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TRANSCRIPT
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Achieving Uniformity in Product Display
Unit 1 – Garment Preparation
Hoodies & Footies ™ Associate Training
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Table of Contents
1. Hidden Objects
2. The Value of Order and Consistency
3. Points to Remember
4. The Consumer’s Choice
5. Steps in the Garment Preparation Process
6. Garment Layout Demonstration
7. Steaming Garment, Step 1
8. Steaming Garment, Step 2
9. Getting Ready to Fold
Hoodies & Footies ™ Associate Training
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Can you find these items?
Computer Sofa Small desk lamps Painting Floor
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Remember…
• Customer behavior is closely related to the layout and appearance of the display floor.• Layout and appearance depend on the careful preparation and positioning of store merchandise.• Customers cannot find what they cannot see!• Customers cannot purchase what they cannot find!• Consistency is the key!
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Where would you rather shop for your shoes?
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Garment Preparation
1) 24-48 hours before displaying, unbox garment; lay flat and smooth out creases with palm of hand.
2) When ready to display, hang garment on steam rack.
3) Steam garment from inside out.
4) Repeat steaming from outside in.
5) Remove garment from rack and lay flat for folding.
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End Unit 1
Hoodies & Footies ™ Associate Training
Thank you for your participation!
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