helping you reach the manufacturing community through … · manufacturing community through a...
TRANSCRIPT
Helping you reach the manufacturing community
through a single source
P R I N T • I N F O • O N L I N E • E V E N T S
Media Pack 2008
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Print advertising ratesThe Manufacturer RatesInsertion level 1 3 6 12Double page spread £5,995 £5,495 £4,995 £4,495Full page £3,495 £3,195 £2,895 £2,595Half page £1,995 £1,895 £1,795 £1,695Quarter page £1,195 £1,095 £995 £895Source of supply £400 £350 £295Bellyband wrap (Excludes print) £295 per1000CD outsert on front cover £295 per1000
Sponsored advertorialsDouble page spread £5,995 Full page £3,495 Half page £1,995
Further information available at www.themanufacturer.com or call us on 01603 671333
The Manufacturer in 2008PRInT
The Manufacturer magazine Industry Research Reports
EvEnTSThe Manufacturing Alliance
Lean ConferenceThe Manufacturer LIvE
The Manufacturer Awards OnLInE
www.themanufacturer.com E-newsletter, Webinars
The Manufacturer Digital
InFORMATIOn SERvICESThe Manufacturing Research Centre
MBi (Manufacturing Business Intelligence)
Further information available at www.themanufacturer.com
The customer’s customer is always rightIf you believe that the most important people to a business-to-business media company are its advertisers, we wouldn’t want to argue. But you’d only be half right.
It’s true that our products and services are largely funded by advertising and sponsorship revenue; however, believe it or not, there’s an even more important contingent out there – your customers: our readers.
The only way we can justify your spend with us is by creating every opportunity we can for you to engage with real manufacturers who have decision-making power.
We do that every day via our database, magazine, website, electronic news, industry research papers and live events.
I believe our readers like what we do because we understand what they need, and I believe our customers do business with us because we listen to what they want – and then deliver it.
We’d be delighted to do the same for you.Nick Hussey, CEO
Above: An example of a sponsored editorial double page spread
The magazinePromoting best practiceThe Manufacturer is a magazine for manufacturers, about manufacturers. Its role is to stimulate and inform, and it provides readers with the knowledge and practical help they need to succeed.
The eight pillars of manufacturing wisdomThe Manufacturer’s eight pillars of manufacturing wisdom provide and describe a framework for approaching, discussing and dealing with the industry’s key issues:
Leadership and strategy Design and innovation World class manufacturing Skills and productivity IT in manufacturing Logistics and supply chain Operations and maintenance Energy and environment
Month by month our portfolio of award-winning journalists provide in-depth coverage of all the key issues that face the manufacturing sector. By interviewing some of the country’s top manufacturers and industrialists we aim to showcase and spread best practice. We invite comment from recognised industry experts, quiz politicians on their performance and respond quickly to national and international events as they happen.
