healthy orange snack business model - june 01, 2011

1
Healthy Orange Snack Business Model Designed by Akhil Dua. www.marriage-wise.com/blog ; [email protected] Ge Business Segments Geography: Metros Demographics: 25 40 years of age Family: Married with/without kids Attributes: Career oriented high performance achiever; Gym member; Likes to try and include new flavors and foods in daily diet Channels Web, Sales Force Partner stores, Food and wine festivals Customer Relationships Value Proposition Nutrition Convenience Revenue Stream Cost Structure Key Resources Key Activities Key Partnerships

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Page 1: Healthy orange snack business model - June 01, 2011

Healthy Orange Snack Business Model

Designed by Akhil Dua. www.marriage-wise.com/blog ; [email protected]

Ge Business Segments

Geography: Metros

Demographics: 25 – 40

years of age

Family: Married

with/without kids

Attributes:

Career oriented high

performance achiever;

Gym member;

Likes to try and include

new flavors and foods in

daily diet

Channels

Web, Sales Force

Partner stores, Food and

wine festivals

Customer Relationships Value Proposition

Nutrition

Convenience

Revenue Stream Cost Structure

Key Resources

Key Activities Key Partnerships