how to build customers' trust and boost online sales [infographic]

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How to Build Customers' Trust andBoost Online Sales [Infographic]by Verónica Maria Jarski | February 21, 2015 | 965 views

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"Shopping cart abandonment is the main income killer foronline retailers," according to the followingFinancesOnline infographic.

Moreover, the average order size lost per abandoned cartis $100 or more.

The biggest reason for these abandoned carts isconsumers' lack of trust.

"Only 65% of online shops display security informationduring the checkout process," states FinancesOnline.

So, how you can inspire trust in your customers when they shop on your website? One way isthrough site badges. "Trustmarks and security icons in the checkout phase helps visitors trust asite," states FinancesOnline.

To find out more about site badges, the top sitebadges, and how to boost online shoppers'trust, check out the infographic.

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Veronica Maria Jarski is the Opinions editor and a senior writer atMarketingProfs.

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