISCUSSION: How connected products are enabling better customer interaction and insightJoin this session to hear more about how some of the most successful retailers are getting the most out of employer engagement by including them in plans for innovating in IoT. There is a particular focus on:

- The production phase: Customer designs and input: Fashions example

- The in-store experience: Customer surveys and feedback updates to be mobile friendly

- If brand satisfaction was met online and what the customer would like to see more of

Christina Eskebaek, Business Architecture and User Adoption IT, BurberrySaverio Romeo, Principal Analyst, Beecham ResearchNick Lansley, Retail Innovation Insider, Nick Lansley’s Innovation Lab

Creating immersive and memorable experiences with interactive digital signageWith push notifications seeming to have less and less appeal, in-store retailers are beginning to turn towards applying digital signage within their store.

This case study will offer an honest appraisal of creating digital signage in-store. Examining the following topics:

- How did we get here: Digital signage in a new age of proximity marketing?

- Digital signage and apps: The potential to bridge a gap between the physical and the virtual

- Evaluating the costs of implementing digital signage and how to uphold standards while being scalable

Giovanni Flore, Digital Signage Product Manager, Benetton Group


Network with tech innovators that address your current priorities in these pre-arranged and mutually agreed meetings. A valuable platform for educating yourself on the latest technology and making informed decisions for your IoT strategy.

WORKSHOP: Describing Products in the Digital World: Why you’ve done it wrong and how to fix it!

In this workshop, Nick Lansley will reveal to you the poor quality state of product data on the retail web, which is just not fit for purpose in the new world of semantic searching.

The trouble? Search engines and your own on-site search service just can’t be sure what it is you’ve written about each of the products on your retail web site.

The good news is that there is a new global open data standard launched. This has been authored by a group of retailers, managed by the global retail standards body GS1, and endorsed by the search engine companies. It will help them to understand your product dramatically better than today. If they understand your products better, they will rank higher for relevant searches.

Having attended this workshop, delegates will be able to better utilise search online but also apply to IoT projects going forward. In so doing ensure that they are reaching out to their respective target markets.

Facilitated by: Nick Lansley, Retail Innovation Insider, Nick Lansley’s Innovation Lab



15:25-16:25 ROUNDTABLE DISCUSSION: Taking the in-store customer experience virtual

These series of roundtables will look to enhance the in-store customer experience by answering the following three questions:

- To take advantage of connected devices, how can we move towards WiFi in every store across the country?

- Let’s bring back couponing: Is mobile a suitable platform to bring couponing back from the dark ages?

- How can IoT serve to improve customer loyalty?

Facilitated by: Alan Bateup, Senior Director Digital Experience, McDonalds

16:25-17:00 START-UP SHOWCASE: Your chance to identify the next big thing

Start-up companies have an important role to play in driving disruptive innovation that will shape the future of retail. Take this opportunity to gain early insight into new technologies and potentially identify your next investment project.

A series of elevator pitches will inspire you with fresh thinking and keep you at the forefront of technological developments that could give you a competitive edge.

17:00-17:30 CLOSING KEYNOTE: A glimpse at the potential of wearables

With insurance companies now using wearables to assess the healthiness of prospective clients and a handful of retailers using wearables in their factories for security, the potential is not only obvious but seemingly endless.

The question is how do retailers get the most out of wearables to help inform on customer behaviour which can then be used to inform on merchandising and product selection

Use this session to discover how your business can take advantage of wearables and how you can achieve the best ROI in this growing market.

17:30-17:40 Chairman’s closing remarks

17:40-19:00 Drinks reception

19:00-21:00 Networking dinner and IoT Quiz

Join your peers for a fun evening of networking over a 5* three-course meal. Your tables will also become your ‘teams’ as we host an IoT in retail themed quiz – perfect for breaking the ice and testing your knowledge of all things IoT!


