how dare you not be awesome? (formatted)
TRANSCRIPT
How DAREyou!!??*
*Not be awesome?
Self-doubt isactually kinda
Selfish
(You’re cheating us!)
Mentoring,unpacked.
Fear is a terriblemotivator.
Love Matters.Love Lasts.
Photo Credit: (cc) prakhar on flickr.com
[The Awesomeness Manifesto]
Four Pillars ofAwesomeness…
• Ethical Production• Insanely Great Stuff• Love• Thick Value
http://blogs.harvardbusiness.org/haque/2009/09/is_your_business_innovative_or.html
Awesome isNOT a Private
Streetcc: moonlightbulb
Photo Credit: (cc) moonlightbulb on flickr.com
Challenge and Inspire• product of a
creator’s passion• novel and non-
obvious, evokingsurprise and delight
• something aboutthem perfectlyreflects the essenceof (their) creation
@awesomefound
Team Awesome
Photo Credit: (cc) matski_98 on flickr.com
#crushit.
ThinkBig
AwesomeAnything
cc: stallio
Photo Credit: (cc) stallio on flickr.com
How?
What’s YourSuperpower?
[Four leafclover]
Photo Credit: (cc) cygnus921 on flickr.com
• Maximize ChanceOpportunities
• Listen to LuckyHunches
• Expect Good Fortune• Turn Bad Luck to Good
Believe.
“learn to not beafraid of who youactually are.”
http://pistachio.posterous.com/lauras-rules-0
1. be kind and fair toeveryone.
2. don't worry whether ornot anyone likes you.
3. help people.
4. ask.
5. act. (get excited andshare it)
http://pistachio.posterous.com/lauras-rules-0
laura’s rules6. love yourself.
7. love others. (try radical
forgiveness)
8. gratitude for everything.
9. hope is your only hope.
(and fear is your only worry)
10. be present.
“Only connect.’-E. M. Forrester
(You KNEWTwitter’d be in
here somewhere!)
What Are YouDoing?
On-Ramp
Photo Credit: (cc) stallio on flickr.com
“Use itWhere YouThink Best”
-IBM ThinkPad Commercials
The User Multifacebrowser • SMS • IM • RSS reader •FriendFeed • Facebook • blogs •
widgets • desktop • iPhone •Blackberry • clients • websites •
subscriptions • listening tools • blogtools • plugins • visualizations •
mainstream integrations
What can I dowith it?
http://twitpic.com/135xa
How to buildawesome with
Twitter…
Listen.Learn.Care.Serve.
You’re not aloneanymore.
Surroundyourself withinspiring people
[HORIZON]
Photo Credit: (cc) dominicspics on flickr.com
Be UsefulTurn it inside-out
Curate and produce valueConnect
Become Happier•Transparency & Values•Reframing Reality•Helping Others•Gratitude
http://blogs.zappos.com/blogs/ceo-and-coo-blog/2009/01/25/how-twitter-can-make-you-a-better-and-happier-person
Be UniquelyYOU.
Talk about your passions
TwitterCampaigns?
not so much.
Twitter literacy
How Best toApproach?
Find/cultivate examples of• Excellence• Authenticity• Engagement
Then, eExperiment - What works for you?
Manners 101• Dress nicely
– Background graphic, avatar• Introduce yourself
– Fill out profile completely– Mention your Twitter on your site
• Be a good conversationalist– Listen, respond– Contribute relevant, useful material
[PeeWeeDummies]
cc: moonlightbulb
Photo Credit: © Damon Cortesi @dacort
ClimbedDenali
Twitter AppDeveloper
Eagle Scout
Team
Homepage screenshot
Influence (was)
Attracting attention toyourself
Influence (is)
Providing attention andvalue to others
Photo Credit: (cc) jerryfletcher on flickr.com
Social Media isKnowledge
Knowledge isSocially Mediated
Knowledge isSocially Mediated
Photo Credit: (cc) fredoalvarez on flickr.com
Knowledge isSocially Mediated
Markets areSocially Mediated
Photo Credit: (cc) gregor_y on flickr.com
Markets areSocially Mediated
Photo Credit: (cc) matrianklw on flickr.com
Value.visibilityrelevancerelationshipssocial capitalcommunityideastrust
researchmarketing
networkingcustomer
servicetrafficnewssalesSEO
ExternallyCustomer serviceMarket awarenessNewsInnovationUnderstandingExtending reach
RelationshipsBrandingDirect salesSEODriving trafficNetworking
InternallySales TeamsEvent PlanningProject StatusNewsCoordinationInterface
Decentralized teamsEmployee SupportMentoringProblem-solvingPurely Social