helena dotson · helena dotson 1100 n. dearborn street, apt 2001 chicago, il 60610 @ 414.699.7193...
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Helena Dotson 1100 N. Dearborn Street, Apt 2001Chicago, IL 60610
@414.699.7193
Marketing Coordinator
Including one year exchange student program with UW-Milwaukee, WI
Internet marketing, database market-ing and data mining
Tripp Lite
Catholic Institute of Paris, France
University of Wisconsin Milwaukee, WI
Native
Limited working proficiencyBilingual
B.A. in English
M.S. in Marketing
Ecommerce and online marketing• Plan, design, implement, and track various marketing projects, including email blasts, landing pages and web banners • Develop, implement, track, and report on multiple Amazon marketing campaigns with Amazon Marketing Services (AMS)
Content Management• Responsible for product page management including product activation, product page maintenance and enhancement, SEO, and customer feedback management
Reporting• Create pricing, marketing campaign, sales and promotion, and ROI reports
Event and Print Marketing• Develop business presentations for sales and high-level execu-tive meetings as well as training materials• Plan and coordinate marketing collaterals (brochures, flyers, email blasts) for sales events and print (catalog pages)
- Promoted the organization and their events through website updates and Facebook posts- Researched, designed, and laid out online and offline marketing materials and a quarterly newsletter
2013 - 2015 (2 years and 3 months) | Chicago, ILMarketing Coordinator
Friends of the Wisconsin Historical Society2013 (4 months) | Madison, WISocial Media and Marketing Intern
- Planned and implemented residence wide events- Developed marketing plans to increase student participation in University Housing events- Trained new employees and assisted with supervision
Program Services Office, UW-Milwaukee Housing (4000 residents)2011-2012 (10 months) | Milwaukee, WIMedia Coordinator
Work Related Personal
2011-2013
2008-2011
EDUCATIONMARKETING EXPERIENCE
FrenchFinnish
English
LANGUAGES
SKILLS
INTERESTS
• Microsoft Office• Online Marketing• B2B Marketing• Content Management• Reporting
• Organized• Creative• Open-Minded• Detail-oriented• Hardworking
Marketing professional with 2 years of experience coordinating and implementing marketing and promotions plans at top online retailer accounts (Amazon, Newegg, Rakuten, and Provantage).