How can companies differentiate products?
FACTORS AFFECTING PRODUCT
DIFFERENCIATION
I. FORMS (Shape, Size ,Structure)
PROF. SAMEER MATHUR
Indian Institute Of Management, Lucknow
Professor in Marketingwww.IIMInternship.com
Created By;
SIDHANT PATI
NATIONAL INSTITUTE OF TECHNOLOGY, ROURKELA
As an intern, under the guidance of,