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How millennials got their groove back ...in the transportation planning process PRESENTED BY CORINNE TUCKER, SARASOTA/MANATEE MPO

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Page 1: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

How millennials got their groove back

...in the transportation planning process

PRESENTED BY CORINNE TUCKER, SARASOTA/MANATEE MPO

Page 2: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

To develop a future plan, through cooperation with our member governments and the general public for a safe, efficient, financially feasible, environmentally sensitive, regional, integrated multimodal transportation system that supports sustainable, livable communities and economic development.

THE MISSION

Sarasota/Manatee MPO

AMPO • 2019

Page 3: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

THE REGIONSARASOTA/MANATE

E

AMPO • 2019

Southwest Florida800,000 People

Coastal CommunitiesUrban

SuburbanRural

Page 4: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

THE REGIONAGING

• Sarasota/Manatee is aging. • 67% of the region is 45 or older. • 1 out of 3 people is 65 or older.

65+

35.5

%

15-44

32.8

%

45-64

31.6

%

Page 5: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

General PopulationPopulation under 45

8%

5%

7%

6%

5%

6%7%

7%

3%

1%

45%

Less than 10 minutes

10-14 minutes

15-19 minutes

20-24 minutes

25-29 minutes

30-34 minutes

35-44 minutes

45-59 minutes

60-89 minutes

90 or more minutes

I don't commute

45% of respondents from the general population do not commute

compared to 8% of respondents under the age of 45

13%

9%

12%

9%

10%9%

14%

11%

5%0%

8%

Less than 10 minutes

10-14 minutes

15-19 minutes

20-24 minutes

25-29 minutes

30-34 minutes

35-44 minutes

45-59 minutes

60-89 minutes

90 or more minutes

I don't commute

AMPO • 2019

Page 6: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

THE DIRECTIVESTRATEGIC

INITATIVE

Target Young Professionals

AMPO • 2019

Page 7: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

Transform 2045 is a community activation group under the age of 45

with a passion for transportation development that will gather, engage, discuss, survey and provide feedback

on our community's transportation model for tomorrow.

Page 8: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

THE PROCESSPartnerWe partnered with a local public relations company called atLarge to create Transform 2045.

The group was formed via recommendations from committee and MPO Board members, stakeholders, Manatee Chamber of Commerce, Sarasota Chamber of Commerce, Manasota Black Chamber of Commerce, and other regional partners.

Outreach

PublicizePress releases, social media, blogs, TV interviews, and more.

AMPO • 2019

Page 9: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

TBC • 2020

THE PROGRAMSEVEN EVENTS

March 20, 2019: Duffy'sApril 23, 2019: MotorworksMay 23, 2019: Oak & Stone

June 25, 2019: Gecko'sJuly 23, 2019: Anna Maria Oyster Bar

August 22, 2019: EOC & RTMCSeptember 23, 2019: Oak & Stone

Page 10: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

PLANNING FACTORSTHEMES

MayGer to know you MPO. Think like a region. Regional

Transportation Trivia.

JuneTechnology in Transportation Technology and

Autonomy. Commute Connector and iRide.

JulyEnvironment in Transportation.

Environment and Conservation. Guest

Speaker, Mayor Groover Bryant. Plan

your city.

AugustEOC & RTMC. Safety

and Security. Emergency

Management and Regional Traffic

Management Center Tour.

SeptemberVisioning in

Transportation. Modeling and

Visioning. Partnered with Gulf Coast GIS Working Group and

M3.

Page 11: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

PRIORITY BOARDDuffy's

NETWORKINGDuffy's

Page 12: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

MOTORWORKS

The Roads You AvoidHigh Crash Locations

Members were given three dots to place on roads they avoid, for

whatever reason.  After, the crash hot spot layer was flipped over the

map to show the similarities.

Sea Level RiseNOAA Interactive Map

Members typed in their address to find out how they will be impacted

by sea-level rise in 5- and 10- years.

The Money GameTransportation InvestmentsMembers were given $100 MPO Bucks in $10 increments. They

reviewed the transportation planning factors and invest their money in what mattered most to

them.

Page 13: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

NeighborhoodsEquity | Livability

"The Region" Trivia

OAK & STONE

Page 14: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

Commute ConnectorCommute Connector, District 1 Commuter Services, gave an

exclusive "sneak peak" on their new app that was about to go live.

GotchaiRide, a local micro-transit company, shared how members can call for a

ride through their app. Members were given 3 free rides.

Improve CommutingMembers brainstormed ideas and

strategies to make commuting appealing to the millennial

generation.

Technology in Transportation - Gecko's on Hillview

Page 15: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

Guest SpeakerMayor Groover Bryant, MPO Vice-Chair, shared information about

Palmetto's living sea-wall and other upcoming environmental projects. 

Planning ActivityMembers were separated into three groups. Each person received a role (local agency, environmentalist, and

developer) and a lot.

Report OutEach group presented their lot and

Mayor Groover Bryant chose a winner. Winners received macarons

that were donated from Macaronage.

Environment in Transportation - AMOB

Page 16: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

Safety and SecurityEOC & RTMC Tour

EMERGENCY OPERATIONS CENTER

Page 17: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

MODELINGMembers got a firsthand look into the ins-and-outs of modeling. What is a model, what data goes into a model, and why it is important for the LRTP.

VISIONINGMembers were asked to share their thoughts on where we are now and where we want to go, as a region.

Page 18: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

Ruben FerrerA beautiful place to live in when you own a car!

Simone Peterson• A great place to grow up• ON THE COME UP! ^• A place with a great future because

of the people stepping up to make it a better place for everyone!

Cate McLeanOPPORTUNITY

VISIONING IN TRANSPORTATIONWHERE WE ARE NOW

Page 19: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

WHERE WE WANT TO GOTransform Tomorrow

Page 20: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

“IF YOU WANT TO GO QUICKLY, GO ALONE. IF YOU WANT TO GO FAR, GO TOGETHER.” – African Proverb.

Page 21: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

EVENT SURVEYYOU CAN SHAPE TRANSFORM 2045 EVENTS

73% decided to attend an event because of the

location.

58% wanted to meet more

elected officials.

50% wanted to have more networking

opportunities.

58% said they would attend an event during a

workday

58% said Monday would be the best day to attend an

event on a typical workday

Page 22: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

AMPO • 2019

Brainstorm

• What are they telling us• How can we adapt the

program• What matters to them

Invitation

An official invitation, signed by the MPO

Chair and Vice-Chair, was sent to Transform

2045 members to serve as an advisor to

the MPO Governing Board for the duration

of the Long Range Transportation Plan.

Program Pivot

Should they choose to accept, their

attendance was required for the

remaining three LRTP events. These events

gathered elected officials, technical professionals, and members of the

community.

Commitment

Employer letters were sent with the

invitation. This provided members the

opportunity to show their employer they are being recognized for their leading voice in shaping the 2045

Long Range Transportation Plan.

Employer Letter

Page 23: How millennials got their groove back - AMPO€¦ · Transform 2045 is a community activation group under the age of 45 with a passion for transportation development that will gather,

Twitter@saramanampo

AMPO • 2019

Facebook@transform2045

Instagramtransform.tomorrow

LET'S TALKCONTACT INFORMATION

Phone941-359-5772

[email protected]