T 01604 750040 F 01604 750809info@middletonwholesale.com www.middletonwholesale.com

MARCH•APRIL 2013HEADL NES!

£57.99per 9 gallon

HEADL NES!

MARCH FIXTURESSaturday 9th 14.30 Scotland v Wales Murrayfield

17.00 Ireland v France Aviva Stadium

Sunday 10th 15.00 England v Italy Twickenham

Saturday 16th 12.30 Italy v Ireland Stadio Olimpico 14.45 Wales v England Millennium Stadium 17.00 France v Scotland Stade de France

• With the climax of the 6 Nations on Saturday 16th and St Patrick’s Day on Sunday 17th it’s a great opportunity to increase trade with live rugby, live music, big hats and plenty of Guinness.

16TH 17TH&

INDEXINDEX DATESTO REMEMBER

M A R C H

A P R I L

01 02 03 04 05 06 07 08 09 10 11 12 13 14 15

16 17 18 19 20 21 22 23 24 25 26 27 28 29 30

Grand National

Easter Monday

01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16

17 18 19 20 23 24 25 26 27 30 3121 22 28 29

St George’s Day

St Patrick’s Day

D R A U G H TTake advantage of our Installation offers on refreshing Coors Light and

‘Discover a Royal Lager’ with Kaltenberg.

C A S KMake the most of our great cask collection and ‘Regular Headliners’

featured on our cask spread. This edition has Thwaites Original ‘In The Limelight’. Plus, offers from Theakstons, Caledonian and for

St.George’s Day, the very English Bombardier.

C I D E RIntroducing the fantastic new Somersby Cider from Carlsberg with

a free installation kit that’s too good to miss! There are also new variants from Bulmers and a free case on offer from Kopparberg.

PA C K A G E DFREE cases galore - including Foster’s Gold and new Foster’s Radler - cut with cloudy lemon, as well as San Miguel Fresca and Carlsberg.

S P I R I T S‘Satisfy your Curiosity’ with great deals for free stock from Corky’s!

S O F T D R I N K SMake sure you have an attractive soft drink offering for Easter.

There are special offers from Coca-Cola to help get you prepared.

Mother’s Day

Easter Weekend(29th March - 1st April)

£82.99*per 9 gallon

*In the event of any duty increase this price will be maintained until 30th April 2013

ROLLING OUT NEXT EDITION - MAY & JUNE

C A S K P R O M O T I O N S F O R M A R C H

£72.99per 9 gallon

£82.49per 9 gallon

£68.49per 9 gallon

£82.99per 9 gallon

£69.99per 9 gallon

O U R R E G U L A R H E A D L I N E R SA V A I L A B L E T H R O U G H O U T T H E Y E A R

4.1%

THWAITES

Wainwright

4.2%

SHEPHERD NEAME

Spitfire

3.8%

BL ACK SHEEP

BestBitter

5.0%

GREENE KING

Abbot Ale

The glowing amber of this premium Kentish Ale has wonderfully generous aromasof tangy malt, soft raisins and sweet oranges, freshened by the floral, grassy notesof three different Kent-grown hop varieties (flowery Target, tangy First Gold andorange-fragrant East Kent Goldings). In the mouth, the finely balanced flavouropens with a blast of rounded malt before the rousing, almost spicy hops followthrough to provide a complex, multi-layered finish.

4.3%

WADWORTH

6X

Full bodied and distinctive, 6X remains one of the South’s most famous beers. The beer is mid-brown in colour, malty and fruity with balancing hop character.

£74.99per 9 gallon

£77.50per 9 gallon

£73.99per 9 gallon

£69.99per 9 gallon

£74.49per 9 gallon

All prices are subject to duty changes

THWAITES

Original Best Bitter3.6%

A clean dry tasting and refreshing session bitter with a glowing amber appearance. Brewed using premium

grade Maris Otter malt and a blend of traditional EnglishHops including Goldings and Fuggles to give a malty

flavoured beer with a delicate dry finish.

