how to use mad mimi by theqp

Let's Get Things Done

Using

Introduction to Email Marketing

A Basic Tutorial created by Rose Co

© thequintessentialpro.wordpress

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This tutorial was created by The Quintessential Pro to guide the reader on how to use this Powerful Marketing Tool. The applications presented in this guide were MadMimi, Google Chrome, and Blogger, the current versions at the time of creation. For the sake of simplicity, please note that the author presented a step-by-step guide using MadMimi on a Windows 8.1 computer, as the tutorial may look differently as when using the same on a Mac PC or the app on a mobile device.

The purpose of this guide is to educate and provide information. Every effort has been made to ensure that data are as complete and accurate as possible. The author has nonetheless prepared this with the greatest of care.

© thequintessentialpro.wordpre

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Who is Mad Mimi?


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Let me first tell you thatMad Mimi...


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... is NOT who you think

she is


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Neither isMad Mimi a SHE


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Meet Mad Mimi(the REAL one)


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Don't worry,she is not Mad


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She just wants you to know her better


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In your browser,go to this address


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Look for the orange button


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Click "Create My Account"


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Type in yourEmail address here


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Then click "Next"


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Create a Password


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And click "Signup"


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This windowwill pop-up


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Fill in the details


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Then click "Continue"


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Say Hello to Mad Mimi


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You've just created your Mad Mimi account


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Good job!


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You can login using your Facebook or Twitter account


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In Email Marketing, Audience is KEY


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Your ultimate GOAL is to Build A List


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You have to identify your target market


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They are the people who are willing...


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...to listen to what you haveto say


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...to pay for your

EXPERTISE ©

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And become your Raving Fans


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How to Create "The List"


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This is your Dashboard


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Click the Audience tab


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Click "Add a list"


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Type in a New list name


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Let's say you will be marketing a digital product

about losing weight


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This will be your list name for example


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Then click this orange check button


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It's so easy! You now have an Audience list


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This will be the container of all the email addresses of your audience


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How to Create an Opt-in Form


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This is your Dashboard


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Click "Webform"


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"Webform" zoomed in


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This page will appear


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Click "Add a Webform"


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Web Form Preview


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More settings

and editing tools at the right side of Web Form Panel


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Click the pencil icon


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This pop-up window will appear


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Input a Webform Title with more "influence"


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Like this


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Then click OK


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A more compelling Opt-in Form


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Edit Details and

Theme here


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Edit Webform Name


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Click "Add a list"


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Select existing list


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Or create a new list


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To add a field to the Webform, click here


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Select a new field


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Or create a new field


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Then click"Add a field"


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Changes are auto-saved


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This is yournew Webform


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Let's change the call-to-action button


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Click the Advanced tab


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Scroll down


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Click here to customize Button Text


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Input new Button Text


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Click "Save Changes"


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Your call-to-action button is changed


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Let's jazz upthis Webform


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Click the "Theme" tab


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Options to change color and background


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Click on "Pick a Color"


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A color palette will appear


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For this example, let's choose Cyan


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To change background color, click here


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Choose a contrast color from the

palette


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For this let's pick Dark Orange


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You now have a more attractive Webform


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You can add a logo image here


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And a background image here


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Here's a neat trick I learned

from Mad Mimi herself


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Remember this?


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Company/Group name


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Click "Account"


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This page will appear


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Change this into a Webform Title


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And be amazed at what will happen


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Click "Save Account Info"


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Everytime you add a new Webform


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Your opt-in form title becomes automatic


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How to Embed an Opt-in Form inside

a Web Page


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Click "Embed"


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The HTML source code will appear


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Highlight the code


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Press Ctrl+C to Copy


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Go to your website's backend


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And paste the code


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Then click "Publish"


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Your webform is now on your web page


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What are youwaiting for?


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Start collecting emails and

build your list NOW!


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Write those newsletters and let

Mad Mimi take care of your campaign


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