08:15-08:50 Registration and welcome refreshments

08:50-09:00 Opening remarks from the Chair

IoT: Business models and implementation strategies

09:00-09:30 PANEL DISCUSSION: Disruptive digital business models – From selling products to selling services

Until recently, selling consumer products has been a strictly transactional process. Once the customer takes that product home from the store, the transaction is over. But IoT is disrupting this traditional model of commerce with more and more products becoming “connected products”.

This is not just the domain of the connected home or connected car as IoT is now entering new realms such as connected fashion and smart accessories.

This workshop seeks to make sense of this opportunity for retailers, including:

- Creative differentiation and product innovation

- Deepening the customer-brand relationship

- New revenue streams

- Continuing service after the sale

Panellists include:

Richard Burrell, VP, EMEA, QVCMichael Bayler, Author, Promiscuous Customers: Invisible Brands

09:30-10:00 It is boring, but it’s important: The customer and data privacyIn the past data privacy would have been a footnote in a comprehensive session that broadly looks at data. Now such is the importance that it merits standalone talks and in depth conversation. This session’s focus:- Morality: What should you be allowed to use customer data for? - Does the customer need to be made more aware of what they are signing up for with WiFi terms

and conditions?- Ensuring that data is stored safely on a secure platform to prevent cyber attacks

10:00-10:30 Achieving scalability while maintaining standards

Introducing Innovation and Startups in a corporate environment becomes ‘trendy’ and is a prerequisite for successful future Retail business. One of the main challenge is the integrating of Startups in established organizations.

The easiest part is for top management, by ‘simply’ taking the decision to collaborate or acquire a Startup; by doing so, the corporate shows INNOVATION.

The challenges start when the Startup is incorporated within the organization. Aligning departments, understanding each other business model, accepting company’s cultures and differences in experiences must be overcome to be able boosting both businesses to a success.

This session is about sharing experiences and solutions for Startup and Innovation integration in established organizations. How can Startups take advantage of economies of scale as well as how to open-up Corporates for business innovations.

• Integration Startup – Corporate• How to drive Innovation in Retail, Wholesale and FMCG• Innovations in Retail• Economies of scale by innovations

Otto van Harmelen, Vice President, Metro AG


Conference Day Two: Wednesday 22nd March 2017


Stream AEvolving your business model in an age of IoT

Stream BCustomer engagement in an age of IoT

11:00-11:30 The new face of retail banking: U.

In this session Alex will discussion how U have disrupted the retail banking world through their creation of the first real digital account. Alex will focus on the following points:1. true disruption has yet to be offered

2. credible sustainable business models have yet to emerge

3. marketing and operations have yet to be fully mobilised and stressed

4. technology is largely uproven in heat of battle

Alex Letts, Founder and Chief Unbanking Officer, U.

PANEL DISCUSSION: IoT and the new face of customer service

Would your customer be happy talking to a Chatbot when handling a complaint? Or using Artificial Intelligence software to purchase a luxury good?

Find out how your peers have been using Chatbots and A.I. to its full potential while considering the following pointers:

- Saving on the cost of human capital despite an initial outlay

- Smart infrastructure that allows for scalable implementation

- Having the best user interface: How human is too human?

- Using chatbots and A.I. to detect fraud

Kim Gray, Head of Retail Strategy, Heathrow Airport

Michael Bayler, Author, Promiscuous Customers: Invisible Brands


Network with tech innovators that address your current priorities in these pre-arranged and mutually agreed meetings.

A valuable platform for educating yourself on the latest technology and making informed decisions for your IoT strategy.

WORKSHOP: Measuring your ROI from IoT projects

In recent years, IoT has been investigated by most large retailers. However, the conversation has remained at a superficial level. Objections have arisen from several corners including: negative consumer feedback, internal business concerns and failed projects.

This workshop aims to provide delegates with real-life case studies of IoT projects that have been implemented by retailers. The focus will be to identify tangible ROI’s that can be fed back to senior management to justify further investment in IoT related initiatives.