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Editorial calendar 2008
Advertising
Jane Larcombe, General Manager Phone: 01603 671318 Mobile: 07766 541114 Email: [email protected]
Editorial
Gay Sutton, Editor of The ManufacturerPhone:01603 671312 Email: [email protected] Press releases: [email protected]
Contacts
Say One Media, Britannia House,45-53 Prince of Wales Road, norwich,nR1 1BL
Tel: 01603 671333 Fax: 01603 618758 www.sayonemedia.com
Special focus/global focus
Salary report& 10 year celebration
MACH preview & Singapore
Turkey
Russia
China
Malaysia and AerospaceFocus
The Olympic project & Brazil
Korea
TM LIVE & Africa
Awards report & Vietnam
South America
Operations and maintenance
Maintenance
Overall equipment effectiveness
Property management
Materials handling
Robotics
Health & safety
TPM
RFID & barcoding
Warehouse automation
Compressed air
Leading edge operations & maintenance
Automation
Logistics and supply chain
Demand planning
Quality
Supply chain optimisation
Palletised distribution
Product recall
Lean supply chain
Outsourcing
Supplier management
Forecasting
Global supply chain strategy
Leading edge supply chain
Risk management
IT in manufacturing
Manufacturing systemssecurity
IT infrastructure
PLM
Service oriented architecture
Payroll
IT for the supply chain
Data mining
ERP
IT for lean
IT consolidation
Leading edge IT in manufacturing
Advanced planning & scheduling
Skills and productivity
Apprenticeships
Dispute management
Developing company leaders
Recruitment
Multi-skilling
The image of manufacturing
Managing change
Training
Migrant workers
Flexible working
Leading edge skills
Employment law
World class manufacturing
Sustaining the lean drive
Project management
Value stream mapping
Sales and operations planning
Six sigma
Lean leadership
Agility
Common lean problems
Quality
Toyota production system
Leading edge world class manufacturing
Continuous improvement
Design and innovation
Simulation
Sustainable innovation
University collaboration
Innovation strategy
Lean innovation
Design for manufacture
Design software
Customer focused innovation
New product introduction
Collaborative design
Leading edge innovation
Intellectual property
JANUARY2008
FEBRUARY2008
MARCH2008
APRIL2008
MAY2008
JUNE2008
JULY2008
AUGUST2008
SEPTEMBER2008
OCTOBER2008
NOVEMBER 2008
DECEMBER2008
Leadershipand strategy
Corporate governance
The real Dragon’s Den
Corporate communica-tions
Controlling costs
Leadership
Fraud
Lean accounting
The aftermarket
Company law
Mergers & acquisitions
Leading edge leadership
International trade
Energy and environment
Energy purchasing
Low carbon operations
Environmental best practice
Energy efficiency
Environmental legislation
Green logistics
Water management
Renewable power
Process innovation
Recycled materials
Leading edge energy and environment
Waste management
sayo emedia
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– 2008 circulation, rates and data
Circulation analysisThe Manufacturer is sent to 18,000 senior manufacturing decision makers, that’s heads of site, production, finance, purchas-ing, engineering & design, HR, IT, plant maintenance and logistics & supply chain, right across the spectrum of manufacturing industries from food and drink to automotive and aerospace*. Circulation by job function* % Total In overall charge of site 18.9% 3,620 In overall charge of production 22.2% 4,256 In overall charge of finance 13.0% 2,453 In overall charge of engineering & design 7.5% 1,427 In overall charge of IT 10.4% 1,987 In overall charge of logistics and suppy chain 10.4% 1,994 In overall charge of human resources and training 1.5% 311 In overall charge of purchasing 12.8% 2,463 In overall charge of maintenance 2.8% 528 In overall charge of other 0.5% 108 *Individuals may have more than one job function.
Circulation by SIC Copies 15/16 Manufacture Food, beverages, tobacco, etc 10.7% 17, 18 & 19 Manufacture textiles and textile products 3.7% 20 Manufacture wood products 1.3% 21 Manufacture paper 3.5% 22 Printing and publishing 3.3% 23 & 24 Manufacture chemicals, process petroleum & nuclear fuel 6.3% 25 Manufacture plastic and rubber 8.1% 26 Manufacture non metallic mineral products 3.3% 27 Manufacture basic metals 4% 28 Manufacture fabricated metal products 11.6% 29 Manufacture machinery 13.1% 30,31 & 32 Manufacture electrical, machinary, office and commercial equipment 9.3% 33 Manufacture medical & precision equipment 5.6% 34 Manufacture automotive equipment 6.4% 35 Manufacture ither transport equipment 2.9% 36 Manufacture misellaneous products 4.6% 63,73 & 74 Head office, R&D, distrubition site 2% 75,80 & 91 Government Agency 0.3% Total 100%
Circulation by company size % Copies 0-99 employee plants 21.5% 4,130 100-199 employee plants 17.1% 3,287 200-499 employee plants 28.6% 5,498 500-999 plus employee plants 20.5% 3,940 1000+ plus employee plants 12.3% 2,373 Total 100% 19,228 Regional Breakdown Scotland 7.7% North East 4.6% Yorkshire 10.3% East Midlands 11.2% East 11.3% London 1.9% South East 11.1% South West 8.3% West Midlands 14.1% Wales 4.6% Northern Ireland 2.7% North West 12.2% Total 100%
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Why should I sponsor the newsletter?
