how to build an internal publishing practice

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How to Build an Internal Publishing Practice Jaime Pham Content Marketing Consultant LinkedIn @jaimelynn09 #inTC14

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Jamie Pham, Content Marketing Consultant at LinkedIn, presents at LinkedIn's exclusive tech conference: TechConnect2014.

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Page 1: How to Build an Internal Publishing Practice

How to Build an Internal Publishing PracticeJaime Pham

Content Marketing ConsultantLinkedIn

@jaimelynn09 #inTC14

Page 2: How to Build an Internal Publishing Practice

Brands are no longer merely peddling products; they’re producing, unearthing, and

distributing information- Alexander Jutkowitz, Group SJR

Page 3: How to Build an Internal Publishing Practice

Employee Activation Is More than just Distribution

Big Rock

Blogs

Images

Curated

Presentations

Page 4: How to Build an Internal Publishing Practice

Creating employee empowerment programs

In-house production

Outsourcing writing and production

How Companies Operationalize Employee Empowerment