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Title Slide
How to deliver engaging, interactive webinars
WebinarMaster.com #WebinarMaster#WebinarMaster
Donald H Taylor, ChairLearning Technologies Conference
DonaldHTaylor
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Question: What makes a great webinar
#WebinarMaster
What makes a great webinar?
... and a terrible one?
?
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Answer to question
Structure
#WebinarMaster
Engagement
Design Delivery
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Structure Engagement Design Delivery
Agenda
#WebinarMaster
Today
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Structure Engagement Design Delivery
Agenda: Structure
#WebinarMaster
Today
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Hollywood
#WebinarMasterImage: Topher_
https://www.flickr.com/photos/christopher_brown/42546751314/
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Parachutes in Arnhem
#WebinarMasterImage: © Crown Copyright 2014_
https://www.flickr.com/photos/defenceimages/15319883842/
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Question
#WebinarMaster
How should you begin
your webinar?
?
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4 slide beginning 1
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4 slide beginning 2
Establish value proposition
Engage immediately
Route map
Give an answer
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Structure Engagement Design Delivery
Agenda: Engagement
#WebinarMaster
Today
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Engagement during webinars
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Average Series4
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Engagement during webinars
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Engagement during webinarsQuestions
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Engagement during webinarsQuestions
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“Where in the world are you, and what’s the weather like where you are?”
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Structure Engagement Design Delivery
Agenda: Design
#WebinarMaster
Today
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#WebinarMaster
No entry signPictures or words?
What does this mean?
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#WebinarMaster
Motorway signPictures or words? Both!
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#WebinarMaster
The roadsign ruleThe road sign rule
Images and words
should be understood
at a glance.
“ “
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How are yousupporting social learning
in your organisation?
What new L&D
Thingsare you trying this year in your
organisation?EG: SOCIAL, MOBILE, GAMES, ACTIVITIES
CA
D
What games do you
enjoy playing?
Question…………………………………………….
B
Are you doing the same work, at the same pace you did in 2010?
How is L&D viewed in your organisation?
How could you go about positively changing that perception?
E
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How are yousupporting social learning
in your organisation?
What new L&D
Thingsare you trying this year in your
organisation?EG: SOCIAL, MOBILE, GAMES, ACTIVITIES
CA
D
What games do you
enjoy playing?
Question…………………………………………….
B
Are you doing the same work, at the same pace you did in 2010?
How is L&D viewed in your organisation?
How could you go about positively changing that perception?
E
My answer: D
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Structure Engagement Design Delivery
Agenda: Delivery
#WebinarMaster
Today
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#WebinarMaster
Transitions
Is it technicallycomplicated?
No, it’s not!
But you don’t justneed technology …
… you also need to be clearwhat you’re going to say
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#WebinarMaster
What makes for great
vocal delivery?
?
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#WebinarMaster
Authentic
Enthusiasm
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In training:Read aloud
Listen to yourself
Play “Just a minute”
On the day:Warm up
Smile!
Be prepared
#WebinarMaster
Developing your voiceDeveloping your voiceDeveloping your voice
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In training:Read aloud
Listen to yourself
Play “Just a minute”
On the day:Warm up
Smile!
Be prepared
#WebinarMaster
Developing your voiceDeveloping your voiceDeveloping your voice
… but always:
AuthenticEnthusiasm
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Rehearsal
#WebinarMasterImage: Joey Lax-Salinas
Rehearsal
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https://www.flickr.com/photos/joeybls/12337054473/
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#WebinarMaster
Developing your voiceTypes of rehearsal
Types of rehearsal
Flow/story discussion
Script-building
Technical
Full run through
Image: Joey Lax-Salinas_
https://www.flickr.com/photos/joeybls/12337054473/
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Structure Engagement Design Delivery
#WebinarMaster
Today
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#WebinarMaster
Three webinar principlesThree webinar principles
Value
Intimacy
Authenticity
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Questions
A free 46-page PDF with tips for online delivery distilled from delivering, hosting and coaching speakers for over 500 webinars since 2007.
#WebinarMaster
LinkedIn: DonaldHTaylor
http://webinarmaster.wordpress.com/about-the-book/
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Title Slide
How to deliver engaging, interactive webinars
WebinarMaster.com #WebinarMaster#WebinarMaster
Donald H Taylor, ChairLearning Technologies Conference
DonaldHTaylor
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Image credits
• Hollywood by Topher
https://www.flickr.com/photos/christopher_brown/42546751314/
• Parachutists by Corporal Andy Reddy, RLC, Crown Copyright 2014https://www.flickr.com/photos/defenceimages/15319883842/
• The Indiana University Auditoriumhttps://www.flickr.com/photos/joeybls/12337054473/
Image credits
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_
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https://www.flickr.com/photos/christopher_brown/42546751314/https://www.flickr.com/photos/defenceimages/15319883842/https://www.flickr.com/photos/joeybls/12337054473/