AVAIL ABLE THROUGHOUT MARCH & APRIL

C A S K P R O M O T I O N S F O R J U N E

2 13R O L L O U TC ASK

GREENE KING

I.P.A.FULLER’S

LondonPride

4.4%

THWAITES

LancasterBomber

4.0%

WELLS & YOUNG’S

Young’sLondon Gold

Known and loved for its distinctive, rounded flavour, London Pride is the award-winning beer for which Fuller’s is most famous. In recent years its popularity hasgrown to the extent that it is now Britain’s leading premium ale: a welcome fixturein many pubs and off licences around the country, and now winning new friendsabroad. To the beer afficiando looking for the classic English pint, we say this:Whatever you do, take Pride.

4.5%

GREENE KING

OldSpeckledHen

Old Speckled Hen has a full, smooth flavour and is very easy to drink. Its richamber colour and superb fruity aromas are complemented by a delicious blend ofmalty tastes. Toffee and malt combine with bitterness on the back of the tongue togive a balanced sweetness, followed by a refreshingly dry finish.

I N T H EL I M E L I G H T

3.6% 4.1%£62.49

per 9 gallon

£75.99per 9 gallon

£66.49per 9 gallon

£88.49per 9 gallon

£55.99per 9 gallon

£74.99per 9 gallon

P A R A D I S E A L EA full bodied ale, with a light,

lusciously flavoured fruity taste thatappeals to the discerning drinker.

A taste of Paradise!.

M A R C H O N L YD O U B L E C R O S S I P A

In the style of the original export ale this is a full bodied and

satisfying ale with a clean and fresh tasting flavour.

A P R I L O N L Y

£72.99per 9g

equivalent

T H E A K S T O N B R E W E R Y Y O R K S H I R E

D R Y D O C KDark brew with coffee and roast

aromas, bitter and creamy roastedbarley flavours.

M A R C H O N L YB R E W E R ’ S P A S S I O N

Pale with a fresh floral aroma fromthis light drinking ale infused with

a subtle hint of natural passion fruit,complemented by the floral hop

and malty body.

A P R I L O N L Y

3.8%

£89.21per 11g

£72.49per 9g

equivalent

3.8%

£88.60per 11g

4.1%

£76.49per 9g

4.0%

£73.99per 9g

4.2%

£71.99per 9g

4.2%

£71.99per 9g

C A L E D O N I A N B R E W E R Y E D I N B U R G H

4.1%

£71.99per 9g

4.3%

£72.99per 9g

F O R T H C O M I N G S E A S O N A L A L E S

F O R T H C O M I N G S E A S O N A L A L E S

£1.01P E R

P I N T

£1.00P E R

P I N T

£1.01P E R

P I N T

£1.03P E R

P I N T

£1.01P E R

P I N T

£1.06P E R

P I N T

£1.00P E R

P I N T

£1.00P E R

P I N T

In the event of any duty increase all prices will be maintained until 30th April 2013

In the event of any duty increase all prices will be maintained until 30th April 2013

Buy 2 x firkins of Lancaster Bomber, Thwaites Wainwright or Thwaites Original

RECEIVE A BOTTLE OF SMIRNOFF FREE*

*whilst stocks last

£75.99per 9 gallon

£73.99per 9 gallon

£55.99per 9 gallon

per 9g

In the event of any duty increase all prices will be maintained until 30th April 2013

PAY O N LY

£69.99*per 9g

PAY O N LY

£72.99*per 9g

*In the event of any duty increase this price will be maintained until 30th April 2013 *In the event of any duty increase this price will be maintained until 30th April 2013

P L A Y H A R D E RT H I N K S H A R P E R

R E A C T F A S T E R

24 x 250ml

PAY ONLY

£5.99per case

MARCH• APRIL 2013

HEADL NES!

