how to leverage fsa resources to assist students with the financial …€¦ · assist students...
TRANSCRIPT
Kevin Roberts [email protected]
U.S. Department of Education
How to Leverage FSA Resources to Assist Students with the Financial Aid Process
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1. Federal Grants
2. Federal Work-Study
3. Federal Student Loans
There is more than $150 billion available in Federal aid to help students pay for college
Federal Financial Aid Programs
Grants Federal Pell Grant
Federal Supplemental Education
Opportunity Grant (FSEOG)
Teacher Education Assistance for College and Higher Education (TEACH)
Iraq/Afghanistan Service Grant
Federal Financial Aid
Loans Federal Perkins Loan
Subsidized Direct Loan
Unsubsidized Direct Loan
PLUS Direct Loans (Parents)
Federal Financial Aid
Federal Student Aid Resources • Financial Capability Resources
• Financial Aid Toolkit
• Social Media
• Videos
• Infographics
• Public Service Announcements
• Publications
• Other Resources
College Navigator College Scorecard Net Price Calculator
Comparison Shop
Free Application for Federal Student Aid (FAFSA.gov)
Financial Aid Shopping Sheet
Apply for aid
Budgeting & Borrowing
StudentAid.gov Financial Awareness
Counseling Tool (FACT)
Manage Debt Entrance and Exit
Counseling Repayment Estimator
Stay Informed StudentAid.gov
Comparison Shop: College Navigator
AVAILABLE AT: http://nces.ed.gov/collegenavigator/
Comparison Shop: College Scorecard
AVAILABLE AT: http://collegecost.ed.gov/scorecard/
Comparison Shop: Net Price Calculator
AVAILABLE AT: http://collegecost.ed.gov/netpricecenter.aspx
Comparison Shop: Financial Aid Shopping Sheet
More information on the financial aid shopping sheet is available at: http://collegecost.ed.gov/shopping_sheet.pdf
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Institutions must use this form for service members and veterans if they sign on to the principles of excellence but our preference would be for them to use this type of form for all students Current “graduate rate survey” as reported to the National Center for Education Statistics under IPEDS Current “cohort Default rate” as calculated by the Department NEW “median debt” calculated by the Department
Federal Student Aid Resources • Financial Capability Resources
• Financial Aid Toolkit
• Social Media
• Videos
• Infographics
• Public Service Announcements
• Publications
• Other Resources
FinancialAidToolkit.ed.gov - Homepage
Site structured around four main content areas: • Learn About
Financial Aid
• Conduct Outreach
• Get Training
• Search Tools and
Resources
Learn About Financial Aid Provides individuals who are new to financial aid with some basic info and tips for working students Topics include: • Preparing for College • Types of Aid and
Eligibility • The FAFSA • FAFSA Updates • FAFSA Completion
Data • Loan Repayment
Basic • Links to
StudentAid.gov for detailed info
Conduct Outreach Highlights key outreach topics and resources Topics include: • Hosting a
financial aid night • Reaching certain
target audiences (e.g., military and borrowers)
• Using social media
• Articles and e-mails
• Public service announcements
Get Training • Shares
information on professional development opportunities including:
• Classroom training
• Webinars • Resources for
self-instruction
• Provides information on the National Training for Counselors and Mentors initiative
Get Training–NT4CM • National Training for
Counselors and Mentors (NT4CM) provides free training and resources/tools for federal, state, and local financial aid programs
• Topics include: • Program details • Participating states • Training dates and
locations • Materials and
resources
• FAAs have opportunity to be trainers and/or help spread the word
Search Tools and Resources • Searchable
database of resources
• Filter your search by: • Resource Type
(e.g., videos, presentations, how to guides)
• Audience Type • Topic (e.g.,
FAFSA completion, loan repayment)
• Time of Year
Search Tools and Resources • Results display in
the search page
• Results include: • Link to
open/download the resource
• Short description • Links to related
resources
• You can refine your search criteria
• You can subscribe to RSS feed to be notified when a resource is added or updated
Federal Student Aid Resources
• Financial Capability Resources • Financial Aid Toolkit • Social Media • Videos • Infographics • Public Service Announcements • Publications • Other Resources
Social Media: Facebook
AVAILABLE AT: www.facebook.com/FederalStudentAid
Social Media: Facebook Post Examples
Social Media: Leveraging Facebook Content
“Like” our page and you’ll get all our content in your Facebook feed
Social Media: Leveraging Facebook Content
“Like” a specific post or piece of content
Social Media: Leveraging Facebook Content
“Share” our content
Social Media: Leveraging Facebook Content Posts you can use
Social Media: Twitter Post Example
Shortened link to info on StudentAid.gov
Social Media: Leveraging Twitter Content
Follow Us
Social Media: Leveraging Twitter Content
Retweet Us
Social Media: Leveraging Twitter Content
Tweets you can use…
Power of Social Media
Facebook Stats: 396 Likes 497 Shares
Twitter Stats: 74 Retweets 27 Favorites
Add the @FAFSA Stream to Your Site Go to: http://twitter.com/widgets (must be logged in)
COPY & PASTE THE FOLLOWING CODE INTO YOUR WEB SITE: <a class="twitter-timeline" data-dnt=true href="https://twitter.com/FAFSA" data-widget-id="258219635218972673">Tweets by @FAFSA</a> <script>!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src="//platform.twitter.com/widgets.js";fjs.parentNode.insertBefore(js,fjs);}}(document,"script","twitter-wjs");</script>
This is what it will look like on your site
#AskFAFSA Office Hours on Twitter
• Integrates social media and customer service
• Different topic each month
• Tweet questions using #AskFAFSA
• SMEs available to answer questions live
• Summarize for those not able to attend
#AskFAFSA Office Hours on Twitter
Social Media: Storify
All the Q&As from each #AskFAFSA Office Hours are captured in Storify. This is a good resource for content.
