history of navana group.doc

8/15/2019 HISTORY OF NAVANA GROUP.doc

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HISTORY OF NAVANA GROUP

It was indeed a great honour for our the then Chairman Mr.Jahurul Islam and the Vice Chairman Mr. Shafiul Islam Kamal(now Chairman of NAVANA GR!"# who are entrusted in the $usiness communit% as &ioneer in the $usiness arena of the

countr%. 'ue to the d%namic leadershi& of the e% figure of theGrou&) with in a short s&an of fi*e %ears) +o%ota Corona)nicnamed the ,Miracle Car, ca&tured - &ercent of the /01/2 cc Volswagen) &el) 3illman) Austin) Morris etc. +hiswas a tremendous mareting achie*ement set forth $% NAVANA) +o%ota is still en4o%ing. As an outcome of NAVANA5s &ragmatic mareting strategies and huge efforts+o%ota Car5s resale *alue has $een reached the highest le*el in6angladesh com&ared to that in other countries which has $eena&&eared as ma4or factor influencing customer5s $u%ing decisionin fa*our of +o%ota. +he maret su$se7uentl% and till toda%associated with the name of +o%ota as s%m$ol of relia$ilit%)dura$ilit% and 7ualit%.

In a later %ears the Grou& has entered into an e8clusi*e

distri$utor franchise with 3IN Motors of Ja&an and as a resultof the d%namic leadershi& of the Grou&5s Chairman and with ateam of e8&erienced mareting e8&erts the 3IN $rand has $een a$le to attain a significant maret share in our hea*%trans&ort sector and now 3IN is the s%m$ol of &restige.

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In the mareting front the grou& is en4o%ing a tremendoussuccess in mareting of world re&uted $rand Good%ear in

Automo$ile +%re Sector. Good%ear +%re ha*e $een a$le to gain asignificant amount of maret share and recentl% it has $een theMaret 9eader in commercial t%re segment. +his has $een &ossi$le due to the Grou&5s e8cellent re&utation) maretingstrategies and due efforts. In August /:-/) the Grou& set u&Afta$ Automo$iles 9td. to assem$le +o%ota and 3ino *ehiclesfor the 6angladesh maret.

Afta$ Automo$iles 9td. is the largest &ri*ate sector automo$ileassem$ling &lant in 6angladesh. Afta$ Automo$iles 9td. $ecamea listed com&an% on the 'haa Stoc ;8change in /:-


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$iggest single tender under the Ministr% of =amil% > elfare)worth of !SB of 2. million to su&&l% > installation of Medical;7ui&ment under ;C finance.

+aing into consideration of the im&ortance of the aid worth% &ro4ects the grou& introduced another com&an% in /::- namel% Na*ana Interlins 9imited in its chain. Na*ana Interlins9imited has started in*ol*ing in the &otential sector of Ci*ilA*iation) +elecommunication) "ower 'e*elo&ment) 3ea*% >9ight Industr% Sector) =ood Sector) Chemical > 6ulCommodities Su&&l% > Indenting) as well as turne% &ro4ects in

these sectors.

And within a short s&an of time the com&an% has &iced anum$er of &ro4ects some of them ha*e come into matured stage.In the *er% &otential I+ arena the grou& has landed with a newcom&an% namel% Na*ana Com&uters > +echnologies 9td. Inshort s&an of time it has earned a re&utation and gained

customer satisfaction in I+ maret. It is alread% a&&ointed as theReseller of 3ewlett "acard. In /:::) it started &roduction of NAVANA $rand AVR > su$se7uentl% considering the maret &ros&ect it also started &roduction of I"S > !"S in Ma% .+he recent success of this com&an% is to enter into adistri$utorshi& agreement with GA+;AD INC.) !SA formareting its com&lete range of &roducts in I+ maret.

Afta$ Automo$iles 9td.) the listed com&an% on 'haa Stoc;8change has introduced a new unit for manufacturing &aintswith $rand name NAVANA "AIN+S. +he com&an% started &roduction in No*em$er /::: and launched mareting throughe8hi$ition at 'I+= . +he res&onse from the users so far is


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tremendous.

Afta$ Automo$iles 9td. also esta$lished a new unit of

manufacturing of 6atteries under the $rand name of NAVANA.And within a short s&an of time since its ince&tion the com&an%has a$le to esta$lish its good will n the maret.

*er the %ears NAVANA GR!" has esta$lished itself underthe d%namic leadershi& of Mr. Shafiul Islam as Chairman. iththe d%namic leadershi& of Mr. Shafiul Islam 1 Chairman) Na*anaGrou& has esta$lished itself as one of the leading and fastest

growing Grou& of com&anies in 6angladesh. And moredi*ersification is awaited in the different sectors lie "u$lic "a%"hone Ser*ice) "harmaceutical Sector) and 9"G distri$ution.

history of navana group.doc

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