harry potter marketing
TRANSCRIPT
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Marketing
Harry Potter and the Deathly Hallows Part 2
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Trailers
• Fist preview of Deathly Hallows Part 2 released in March 2011.
• First theatrical trailer released 27th April 2011• Emma Watson presented a sneak peek of the
film on 5th June 2011 at the MTV Movie Awards.
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World Premiere
• 7th July 2011 – World Premiere in Trafalgar Square
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Posters
• First UK Poster released 28th March 2011
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Home media
• December 2nd 2011 Harry Potter and the Deathly Hallows Part 2 released to UK.
• Also released all 8 film DVD box set and wizard edition.
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Press Junket
• Emma Watson and Rupert Grint’s press junket• The press junket was made in July, 1 week
before the film was released.