Hospital Campaign Learning Series WebinarJanuary 21, 2015

Maria Moreno, Hospital Services Manager, NJ Sharing Network

The Challenge

• Encouraged a healthy competition between hospitals to get them motivated

• Reviewed scorecard to see what my “asks” would be of my hospitals and who I would need to work with to achieve them

• Brought up the challenge EVERY chance I had

• Kept my hospitals excited and engaged

• Set goal for of earning certificates for my hospitals

Keeping your hospitals engaged

570!!

Emailed main contacts monthly with progress

Presented slide or discussed progress at all meetings

Relationships with Critical Care

SICU Committee Meeting

Chair’s Committee Meeting

Trauma Staff Meeting

Intermediate/Step-Down Unit’s (3N) monthly meeting

Quarterly Trauma Systems Performance Improvement Meeting

Donor Council

Hold a program w/donor family members Bioethics Grand Rounds Schwarz Rounds

Present at departmental and physician meetings

Monthly RN Orientation

HUMC Transplant Symposium

Palliative Care EOL Conference

Bioethics Grand Rounds

Include donation education in new employee orientation

NJ Sharing Network registry table

Hospital-wide Participation

Hospital-wide Participation

HUMC Twitter and Facebook posts

97 likes!!

Twitter post was

retweeted twice

and favorited 3

times including the

Rose Parade’s

Twitter page!

Facebook post

received 97 likes

Rose Dedication Use social media sites to encourage registration

Maximizing the opportunity/Rose Dedication

Goal of 100% for CEO Rose dedications

NJSN took pictures with each CEO, framed them and gifted them as momentos

HSMs bring along donor families/recipients to rose dedications

Present certificate at high level meetings

Certificate Presentation