how to calculate market share and sale

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How to calculate MARKET SHARE? ESTIMATED RESIDENCE POPULATION : 80,000 ESTIMATED TARGET MARKET : 40,000 ~40K BEFORE ENTRY: COMPETITOR CURRENT MARKET SHARE A 40% X 40K = 16K B 35% X 40K = 14K C 25% X 40K = 10K AFTER ENTRY: COMPETITOR CURRENT MARKET SHARE A 40% X 40K = 16K B 30% X 40K = 12K C 20% X 40K = 8K OUR CO. 10% X 40K = 4K

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Page 1: How to calculate market share and sale

How to calculate MARKET SHARE?

ESTIMATED RESIDENCE POPULATION : 80,000ESTIMATED TARGET MARKET : 40,000 ~40K

BEFORE ENTRY:

COMPETITOR CURRENT MARKET SHARE A 40% X 40K = 16KB 35% X 40K = 14KC 25% X 40K = 10K

AFTER ENTRY:

COMPETITOR CURRENT MARKET SHAREA 40% X 40K = 16KB 30% X 40K = 12KC 20% X 40K = 8KOUR CO. 10% X 40K =

4K

Page 2: How to calculate market share and sale

How to calculate 1st MONTH SALE?

AFTER ENTRY:

COMPETITOR CURRENT MARKET SHAREA 40% X 40K = 16,000 customersB 30% X 40K = 12,000 customersC 20% X 40K = 8,000 customersOUR CO. 10% X 40K = 4K ~4,000

CUSTOMERS

JUST GIVE AN AVERAGE OF TOTAL SALE PER CUSTOMER PER MONTH, e.g.RM50.SO, 1ST MONTH SALES WILL BE:

RM50 X 4,000 = RM20,000 ~ key-in to for our forecasted sale