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Hi, I'm Marcelina

I’m a graphic designer and typesetter with 6+ years of experience and a graduate of a Master Course in Typography. For the last 5 years, I have been a part of an amazing team at Foxrabbit Designers – an independent studio based in Warsaw, Poland.

Creating complicated, multilingual publications full of charts, maps and infographics is my main specialty, but I'm also passionate about logo and brand design and I highly value this creative/laborious work balance. I'm capable of managing multiple projects at the same time for me and my teammates.

I am currently looking for another awesome team to join and work with.

[email protected]: marcelina.michalczyk1

behance.net/MarcelinaMichalczyklinkedin.com/in/marcelinamichalczykpinterest.com/marcelinamichalczyk

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Marcelina Michalczyk

Arena Mall, located in downtown Budapest next to the main railroad station, is the biggest shopping center in Hungary. After it was purchased by one of Foxrabbit's regular clients, NEPI Rockcastle, we were asked to create new branding. The goal was to create something fresh and easy to use on social media platforms, targeted to young and fashion-conscious people. I designed a new logotype with a simple type modification and a symbol based on it.

I created a complete manual for this branding. The 59-page booklet contained extensive guidelines with samples of usage, a vast palette of colors, patterns and typesetting rules to complement the brand.

# b r a n d i n g # l o g o # s o c i a l m e d i a # t y p o g r a p h y

ARENA MALL

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Rafał Nebelski, an international awards winning photographer and studio's partner at Foxrabbit, was looking for a better way to promote his work. I was more than happy to create branding for him based on a new logo of his own design. Rafał's pictures are outstanding and in order not to compete with them, I tried to keep the layout as minimalistic as possible.

I designed and created an interactive photo album for Rafał's iPad to make it easier for him to show his work at meetings with potential clients. It contained a short bio and a selection of photos organized into 12 chapters.

As the project was growing, we decided to make a new website for Rafał's portfolio. I created a matching, responsive layout and supervised its implementation.

At the end of 2017, Rafał issued wall calendars with a selection of his work. I designed the calendar pages and infographics with the locations of the photographs.

# c a l e n d a r # i n t e r a c t i v e # i p a d # l ay o u t # p o r t f o l i o # p r i n t

RAFAŁ NEBELSKI PORTFOLIOMarcelina Michalczyk

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ICONS FOR FRONTEX HQ

# i c o n s # i n t e r i o r _ d e s i g n # s i g n a g e

While working with Foxrabbit I was asked to design icons for the signage system in the new Frontex (European Border and Coast Guard Agency) headquarters in Warsaw Spire, Warsaw, Poland. Interior designers suggested using the whole door surface to display the icons. I used Fedra Sans, the corporate font for all Frontex publications, as the basis for the design. I made icons for the kitchen, silent-room, cloakroom, record studio, copy-room, IDF, first aid room, luggage-room, supply-room, archive, locker room, janitor's room, and 3 kinds of restrooms. In addition, I designed the room numbers and speaking bubbles to label meeting rooms.

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Foxrabbit Designers is a Warsaw-based DTP and graphic design studio that I was part of for over 5 years. After many years of working together, my partners and I decided to change the company logo and produce some well-branded stationery. Our goal was to have a clean typographic sign with only 'Foxrabbit' in our logo.

Folders and business cards were produced using a screen printing technique with a dedicated Pantone color. Business cards were stacked in a press and their edges were hand-painted using an airbrush with the same Pantone.

# b r a n d i n g # b u s i n e s s _ c a r d # c v i # d t p # l o g o # s tat i o n e r y

FOXRABBIT REBRANDING

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I designed the logotype for series of colorful, handmade hats. My goal was to make it simple, easy to reproduce and applicable in every color and on every background.

Bags and labels are branded using a rubber stamp and each hat is decorated with a small pin with the HM logo. Pins were made in a variety of colors to pair with hats and create the most delightful combinations.

HAT MASTER

# b r a n d i n g # h a n d m a d e # h at # l o g o

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In 2015, Frontex returned to us to design the brochure for the European Day for Border Guards (ED4BG) conference. However, this time we had a more reasonable deadline. We decided to use smaller B5 format and create a cover with wings. The front cover was folded outside so we could place a conference programme on it. The back cover folded inside and contained the map.

The brochure contained timelines for lectures, a bio of each speaker, info about the conference partners and short descriptions of the documentary movies just like the previous edition. In addition to the brochure, I designed a poster for the movie section and a dinner invitation.

# c o n f e r e n c e # d t p # l ay o u t # p r i n t

FRONTEX ED4BG 2015 CONFERENCE BROCHURE

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FRONTEX ED4BG 2014 CONFERENCE BROCHURE

While working with Foxrabbit I designed the brochure for the European Day for Border Guards (ED4BG) conference. The challenge was to create the entire brochure in just a few days. We were asked to use something a little different than the standard ED4BG branding. We decided to use additional colors – dark blue and grey-blue – and Neutra typeface with a lot of diagonal patterns.

The brochure contained timelines for the lectures, a bio for each speaker, info about partners, and short descriptions of the documentary movies.

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In 2017, Frontex (the European Border and Coast Guard Agency) had its first group of students graduate from the Joint Master's in Strategic Border Management Programme. My partners and I were asked to design the Alumni book which would be given as a gift to all the students and teachers who participated in the programme.

The 172-page long, hardcover book in A4 format contained a short bio of each student, teacher, and programme coordinator with short info about partner academies, an infographic summary of the programme and student photos.

# a l b u m # b o o k # d t p # l ay o u t # p r i n t

ALUMNI BOOK FOR EJMSBM

9 / 10


# i n v i tat i o n s # p e r s o n a l i z e d # p r i n t # t y p o g r a p h y

WEDDING INVITATIONS

I was asked by a close friend, Dagmara, to make custom design invitations and place-cards for her wedding. Her only request was to make them black and white so the production process would be quick and simple.

I used only typography for this project in a simple, yet decorative way. I used one of Bodoni's fonts, adding some vertical ligatures and decorative swashes.

I made ligatures and swashes for over 120 names. It took quite a long time but the process, which was the beginning of my work with typography, was very rewarding.

10 / 10


# a r t _ d i r e c t i o n # d t p # l ay o u t # p r i n t

In 2012 'katoMagazyn' was a newly established lifestyle magazine. It was targeted to young Silesian people in their 20's and 30's. I was asked to design the layout and logotype, curate the content and set everything to print. The first issue was released in July of that year and contained 70 pages of articles, interviews and reports about the people and places of Katowice, Silesia (Poland). We published 3 issues in 3 months. The whole magazine was set in Lato font and accompanied by a subtle dot pattern. It was printed in a highly specialised printing house in Ruda Śląska (Silesia) on ecology offset paper.

KATOMAGAZYN

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