With over 50,000 recipients The Manufacturer newsletter is an ideal way to reach manufactur-ing decision makers.
The Manufacturer newsletter is sent weekly, and includes a digest of the last seven days’ manufacturing sector news, the latest jobs, topical editorial and a fresh manufacturing ‘company of the week’ case study.
The newsletter can work very effectively as part of an integrated campaign, as a stand-alone pres-ence or as a prompt to reader action (eg to par-ticipate in a research programme, vox pop or to visit the advertiser's own web environment).
www.themanufacturer.com is a leading online manufacturing business resource. Offering a rich blend of the latest news, features, research reports and jobs. Boasting over 250,000 visi-tors per month this unique offering in the manufacturing sector provides its audience with high quality editorial, access to the latest jobs, news and detailed industry research reports, together with access to a wide range of other products, services and events.
The website caters for UK audiences with targeted editorial. For advertisers look-ing to target the manufacturing sector, this online presence offers the perfect deliv-ery mechanism for your message or proposition. Advertisers like Adobe, IBM, Star Internet and Oracle have all used www.themanufacturer.com to deliver their message. See more at www.themanufacturer.com/uk/adguide.html
CPM advertising rates (per 1000 views)
High £25 Leaderboard, £20 Banner or Skyscaper, £15 Mini Mid £16 Leaderboard, £12 Banner or Skyscaper, £10 Mini Low £12 Leaderboard, £10 Banner or Skyscaper, £8 Mini
Fixed advert positions
Zone sponsorship £1000 per month Zone advertising £20 Banner or Skyscaper, £15 Mini Newsletter £1000
Advert Types
Leaderboard (728 X 90 pixels) Mini Ad (120 X 60 or 120 X 120 pixels) Banner Ad (468 X 60 pixels) Newsletter Advert (banner, mini or skyscraper) Skyscraper (120 X 600 pixels) Job Posting (mini + text)
Online advertising Why advertise with us?There are many reasons why www.themanufacturer.com is your perfect marketing partner. Here are just a few of them:
• Targeted manufacturing audience
• UK specific content
• High audience levels
• Quality editorial
• Specific market sector coverage
• Flexible advertising options
• Bespoke marketing solutions
• Integrated product campaigns
• Direct access to all SayOne Media marketing channels
• Multimedia content options (including webcasts, audio and video streams, flash)
• Continued growth expectations
Advertising opportunities
Size: 120 X 600 Format: Gif / JPEG / Flash File size: 45K (Max) Page availability: newsletter only
Online rate card
Leaderboard Size: 728 X 90 Format: Gif / JPEG / Flash File size: 35K (Max) Page availability: All
Skyscraper Size: 120 X 600 Format: Gif / JPEG / Flash File size: 35K (Max)
Page availability: Newsletter + Article pages
Mini Banner Size: 120 X 60 Format: Gif / JPEG / Flash File size: 12K (Max) Page availability: All
Banner Size: 468 X 60 Format: Gif / JPEG / Flash File size: 16K (Max) Page availability: All
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For recruitment related enquiries please contact Matt Chilton on 01603 671304 or email [email protected]
Online recruitment advertising ratesBanner on home page or search results page £700 per month
Mini banner any page£500 per month
Banner on another Appointments page £500 per month
Sponsorship of jobs section of newsletter£500 per month
Banners and Buttons link directly to client’s own website
Front page appointments Inside page appointments
1/2 page (land) 106.5mm (h) x 178mm (w) 1/2 page (land) 121mm (h) x 178mm (w)
1/2 page (port) 216mm (h) x 87.5mm (w) 1/2 page (port) 245mm (h) x 87.5mm (w)
Full page 216mm (h) x 178mm (w) Full page 245mm (h) x 178mm (w)
All digital artwork needs to be supplied in an Apple Macintosh recognised format: InDesign, Print ready PDF, Illustrator EPS, Photoshop EPS (if using Freehand, save as an Illustrator EPS file or as Freehand 8).
