high tech global flows.pdf
TRANSCRIPT
7/26/2019 High Tech Global Flows.pdf
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Global&Local Business Context
High-Tech Global Flows & Structures
EMBA-2014
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Objective
1. What is media imperialism? How do global flows of technology affect media imperialism?
2. Discuss the idea that “ the world is flat ” in the context of global flows of technology.
3. Discuss the potential of the Internet to be a global “ democratic ” space.
4. Examine the role of Indy media in the alter - globalization movement.
5. Discuss the impact of global technological flows on the nation - state.
By the end of this chapter, we will be able to answer the following questions and gain a
broader approach to globalization and impacts of technology, media and internet on it.
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Content
• Technology
• Media
• Internet
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TECHNOLOGY
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TECHNOLOGY
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TECHNOLOGY
5MB, 50 years ago, $160.000 cost 2GB, today, ¢10 cost
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TECHNOLOGY
Technology has an obvious effect on
individual freedom, in some ways
increasing it, in others restricting it.
The concept behind technocapitalism is part of
a line of thought that relates science and
technology to the evolution of capitalism.
The rise of technocapitalism and the
information society it spawned are generating
new organizational forms to try and meet the
challenges posed by increasing competition,
globalization, and the rapid flow of knowledgeand information.
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TECHNOLOGY
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TECHNOLOGY
Teknolojinin
- maliyetler
- Modernizm
- Capitalism
üzerine etkileri
Vol. I, Ch. 15 (last sentence), pg.556 - Das Kapital (Buch I) (1867)
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Content
• Technology
• Media
• Internet
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Media Imperialism
• A part of cultural imperialism; media imperialism was considered as «Western»
• Dominated less developed nations not only for media also for culture quite long time
• Especially @last decade, Western and American media is not powerful as it was once
• Local and regional media increased its importance
• Culture and understanding is different (sense of humor…)nations interpretations differ…
• Media products are simply texts…intentions vs. readers or viewers
• Even TV series are interpreted differently…Dallas, 24,…Meaning is in the eye of the beholder
•
«Media Were American» not anymore…in decline since mid 20th century
• Overall, outside US only 10% is devoted to US media…80% to domestic and national…10%other imports
• No Media dominate the world
• Regional media leaders exist: Mexico—>Latin America,
China—>East Asia
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New (Global) Media
• A new global media is rising (Apple I-Tunes,Facebook, Twitter, Google, Microsoft)
• They have huge power to impose their systems on large portions of the world
• Major players exist and mergers occur
• The generic goal is to create a non-competitive environment for maximizing profit
• Goal is mature at old media, and new media is also following this trend (facebook, my space vs friendster)
• Newscorp, Microsoft, Google, Yahoocreating their own versions of success. media (acquiring websites)
• Alliances and strategic partnerships for competing and increasing their network
• Google alliances with linkedin, hi5, friendster…to compete with Facebook
• In the future, it seems there will be less competition due to these actions
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Indymedia
• Indymedia =Independent Media a rising movement and diversity serving counter media imperialism
• Globalization from below the alterglobalization is associated with indymedia
• 1st independent media center @1st big protest against globalization during WTO Meeting @1999 Seattle
• Reporting from streets, activists uploading media themselves
• Indymedia is important for protests, actions, gatherings and no professional media people exist
• Recently its importance decrease with rising blogs all over the world
• «Hacktivists» hacking into computer programs for various activist causes is a form of alterglobalization in
this scope
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Globalization & the Media
McLuhan is known for coining theexpressions of the global village and the
medium , for predicting the World Wide
Web almost thirty years before it was
invented.
In the early 1960s, McLuhan wrote thatthe visual, individualistic print culture
would soon be brought to an end by what
he called "electronic interdependence"
when electronic media replace visual
culture with aural/oral culture.
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Globalization & the Media
9/11 Twin Tower attack Tsunami
The most important spectacles include not only the significant
events but also the ones that has powerfull visuals.
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Globalization & the Media
«Mission accomplished»
- was victory for Bush, to
make people believe.
Spectacles
«Mission accomplished»
- was a big lie for people around
Iraq, watching the news
everyday from Al Jazeera TV.
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Content
• Technology
• Media
• Internet
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Internet Users
Internet users as percentage of population
(source; international Telecommunication Union)
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Utilization Areas
• Online social networking
• Spams & E-Commerce
• Computer viruses & Cyber Wars
• E-media
• Surveilance
•
MOOC’s (Massive Open Online Course)
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Online Social Networking
Global nature of these sites and people who participate in SNS’s make them trulyglobal phenomenon
Job seeking
Dating
Social & Political applications (eg; 2011 Egypt, 2013 Gezi)
Mediacal & Health apps. (eg; patientslikeme)
Business apps.
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E-Commerce & Spams
Spam is one of the globalization’s true success stories.
17% growth rate in e-commmerce
Intensified price competition
Barriers to entries are falling
Catalytic role in organizational changes and business forms
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Computer Viruses & Cyber Wars
Information & Technology espionage
War in cyber platform (flame, stuxnet etc.)
Fraud
Damage or Destroy
Sabotage
Political activism
15- Titan Rain
16- GhostNET
17- Aurora operation
18- Wikileaks
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Surveilance & Counterespionage
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MOOC’s
COURSERA’s Mission Statement;
«We provide universal access to the world’s best
education»
http://www.ted.com/talks/anant_agarwal_why_massively_open_online_courses_still_matter?
MIT Professor Anant Agarval’s TED Talk
http://www.ted.com/talks/daphne_koller_what_we_re_learning_from_online_education
Stanford Professor & Founder of Coursera Daphne Coller
COURSERA’s Stats; (as of Oct 2014)
• 10 million users
• 839 courses
• 114 institutions
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The Internet in China
• The Internet has been a key factor in driving globalization in recent years.
• Internet flows in China are not much different from the flows elsewhere in the world.
However, what is the different is the active efforts by the Chinese government to erect
barriers to those flows under the name of ‘’Great Firewall’’
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The Internet in China
• The internet is a truly phenomenon since it is used in all parts of the world. It is produced and
maintained by global corporations, IGOs, and INGOs, thus reducing the influence of the
nation-state.
• The internet has prompted a flat world thesis; anyone can be involved in it, at least
theoretically. However, there are efforts to create barriers to impede such involvevement ,for
instance the ‘’ Great Firewall’’ erected by the Chinese government in an effort to control
Internet access and use.
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ANNEX