how ux design changed our business by franz hoffman, co-founder and ceo @ fontself

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Page 1: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 2: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

THE QUICK FONT TOOL JUMPS OVER THE LAZY DESIGNER Or how we spent 9 years trying to reinvent font creation

Page 3: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 4: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 5: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 6: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 7: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

2006 PLAYGROUND  

Page 8: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 9: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

3ds max 9  

Page 10: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

Flash 8  

Page 11: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

Photoshop CS2  

Page 12: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

InDesign CS2  

Page 13: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 14: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

2010 HELLO WORLD  

Page 15: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 16: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 17: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 18: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 19: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 20: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

2015 BACK TO BASICS  

Page 21: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 22: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 23: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself
Page 24: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

Illustrator CC

Page 25: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

Fontself Maker

Page 26: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

2016 RENAISSANCE  

Page 27: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

TWENTY SIX endangered animals - an alphabetical project By Mandana Ziaei (Dubai)

ABCDEFGHIJKLMNOPQRSTUVWXYZ

TWENTY SIX  

Page 28: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

ACAB & BOMB By Trappist Monk (France)

Page 29: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

Very first font by my 10-year old daughter By Patrick Itten’s daughter (Switzerland)

Page 30: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

Other fonts posted on Twitter By our beloved users (worldwide)

Page 31: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

Fontself for Photoshop

Page 32: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

Fontself Catapult

Page 33: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

THANK YOU SEE YOU

Page 34: How UX Design changed our Business by Franz Hoffman, Co-founder and CEO @ Fontself

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