harry potter marketing

6
Marketing Harry Potter and the Deathly Hallows Part 2

Upload: ryanmagill96

Post on 30-Jun-2015

141 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Harry potter marketing

Marketing

Harry Potter and the Deathly Hallows Part 2

Page 2: Harry potter marketing

Trailers

• Fist preview of Deathly Hallows Part 2 released in March 2011.

• First theatrical trailer released 27th April 2011• Emma Watson presented a sneak peek of the

film on 5th June 2011 at the MTV Movie Awards.

Page 3: Harry potter marketing

World Premiere

• 7th July 2011 – World Premiere in Trafalgar Square

Page 4: Harry potter marketing

Posters

• First UK Poster released 28th March 2011

Page 5: Harry potter marketing

Home media

• December 2nd 2011 Harry Potter and the Deathly Hallows Part 2 released to UK.

• Also released all 8 film DVD box set and wizard edition.

Page 6: Harry potter marketing

Press Junket

• Emma Watson and Rupert Grint’s press junket• The press junket was made in July, 1 week

before the film was released.