HORIZON SCANNINGThe Investment Litmus Test

Food & BeverageIndustries

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An orderly methodHere we use the SATERPLIDE acronym to prompt the scan for future events and

their consequences. The segments are:

• Social (See Maslows’s Hierarchy of Human Needs)• Approach (First response to an issue)• Technology (Applying our innovation to reliable approaches)• Economic (The benefits in productivity from technology)• Resources (Human and Natural, required and consumed)• Political (Ownership rights of tribes to resources)• Legal (Administration of political resolutions)• International (Resolution of international differences)• Demographic (Population shift to better circumstances)• Environment (Built by Humans and by Nature, our impact)

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An orderly method

• Note that there is a series of cause-and-effect relationships going around the circle.

• This discovery

technique ensures thorough scanning in our due diligence process.

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SOCIAL SegmentMaslow’s Hierarchy of Human Needs

Creativity

Respect

Acceptance

Comfort

SurvivalIf your life is at risk, you may compromise on the items above survival

A roof over your head

Observing local customs

What do you know?

Problem Solving

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Human Need: Reliable high quality food & beverage supplies from sustainable

sources

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APPROACH Segment

What to do if your human needs are being frustrated?

NEED APPROACHSurvival Flee, Fight,

Comfort Build, Adapt

Acceptance Join, Communicate

Respect Learn, Teach

Creativity Design, Invent

Develop better relationships between farming and the environment

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TECHNOLOGY SegmentHow to make a successful approach re-useable & reliable?

How to make improved technology widely available? The universities are leading.

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ECONOMIC SegmentHow do the improved farming integration solutions improve the

quality of life? - In many ways.

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RESOURCES SegmentWhat are the human and natural resources required to sustain the economic

activity? – Arable land and water to start with

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POLITICAL SegmentThe food industry supply chains have political intersections between the

regulators and suppliers of the various resources.

The World Economic Forum assists with exchange of political views

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LEGAL SegmentFood industry operating procedures require detailed regulation for their success.

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INTERNATIONAL SegmentHow are differences between international systems resolved?

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DEMOGRAPHIC SegmentWhat is the impact of economic success of chemicals manufacturing on

population mix and location?

In the case of China, the Food & Beverage industries have supported further development activities of all kinds. These have resulted in migration towards the east coast.

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ENVIRONMENT SegmentWhat is the impact of economic success of food industries on the natural and

the built infrastructure? Fertilizer pollution can kill the fish and other animals.

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Next steps: Identify the future event labels