how big data is transforming medical information insights - dia 2014
DESCRIPTION
Daniel Ghinn's presentation at DIA 8th Annual European Medical Information and Communications Conference explores the use of big data in medical information...TRANSCRIPT
How big data is transforming medical information insights
Daniel Ghinn CEO, Creation Healthcare
The views and opinions expressed in the following PowerPoint slides are those of the individual presenter and should not be attributed to Drug Information Association, Inc. (“DIA”), its directors, officers, employees, volunteers, members, chapters, councils, Special Interest Area Communities or affiliates, or any organisation with which the presenter is employed or affiliated. These PowerPoint slides are the intellectual property of the individual presenter and are protected under the copyright laws of the United States of America and other countries. Used by permission. All rights reserved. Drug Information Association, DIA and DIA logo are registered trademarks or trademarks of Drug Information Association Inc. All other trademarks are the property of their respective owners.
Disclaimer
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Disclosure Statement
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Please note that DIA is not requesting a numerical amount to be entered for any disclosure, please indicate by marking the check box, and then providing the company name only for those disclosures you may have.
Will any of the relationships reported in the chart above impact your ability to present an unbiased presentation? No
In accordance with the ACPE requirements, if the disclosure statement is not completed or returned, participation in this activity will be refused.
Type of Financial Interest within last 12 months Name of Commercial Interest
Grants/Research Funding
Stock Shareholder CREATION HEALTHCARE Consulting Fees
Employee CREATION HEALTHCARE Other (Receipt of Intellectual Property
Rights/Patent Holder, Speaker’s Bureau)
Big Data?
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Slide title in Arial 20 ptsBig data?
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What does it mean?
Slide title in Arial 20 pts
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Where is the data?
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Slide title in Arial 20 ptsBehavioural data
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Apple, Google ‘Big Data’ for Health Analytics?
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Public social media: Healthcare professionals
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Where’s the signal in the noise?
Place
Roles
Topics & issues
Time
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Multi-dimensional data analysis
Data technique 1: Language processing
Data technique 2: Geolocation
Data technique 3: Personally Identifiable Information - Roles
Data technique 4: Time
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Big data = big problems?
“There are a lot of small data problems that occur in big data. They don’t disappear because you’ve got lots of the stuff.
They get worse.”
David Spiegelhalter Winton Professor of the Public Understanding of Risk at Cambridge University
Image: University of Cambridge. Used under Creative Commons license. Source: http://www.cam.ac.uk/news/improving-the-public-understanding-of-mathematics-and-science
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NLP & machine learning
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Human analysts vs automation?
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Some logic is difficult for computers
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Some logic is difficult for computers
“While hunting in Africa, I shot an elephant in my pajamas.
How he got into my pajamas, I don't know.”
From the Groucho Marx movie, Animal Crackers (1930)
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Some logic is difficult for computers
never used ket in stable...need to be daring and try!!!
Anyone using K for stable AFib?
Where will you find data?• Data you know you have• Data you don’t know you have• Data that’s yours if you look
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Getting started
LanguageLocationPersonally Identifiable InformationTime
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Who has the questions?