how to use writing for advocacy
DESCRIPTION
Having a literary voice is extremely powerful. We discuss its importance in advocacy in this presentation.TRANSCRIPT
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Telling Your Story: Building Advocacy Through Writing
SHARON C. JENKINS, MAFREELANCE WRITER, AUTHOR, EDITOR, AND A WHOLE BUNCH OF
OTHER THINGS
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In this presentation, I will discuss how participants can get their message out to the
masses through utilizing various writing mediums such as blogging, e-publishing and
social media to increase awareness, advocacy, and generate support for causes that empower
people with disabilities.
http://johnmaxwellteam.com/activist/
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E-Publishing
Electronic publishing (also referred to as ePublishing or digital publishing) includes the digital publication of e-books, EPUBs, and electronic articles, and the development of digital libraries and catalogues. Wikipedia
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Blogging
A blog is a discussion or informational site published on the World Wide Web and consisting of discrete entries ("posts") typically displayed in reverse chronological order (the most recent post appears first). Many blogs provide commentary on a particular subject; others function as more personal online diaries; others function more as online brand advertising of a particular individual or company. Wikipedia
http://usodep.blogs.govdelivery.com/www.blogtalkradio.com/themastercommunicator
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Social Media
Social media refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks. Wikipedia
• Twitter• Facebook• LinkedIn• Pinterest and Instagram• Google Plus• YouTube
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Email Marketing
Email marketing is directly marketing a commercial message to a group of people using email. (Used for newsletters, event promotion, announcements, etc.)Examples:• Mail Chimp• Constant Contact• Icontact
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Crowd Funding - Raising $$$ for Your Cause
Crowd funding describes the collective effort of individuals who network and pool their money, usually via the Internet, to support efforts initiated by other people or organizations. WikipediaExamples: • SellaBand• Kickstarter• Indiegogo
Tony Gambone raised $18,000 for a surgery for his Crohns disease using Indiegogo as one of his
fundraising tools!
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Writing Assignment A
Make up a two to four sentence commercial promoting the TALAC conference for your facebook friends. For example:
Advocacy is not limited to speaking, for anyone who is seeking … Writing has been the key that has worked very well for me.
Get your message to the masses without taking a lot of classes!Add a tweet or a text and you are using Social Media at its best!
http://www.youtube.com/watch?v=Pgd1Pr_GfbM
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Writing Assignment B
Or develop a tweet about the TALAC Conference for your friends on Twitter. Remember it can only be 140 characters long. For example:
At the TALAC Conference in Austin, we are about to take the hill. Wish you were here. Sharon
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THANK YOU!• My contact information is: • Email: [email protected]• -Telephone: 281-826-4615• Website: www.sharoncjenkins.com or www.americasfavoriteauthor.com• Twitter: sharon_jenkins• Facebook: SharoncJenkins
AMERICA'S FAVORITE AUTHOR, JUSTINA PAGE