Mechanical details
Queries relating to production, please contact our studio on 01603 671314 or email [email protected]
All vacancies appear for one month on www.themanufacturer.com
Full colour
Half page Full page DPS
£1,400 £2,500 £3,200
The Manufacturer Appointments service bring together the traditional strengths of the magazine and the web (www.themanufacturer.com) to satisfy your manufacturing recruitment needs.
l Over 250,000 unique users per month on our website
l Over 50,000 newsletters sent out each week
Appointmentswww.themanufacturer.com/uk/jobs
This section is an opportunity to highlight recent new appointments and promotions at management level in the manufacturing sector.
For on the move enquiries email [email protected]
On the move
Recruitment advertising rates
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Further information available at www.themanufacturer.com or call us on 01603 671333For recruitment related enquiries please contact Matt Chilton on 01603 671304 or email [email protected]
Recruitment advertising rates
Do you want to be the next ‘Factory of the Month’?We publish company profiles that promote best manufacturing practice. Showcasing those who are achieving it in whole or in part, for the benefit of others who aspire to achieve it.
If you would like your company to be seen for what it has achieved, and would like to be considered for a profile in the Manufacturing in Action section, then please get in touch with Matt Chilton; contact details below.
Your company could be the next ‘Factory of the Month’
For all profile related enquiries please contact: Matt Chilton on 01603 671304 or email [email protected]*The Manufacturer Readership Survey
The best manufacturing magazine* The best manufacturing profiles
Launched in 2003, The Manufacturer LIvE brings senior, decision-making manufacturers together at our conference and exhibition. As a sector-lead-ing confex it prises them away from their busy working environments by delivering more than 50 high quality manufacturer-to-manufacturer work-shops, seminars and presentations.
It is a formula that delivers credible and information-rich content that inspires influential visitors to engage with exhibitors who can provide solutions to meet their new-found aspirations. It is a compelling com-bination delivered across all the manufacturing disciplines under the single umbrella of one very individual event.
The Manufacturer LIVE is built in zones, positioned around our inte-grated, subject-specific seminar theatres, to maximise visitor exposure to exhibitors and sponsors.
In the right circumstances, we can even offer the opportunity for our commercial partners to put some of their manufacturing clients on a speaker platform.
If you would like to receive an information pack for details about how you can exhibit or sponsor The Manufacturer LIVE, please contact:
Jane Larcombe, General Manager
Phone: 01603 671318 Mobile: 07766 541114
Email: [email protected]
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All digital artwork is to be supplied in an Apple Macintosh recognised format: InDesign, Print ready PDF, Illustrator EPS, Photoshop EPS. All files must be a 300dpi. All digital artwork must be presented in a manner ready for press. Say One Media does not accept responsibility for files that have not been presented correctly, as we do not check incoming files – the sole responsibility for file content rests with the file originator. All camera-ready artwork must be to exact sizes shown.
Print Advertising Mechanical DetailsDPS (trim size) (16mm gutter) 420mm (w) x 297mm (h)DPS (bleed size) (16mm gutter) 426mm (w) x 303mm (h)A4 Full page (trim size) 210mm (w) x 297mm (h)A4 Full page (bleed size) 216mm (w) x 303mm (h)1/2 page landscape 178mm (w) x 125mm (h) 1/4 page portrait 86mm (w) x 125mm (h)Bellyband Wrap (+3mm bleed) 455mm (w) x 70mm (h)
Production contact details: Studio Phone: 01603 671314 Fax: 01603 618758 Email: [email protected]
Britannia House,45-53 Prince of Wales Road,
Norwich,NR1 1BLTel 01603 671 300
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