how-to: generate income from your blog (workshop)
Post on 21-Oct-2014
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DESCRIPTION
Presentation given during a blog monetization workshop. Ready to monetize your online traffic? In this workshop we walk through several different ways you can earn a paycheck through your blog.TRANSCRIPT
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HOW-TO:Make Money With
Your BlogIt Can Be Done
+Chris Mohritz | [email protected] | #IdeaToOperations
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OUR JOURNEY
● Where to start● Pick your ideal strategy● Where to find more info
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MY GOAL
Everyone leaves today withone clear strategy, anda plan to implement it
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ENDLESS OPTIONS
● E-book sales● Membership/continuity programs● Private ad sales/blog sponsorships● Ad networks (chitika.com)● Affiliate networks (commission Junction)● Speaking & consulting fees● Book sales (Blog2Book)● Sponsored posts● CPA & CPC● etc.
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TODAY’S FOCUS
● Affiliate commissions● Information products● Consulting fees● Speaking fees
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THIS IS THE FUN STUFF!
● Turn it into a game ● Have fun with the process● Focus on helping people● Makes for a great “day starter”
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WHERE TO STARTWhere The People Are
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START WITH THE TRAFFIC
● Hardest part● Find it, or● Create it● Listen, learn, give them what they want● Find real world problems
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REMINDERS
● Keep ads contextual ● People buy on emotion, justify with logic● Catch them on the emotional high● Focus on real world problems ● Pinterest is great traffic (food, family,
fitness, fashion)
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WHAT TO AVOIDDon’t Look Spammy
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DON’T DO THIS!
No control over contentRepulsive image (bounce)Obstructive placement
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WHAT WORKSStay In Context
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AFFILIATE MARKETING EXAMPLE
http://www.theyummylife.com
● Real life products● Amazon Associates
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INFO PRODUCTS EXAMPLE
http://www.copyblogger.com
● Membership, training, e-books, etc.
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CONSULTING EXAMPLE
http://www.thebookdesigner.com
● Be results-oriented● Be helpful● Be a resource
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SPEAKING EXAMPLE
http://sethgodin.typepad.com
● Be a thought leader● Be a resource
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TIPS EXAMPLE
http://www.singularityweblog.com
● Provide a tangible item● Works on reciprocity● Focus on the story● Create a movement
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GET MORE INFOArticles & Workshops
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GOOD ARTICLES
● http://www.problogger.net/make-money-blogging
● http://www.copyblogger.com/no-money-blogging
● https://www.lessannoyingcrm.com/blog/2012/04/259/How+I+monetized+a+blog+in+30+days%3A+what+worked,+and+what+didn't
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DEEP-DIVE WORKSHOP?
● Selling Amazon Products● Creating a Membership/Training Website● Selling Consulting & Speaking Gigs● Selling a Book
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RECAP
● Solve real world problems● Keep ads or offers in context
Provide value. Solve actual problems.Uncover what’s bugging people
and fix it for them."~copyblogger.com
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GOAL CHECK
● Choose one specific strategy to use?● Plan of attack to implement it?
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The Mobile Minute
http://www.themobileplaybook.com
● How to do mobile (in your business)
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10x.to/[email protected]