Facilitated by: Robin Duke-Woolley, CEO, Beecham Research and Saverio Romeo, Principal Analyst, Beecham Research

12:15-13:30 Lunch


Stream AIoT streamlining operations

Stream BCustomer engagement in an age of IoT

13:30-14:00 The future of barcodes: A view from the industry standard

Markus Mueller, Director General Mechandise, GS1

CASE STUDY: How digital technology is bringing new experiences to the store

- Connecting in-store and online channels to deliver a seamless experience

- Assessing digital tools that enable staff to deliver great service based on insights and data

- Exploring how to improve measurement in the store in real-time using ‘physical cookies’

Kash Ghedia, Head of Technology, Dixon Carphone

14:00-14:30 Session reserved for Travelex

Jennifer May, Global Innovation Lead, Travelex

14:30-15:00 CLOSING KEYNOTE: Is there a lull in innovation? And if so, how do we get over it?

In the past couple of years, connected devices have exploded on to the scene of retailers. Beacons, RFID tags, mobile payment software, and infrastructure-light solutions have all been made available to bricks and mortar stores and online retailers. However, this initial excitement has now come up against several barriers that are preventing large scale implementation.

Join this session to find out:

- Addressing internal budget limitations in preventing implementation

- Can scalability be achieved in a franchise?

- The role of senior management

- Weighing up the risks versus rewards of waiting for competitors: Deciding when to take the lead on innovation and beat the lull

15:30-15:40 Chairman’s closing remarks

15:40 End of conference


Why sponsor Internet of Retail?2016 Sponsors:

What last year’s sponsors said:

“The names of retailers attracted us to participate. It gave us direct contacts in the industry and allowed us to explain how IoT can help in daily operations” – EMEA Head of Solution Sales, Dell

Brilliant speakers, useful experience and it will bring new opportunities in the near future – Global Retail Director, Telefonica

“It was perfect for networking and exchanging thoughts. Speaking to the retailers was really useful so that we know what they want. All the parties here have something to say and have questions. If you were not here, you missed out because it’s a unique opportunity – CMO, URconnected

By becoming a solution provider partner at the Internet of Retail you can benefit from…

• One-to-one meetings: take part in pre-scheduled meetings, involving pre-event contact with leading retailers who are looking to invest in new IoT solutions

• Speaking opportunities: Roundtable and keynote sessions to present solutions to the most pressing issues and examples of case studies to a motivated audience of retailers.

• Networking: showcase your expertise and experience during a variety of networking receptions with senior figures from retail organisations

• Cost and time efficiency: spend two days meeting decision makers for IoT investment

• Webinars: Increase the impact of your event sponsorship or engage the market through digital means

Because we pre-qualify all our delegates you will receive information on:

• delegate responsibilities

• budgets plus current and future initiatives

• timeframes for investments

• specific products and services that each delegate is interested in

For more information on solution provider opportunities, please e-mail [email protected] or call +44 (0)20 3841 8333.

mailto:[email protected]


Register your place today

To book, simply:Register online: www.theinternetofbusiness.co.uk/retail

Email: [email protected]

Call: +44 (0)20 3841 8333

Venue The Internet of Retail2017 will be taking place at DoubleTree by Hilton London Docklands, London, UK. Vinelake have secured preferential rates for your stay at the hotel.

The Internet of Retail 2017

DoubleTree by Hilton London Docklands

265 Rotherhithe Street

London, SE16, 5HW

T +44 (0) 207 231 1001

Located along the River Thames with stunning views of Canary Wharf – perfect for travellers looking to make the most out of London. This former 17th century Wharf Building boasts exposed brickwork and London’s last dry dock for shipbuilding. The hotel’s complimentary ferry provides access to Canary Wharf and a connection to the Thames Clippers for an unforgettable voyage into central London. The nearby Underground station and Docklands Light Railway also offer links to the city.

Pricing

Early Bird 1 (book by 10th January) £699 (save £600)

Early Bird 2 (book by 21st February) £899 (save £400)

Full Price £1299

http://www.theinternetofbusiness.co.uk/retail

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