How We’re Tracking

What a great month October was, we wish thatevery month could be the same. Strong rates and occupancies were the base of a very successful month, with the Spring Racing Carnival in full swing and our corporate market overproducing we were able to capitalise. November is already looking strong and we are confident that we can close the calendar year on a high.

Property Improvements

Friday 16th October was a very important date for us here at Oaks on Market and for Oaks Hotels & Resorts, this date marked the opening of our new bar Oak & Vine; months in the making from concept to the finish product, we opened our doors on schedule and the results are magnificent. Guests and patrons feedback has been overwhelming and humbling, we knew we were on a winner; however it was the final seal of approval from the patrons that confirmed that the time, money and effort spent towards this project were worthwhile. We now have a brand new bar to add to our already beautiful property and can’t wait to be able to share a drink with you all, please pop in at any time to check our new bar out. As always, my staff and I are available should you require any assistance with the managing of your property.

Driving Business

Melbourne had a busy month, owing to the peak corporate travel season and numerous weekend events which include the AFL Grand Final, Cox Speedway Plate, Caulfield Cup, Derby Day and the Robbie Williams Concert. We were included in various on-line campaigns through Oaks EDM, Wotif.com, Expedia and other on-line partners, which continues to give our brand with ongoing exposure, driving business into our Hotels. Telephone sale capture and conversion rate has been a major focus to ensure that every opportunity is maximized to place business into our hotels.

Sales & Marketing

Melbourne experienced a boost in occupancy for the month of October brining the AFL Grand Final to a success. The WA team saw many interstate guest flock to the streets of Melbourne and experience Oaks properties. Melbourne was delighted to welcome Robbie William, Bigbang, & Russell Brand to the stage at Rod Laver Arena. We also expect added pick up with growth within our Melbourne properties for the upcoming events such as Caulfield Cup, Cox plate and of course Melbourne Cup. As the tender season has begun and we have seen our Business Development Managers busy monitoring all bookings from existing corporate accounts while uplifting the potential for new business. The VIC Team have continued to retain a good rapport with clients attending networking events and also chasing different avenues for new business to drive all markets through 2016.

60 Market Street, Melbourne, Vic 3000 Phone +61 3 8631 1111 • Fax +61 3 9629 6986 Tony Veljaca – Hotel Manager • hmmarket@theoaksgroup.com.au