harnessing your volunteer power through sm
TRANSCRIPT
Harnessing your volunteer power
through social mediaGain and maintain volunteers using web 2.0
Facebook, the Almighty• Pages v. Groups• Welcome Page• Email Capture• Best Practices• Links
Case Study: Autism Speaks• In Their Own Words: What is Autism? • The landing page: e-newsletter sign-ups
Twitter, the Unexpected• Twitter tops all for Biz• Maximizing your time (Hootsuite)• Be a content curator, not a commercial• Tweet about upcoming events
Case Study: #WeAreVisible“If it wasn’t for Twitter, I’d be homeless” – Mark Horvath (@HardlyNormal)
Flickr, Oh so Fascinating
• There’s more to Flickr than you think.• Integration on Blogs and Facebook• Flickr Groups and Contests• Flickr Slideshows on Vodpod
Case Study: One CampaignCarolina believes that education is the way to eradicate poverty. "Poverty is not a job for one person. It should be a group effort. We need to inspire people and remind them about this issue," she says.
YouTube, The Popular One.• Branding the
Buzz (Channels)• Easy & free tools • How Campus
Kitchens have lured in volunteers…
and you can too.
Presenting: CK Video Montage
WordPress, Not so Serious
• Blogging – some rules to type by
• Thought-leader magnetism
• Telling a story: how to engage your readers
A disturbingly high number of journalists and others patrol blogs everyday looking for their next story. Make yours one of them.
Case Study:Crop Mobs
Crop mob is primarily a group of young, landless, and wannabe farmers who come together to build and empower communities by working side by side.
If You’re Hungry for More
• Google Applications – Free tools that streamline your online work.
• The Kitchen Table (Ning) – Branded Networks give volunteers a space of their own.
• Foursquare – Why check-ins are earning customers and cash.
Q&A