M A R C H O N LY

MARCH• APRIL 2013

70cl Deals 1.5Ltr Deals

M A R C H O N LY

M A R C H O N LY

M A R C H O N LY

A L L D E A L SM A R C H O N LY

ST. DAVID’S DAY FRIDAY 1ST MARCH

ST. PATRICK’S DAY SUNDAY 17TH MARCH

ST. GEORGE’S DAY TUESDAY 23RD APRIL

STPATRICK,SDAY

A really busy day for pubs and a fantastic opportunity to boost trade.It’s time to get Craicing! With the climax of the 6 Nations on Saturday 16th and St Patrick’s Day on Sunday it’s a great opportunity to increase trade with live rugby, live music, big hats and plenty of Guinness.

Here are our tips:• Make it a great Irish Weekend• Get your big screen ready and show the live rugby• Deck out your outlet in green and orange • Hold a themed event and Irish themed menus• Include family-friendly activities• Offer promotions all weekend• Let your customers know!

SUNDAY

MARCH17 T H

STGEORGE,SDAY

St George’s Day has grown dramatically in popularity and significance in recent years and presents a great opportunity to run an event to drive up trade. You should also have all your spring and summer key dates and events up and ready for everyone to see.

Here are a few English ideas to boost your trade:• Serve traditional English food such as bangers & mash, roast beef or even English picnic food• Why not hold a Cask Ale Festival highlighting some favourite English beers like Bombardier?

(see our Cask Ale Spread with special cask prices)• Revive some English sporting nostalgia with the Ashes victory or the 1966 World Cup win• Decorate your pub with St George’s bunting, flags and a real red and white theme• Hold an English quiz night, always sure to pull in the regulars• Run a themed music night with all the great English hits

TUESDAY

APRIL23R D

Mother’s DayMother’s Day is one of the busiest trading days of the year so make sure you’re geared up for maximum profits:

• Brief your staff well in advance and provide the best service for the mums

• Advertise in advance with flyers and A boards• Feminise your pubs with flowers• Book in extra staff• It’s a family day so make sure all your amenities are ready• Create a special Mother’s Day menu• Wine will be a winner and with spring just around the corner you should

add a rosé to your specials

SUNDAY

MARCH10T H

MARCH• APRIL 2013

New to Middleton WholesaleBudweiser Budvar Original on draught

Hailed by many as one of the finest lager conditioned draught beers ever brewed this ABV5 product is made from only locally sourced natural materials like whole

Saaz hops, Moravian barley malt, spring water from an ice age lake 300 meters under the brewery and a strain of yeast in residence since 1895. Its offers a superb taste experience

thanks to a leisurely brewing cycle of 100 days – 90 of them in the lagering process. Available in 50 litre kegs and 330ml bottles.

PROMOTION OFFERInstall during March and April and get a free point of sale kit

comprising whilst stocks last of:

1 case of 6 Bohemme Stemmed Glasses

2 Bar Runners

3 Show cards

50 Beer Mats

PLUS! A free 50 litre keg after 13 weeks

of continuous trading.

Budweiser Budvar UK Limited, Hamilton House, Mabledon Place, London WC1H 9BB

www.budweiserbudvar.co.uk Contact us: salesdept@budvaruk.co.uk

Middleton Wholesale Ltd.Tyne Road, Weedon Road Industrial Estate, Northampton, NN5 5AF.Tel: 01604 750040 Fax: 01604 750809Email: info@middletonwholesale.comWeb: www.middletonwholesale.com

Terms and Conditions1. All offers are available from 1st March to 30th April 2013 unless otherwise stated. 2. All offers are subject to

regional availability and prices are exclusive of VAT. 3. We will not accept orders where they would breach a beertie or other contracts that the buyer holds with a third party. 4. E.&.O.E. 5. This brochure is not intended as an

inducement to breach any contract, which may exist between a tenant & their landlord to purchase beers or anyother products. In such cases only those products, which are excluded from such agreements, should be

considered. 6. We treat the buyer placing an order with us as the buyer’s confirmation that there is no such tie. 7. All prices featured may be subject to a duty increase.