AVAILABLE AT: www.storify.com/FAFSA
Social Media: YouTube
AVAILABLE AT: www.youtube.com/FederalStudentAid
Social Media: YouTube Playlists
Social Media: Leveraging YouTube Content
Download any of our videos: FinancialAidToolkit.ed.gov Click on the video you want to automatically download
Subscribe to our YouTube Channel for the latest videos
Social Media: Embed Videos into Your Web Site
Instructions: •Go to YouTube.com/ FederalStudentAid •Select the video you’d like to embed •Click “Share” which will show you a new menu •Click the “Embed” option to receive the code •Copy and paste code to your site
Infographics
Leveraging Infographics
AVAILABLE AT: www.visual.ly/users/federalstudentaid
Add Infographics to Your Web Site
Video and Infographic Topics Topic Video Infographic
About FSA X
Why Go to College X
Overview of the Financial Aid Process X X
Myths about Financial Aid X
Types of Federal Student Aid X X
FAFSA Overview X
How to Fill Out the FAFSA X
Eligibility for Federal Student Aid X
FAFSA: Determining Dependency Status X X
After the FAFSA: What Happens Next X
Responsible Borrowing X
Repayment: What to Expect X
How to Manage Your Student Loans X
Repayment Plans Overview 2014
Income-Driven Repayment Plans 2014
Budgeting 2014
Blog Posts (www.ed.gov/blog/topic/federal-student-aid)
Web Banners
AVAILABLE AT: www.StudentAid.gov/link2us
Social Media Toolkits Social Media Toolkits are available for:
• FAFSA Completion • Responsible Borrowing/Student Loan Repayment
The Toolkits contain topic relevant:
• Facebook Posts • Tweets • Videos • Infographics • Links to relevant blog posts
FSA on Social Media
www.facebook.com/FederalStudentAid
www.twitter.com/fafsa
www.youtube.com/FederalStudentAid
FSA’s Social Media Guidance: StudentAid.gov/social
Federal Student Aid Resources
• Financial Capability Resources • Financial Aid Toolkit • Social Media • Videos • Infographics • Public Service Announcements • Publications • Other Resources
Public Service Announcements Goal: •Create awareness of Federal Student Aid and the availability of funding to help pay for college or career school Components (English and Spanish): •Television •Radio •Print •Web Airing: •Through Dec. 2013 •English television and radio
will air through Dec. 2014 Available: StudentAid.gov/psa
Federal Student Aid Resources
• Financial Capability Resources • Financial Aid Toolkit • Social Media • Videos • Infographics • Public Service Announcements • Publications • Other Resources
Publications
These and other FSA publications, including fact sheets, are available at StudentAid.gov/resources
Ordering Publications • Order publications from FSA
Pubs: www.FSAPubs.gov • Use your OPEID to log in
Federal Student Aid Resources
• Financial Capability Resources • Financial Aid Toolkit • Social Media • Videos • Infographics • Public Service Announcements • Publications • Other Resources
StudentAid.gov Homepage
Link to Us
FAFSA Demo AVAILABLE AT: http://fafsademo.test.ed.gov/
• Log-in credentials: (all lowercase)
• User Name: • eddemo
• Password: • fafsatest
The Federal Student Aid Information Center (FSAIC) operates a toll-free hotline to provide comprehensive assistance in English, as well as Spanish on:
o General information about federal student aid (Title IV programs);
o The FAFSA application (paper and online); o FAFSA corrections; o Student loan history
1-800-4-FED-AID (1-800-433-3243) www.StudentAid.gov www.fafsa.gov www.FinancialAidToolkit.ed.gov Hours: Monday through Friday 8:00a.m. – 10:00p.m. ET *Extended hours may be available*
Federal Student Aid Information Center
Questions?