hd resource optimization
TRANSCRIPT
Vendor Resource Optimization
HD Sales and Consulting, Inc.
© HD Sales and Consulting, Inc.
© HD Sales and Consulting, Inc.
Retailer and Category Strategies are critical to success
Maximized Share, Revenue, Profits
and More!
Channel Role/Intent
Retailer Role/Intent
Category/Product Role/Intent
Pricing/Promotion Strategy
Assortment Transition Strategy
MDF Strategy
© HD Sales and Consulting, Inc.
Alignment is the key to optimization
Buyer Motivators
Vendor Resources
Profit, Turnover, MDF, Shelter,
Promotions and more
Market Share, ROI, Avg.
Retail, Brand Position and
more
Aligned resources, effort and outcome
© HD Sales and Consulting, Inc.
Vendor Resource Optimization
Creates Value Through…– Aligning resources strategically– Clear communications of programs – Improved alliances with buyers
Delivers Improved…– Revenue and profits– Allocation of resources– Competitive Position
– Transition costs
Research
Survey Interview
Test
© HD Sales and Consulting, Inc.
Benefits of alignment
Reduces risks Opportunities
maximized Creates vested
partners Increases
organizational efficiencies
Navigate the competitive
labyrinth better
Efficiently juggle
priorities
Improve results
© HD Sales and Consulting, Inc.
Who Benefits?
Suppliers benefit from improved efficiencies.
Retailers benefit from a more efficient and defined supplier.
Marketing groups benefit from focused messaging.
Customers benefit from more efficient retailers.
© HD Sales and Consulting, Inc.
HD Sales and Consulting, Inc.
Is borne from 50+ years of merchandising and store operations experience.
Are effective merchants that consistently outpaced their company’s in share and profitability.
Has cross category experience in most hardlines categories. Has experience across many sized retailers. Despises process for the sake of process. Wants to help your company efficiently corral resources and
establish increased ROIs. Contact us: [email protected]