hashim khan’s 9 rules to win
TRANSCRIPT
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Muhammad Asim
WHAT IS
STRATEGY?
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Muhammad Asim
WHAT IS STRATEGY?
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Muhammad Asim
WHAT IS STRATEGY?
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Muhammad Asim
STRATEGY IS ALL ABOUT
WINNING!
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Muhammad Asim
HOW TO WIN?
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HASHIM KHANS 9 RULES TO WIN
EXACTLY SO FOR BUSINESS!
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Muhammad Asim
HASHIM KHANHashim Khan is a former squash player
from Pakistan. He won the British Open seven
times between 1951 and 1958 and is
considered as one of the greatest athletes ofall times
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1- KEEP EYE ON THE BALL
The idea here is to FOCUS
If you want more money, dont
pay attention to the money, pay
attention to the thing that makes
the money
If your key objectives are not infocus at all times - you might find
yourself dangerously close to
implosion
Eastman Kodak didnt keep an eye
on the ball that was rolling thedigital way shifted eyes on many
a ballpharmaceuticals, memory
chips, healthcare imaging,
document management, and
many other fields, but the magic
has never returned Muhammad Asim
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2- MOVE QUICK TO T
The idea here is to be in a position
from where you can CAPITALIZE
T is a place on court from where
you have:
Good view of the courtThe
Market
Good approach for playing the
shotYour Move
Southwest airlines, stayed at T, had a
good view of the market and then
launched services with additionalbenefits like friendly staff, frequent
departures and speedthey have
never been in net loss after the first
year of operations
Muhammad Asim
T
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4- TAKE BIG STEP
The idea here is being AGILE
One success factor of Khans in squash
was their agility - being able to reach out
for the ball in minimum possible time and
stepssaves energy!
Taking Big Steps in business involves
taking calculated risksnot too difficult to
calculate though!
Beware! bureaucratic organization might
get hamstring injury or irreparable
muscular damage while trying a big leap
Muhammad Asim
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5- KEEP BALL AWAY FROM OPPONENT
The idea here is to CONTROLthegame
Its all about control and possession
Coca Colathe ingredients have
never ever been copied. Theypossess and Control the formula
Keep innovating! Define your own
rules of the game think Blue,
think Blue Ocean!
When youre number four or five
in a market, when number one
sneezes, you get pneumonia. When
youre number one, you control
your destiny Jack Welch
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6- HAVE DIFFERENT SHOTS READY
The idea here is IMPROVIZATION& INNOVATION
If plan A isnt working, get to the
plan BCapability Building!
Keep your competitor confusedand unsurethey will be
thinking more of your moves and
forget about what they can do
better themselves
Apple: ipod, ipad, iphone, ipodshuffle, ipad mini, iphone 3, 3S,
4, 4S, 5, 5Ctakes a lot of
courage to kill your own
successful product and replace it
with your next best shot
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7- DO NOT RELAX AFTER PLAYING A
GOOD SHOT
The idea here is not to get
COMPLACENT
They were complacent with
feature phones and symbian
they thought they had played agood stroke Nokia Failed!
Two words that have destroyed
many organizations are yes &
but
Yesour revenue has been
declining, butyou see, the whole
eco system blah blah blah, last
year we were number 1 blah
blah blah
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8- SOON AS YOU CAN FIND OUT
WHERE OPPONENT WILL SEND THE BALL
The idea here is to PREEMPT
All about business intelligence and
Competitive Intelligence
The earlier you know whats up
their sleeves, the better.
and go back to T, stay in crouch,
think of a big step, keep the ball
away from the competitor, have
plan B ready, and dont relax!
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9- HAVE REASON FOR EVERY STROKE
YOU MAKE
Why are you making this
move?
Begin with the end in mind!
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ITS NOT THE GUN THAT MATTERS
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ITS THE MAN BEHIND THE GUN!
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THE MCKINSEYS7S FRAMEWORK
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Structure
Strategy Systems
SharedValues
Skills
Staff
Style
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Structure
Strategy Systems
SharedValues
Skills
Staff
Style
THE MCKINSEYS 7S FRAMEWORK
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Hard Elements!
Soft Elements!
A Lotof focus on HRM!
The soft stuff is always harder than
the hard stuffRoger Enrico, Vice Chairman of PepsiCo, referring to areas like HRM as opposed to
quantitative factors in Fortune, November 27th, 1995
THE MCKINSEYS 7S FRAMEWORK
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SO, THE STRATEGY MOVES ON!
Muhammad Asim
Operations
Technology
R&D
Marketing
Finance
HR
BusinessStrategy
CorporateStrategy
CorporateStrategy
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Muhammad Asim
TO WIN!
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THANK YOU
Muhammad Asim