how yammer is changing the way we communicate at zsl · how yammer is changing the way we...
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Clare Bowers
Internal Communications Manager at ZSL
How Yammeris changing the way we communicate
at ZSL
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Our vision
A world where wildlife thrives
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To inspire, inform and empower people to stop wild animals going extinct
Our purpose
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Our science and
conservation
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Our Zoos
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1,136,464
1,041,082
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Life before Yammer
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No personality
No interaction
opportunity
Silo working
Topdown
commsDifficult to hear from overseas
colleagues
Hidden stories
Formal and
stuffy
Before Yammer
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Manage notifications
Join groups
Friendly & fun
Get tagging Be
involved
Profile picture
Personal responsibility
Approval
Start a poll
Praise
10 tips & tricks
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Growing
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Behind the scenes
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New arrivals
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Overseas
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How to grow a fish!
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Feathery Friday
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Work in progress
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Fundraising Updates
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Senior leadership visibility
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Call for help
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VIDEO KILLED THE RADIO STAR
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Generating content
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People
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”I am not ashamed to say that I have had challenges with my own mental health
over the years.”
“I have my demons and although I have come a long way I am still battling. Talking to others and surrounding myself with friends and family really has been the best medicine .”
“I think just knowing you are not on your own is an amazing feeling. It is
comforting to know we are also part of an organisation full of people that support
and understand.”
“Know exactly what you mean. Had issues myself back in 2002.”
“I too have suffered with anxiety and depression at stages during my life. Talking helps, lets start talking about it more and break down the barriers.”
Personal stories
Personal stories
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Yammer innumbers
83% messages
read
6 countries
48 Yammer groups
3,724 messages
posted
81% colleagues
joined Yammer
171 videos shared
20,922 likes
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One year on…
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What next?
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A little bit of happiness