how to calculate market share and sale
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How to calculate MARKET SHARE?
ESTIMATED RESIDENCE POPULATION : 80,000ESTIMATED TARGET MARKET : 40,000 ~40K
BEFORE ENTRY:
COMPETITOR CURRENT MARKET SHARE A 40% X 40K = 16KB 35% X 40K = 14KC 25% X 40K = 10K
AFTER ENTRY:
COMPETITOR CURRENT MARKET SHAREA 40% X 40K = 16KB 30% X 40K = 12KC 20% X 40K = 8KOUR CO. 10% X 40K =
4K
How to calculate 1st MONTH SALE?
AFTER ENTRY:
COMPETITOR CURRENT MARKET SHAREA 40% X 40K = 16,000 customersB 30% X 40K = 12,000 customersC 20% X 40K = 8,000 customersOUR CO. 10% X 40K = 4K ~4,000
CUSTOMERS
JUST GIVE AN AVERAGE OF TOTAL SALE PER CUSTOMER PER MONTH, e.g.RM50.SO, 1ST MONTH SALES WILL BE:
RM50 X 4,000 = RM20,000 ~ key-in to for our forecasted sale