How to Optimize Your

Videos for Youtube

How Does Youtube Rank

Videos?

The Number of Views

The Video Title

Small Business Video Marketing Solutions

Make sure it is keyword-rich & relevant

Did You Know…

That Youtube pays attention to the title of the original video file uploaded?

What Does This Mean?

You know how you have a name on the video file on your desktop?

It might be something like “mg8aopp2_1”

Your video file has a name that either you have given to it or one set by default

Youtube is LOOKING at THAT name!

Change the name of your video file BEFORE you upload it & be sure it is relevant & keyword rich!

The Video Description

My Video is About How to Drive Traffic to Your Website Using Video

The Video Description

Be Sure to Include the FULL URL to Your Website or Lead Capture Page in

the FIRST line of your description

Be Sure to Include your keywords

Be Sure to use compelling text

Remember…

Search engines can’t read

images or video

So you need to…

Use your keywords and describe what your

video is saying in text

Use Captions & Annotations

Improves SEO rankings

Adding interactive commentary

InVideo Programming

Feature your Youtube Channel

Reinforces channel branding

InVideo Programming

Feature a specific video

Did You Know…

That Youtube USED to show tags on videos but now hides them?

HOWEVER….

You can still find them…

Right click on your mouse with your cursor outside the video & view page source

Keyword Research

Identify the keywords that best match your video

Just like SEO for websites

Include keywords in your title

Include keywords in your description

Getting more views

Embed your videos on your website(s) & blog(s)

Share on social media

sites

Subscribe To Our Channel

youtube.com/beaky881

For More Information