health care in an era of web 2.0
DESCRIPTION
Revised ppts for CHCMTRANSCRIPT
Providing health care in an era of web 2.0 …an introduction for workshop participants
Dean Giustini / UBC Biomedical Branch Librarian UBC Centre for Health Care Management, Fall 2011
[ surgical tweets -- made news in 2010 ]
Health care in an era of web 2.0
• Learn what web 2.0 is and what it might offer managers
• Identify some useful features of web 2.0 use
• Find out how to connect with colleagues worldwide
• Discuss where web 2.0 fits (if at all) into health caresocial engagement, education & collaboration
What role do mobile devices play in web 2.0?
Would you ‘tweet’ for help?
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
What is web 2.0?
“… web 2.0 is commonly associated with web tools that facilitate sharing, interoperability, user-centred design … and collaboration on the web. These
sites give users the free choice to interact or collaborate as consumers & creators of content in a virtual community … most websites are limited to viewing content only …some popular examples include social-networking
sites, blogs, wikis, video-sharing, mashups & folksonomies …”
- Wikipedia, July 2011
What role might web 2.0 play in CANMEDS?
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
• Two-way interactivity • hallmark of web 2.0 = interaction with others
• Social networking • users post and share personal opinions, artistic creations and connect with
others having similar interests
• Decentralized knowledge production • a combination of experts and users generate content by uploading files,
using online word processors & sharing online documents
McGee JB, Begg M. What medical educators need to know about web 2.0. Med Teacher 2008;30:164-169
Features of web 2.0
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
• Syndication • subscribe to content which comes to you based on your needs
• Software gets better as more people use it • users contribute & others review & organize it… as user base grows, so does
quantity and quality of content
• Other features? Do you have any concerns?
Features of web 2.0 (cont’d)
McGee JB, Begg M. What medical educators need to know about web 2.0. Med Teacher 2008;30:164-169
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
Google is not just a search company It’s a web 2.0 company Follows your online activities Use a pseudonym or anonymizer
Google creates many web 2.0 tools for use in the cloud
blogs, wikis, calendars, media, writing tools,YouTube, iGoogle, even more …
Google Books & Google Scholar Search for surgical literature
The “Google Factor”
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
“…web 2.0 is difficult to define …the web as platform and architecture of participation are used to describe it [but] rather than the platform it's the spirit of open sharing and collaboration that is important…the more we share and exchange information… the more open and creative the platform becomes; hence, the more useful it is in our work.”
Giustini Dean. How web 2.0 is changing medicine. BMJ 2006;333: 1283-84.
How web 2.0 is changing medicine (BMJ, 2006)
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
A few popular Web 2.0 technologies
• Twitter (microblogging) http://twitter.com
• Facebook (social networking) http://facebook.com • Wikipedia (encyclopedia) http://wikipedia.org
• YouTube (video-sharing) http://youtube.com
• LinkedIn (professional networking) http://linkedin.com
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
Openness I(Surgical Tweets)
@HenryFordNews
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
Openness I(Surgical Tweets)
Medical encyclopedias
• AskDrWiki http://askdr.wiki.com/• Ganfyd http://www.ganfyd.org
Medical education
• Medpedia http://medpedia.com• Meducation http://www.meducation.net
Communities of practice
• Asklepios http://www.cma.ca/asklepios• Wikisurgery http://wikisurgery.com
A few popular Web 2.0 tools in medicine
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
AskDrWiki: a medical wiki
http://askdrwiki.com
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
Medpedia – recent wiki project
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
Described as having these main features:
1. Social Networking
2. Participation
3. Collaboration
4. Apomediation (‘stand-by’ wisdom of crowds)
5. Openness
Reference: Eysenbach G. Medicine 2.0: Social Networking, Collaboration, Participation, Apomediation, and Openness. J Med Internet Res 2008;10(3):e22.
Medicine 2.0 – Eysenbach et al (2008)
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
Sarringhaus MM. The great divide: social media's role in bridging healthcare's generational shift. Journal of Healthcare Management. 2011; 56(4):235-244. “…social media, a resource largely untapped in the healthcare field, presents opportunities and advantages and, if used properly, can innovate healthcare…”
Question to you:
How might web 2.0 technologies be used to enhance your management practices ?
Health care management in a web 2.0 era – of value?
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
RSS Feeds(pubmed.gov)(pubmed.gov)
• Save PubMed searches for periodic updates • Keep up with today’s literature using RSS feeds
• Receive literature updates in your e-mail
• Scan updates on iGoogle or other ‘RSS readers’
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
RSS Feeds +Medscape.comMedscape.com
http://www.medscape.com/generalsurgery
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
Participation (Facebook)(Facebook)
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
Online Doctoring
Salter, C. “The Doctor of the Future” Fast Company 2009 Jay Parkinson MD MPH
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
Openness (Ethics, professionalism)
Do ‘live tweets’ contravene HIPAA regulations? PIPEDA in Canada?Do ‘live tweets’ contravene HIPAA regulations? PIPEDA in Canada?
There are 18 identifiers that must not be present about a case
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011
Using web 2.0 technologies
Use Web 2.0 tools to connect / network globally with colleagues / experts
Many medical websites use web 2.0 tools for social engagement, education & collaboration
Web 2.0 + health care management = Health care 2.0
Mobiles, virtual & ‘immersive’ reality take us to web 3.0
Dean Giustini, UBC biomedical librarian | [email protected] | Fall 2011