human resource management at disney
TRANSCRIPT
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PresenterNigam Rafique
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OverviewIntroductionMissionFoundersCurrent CEO Revenue and net incomeContribution of segment
revenueDisney’s reputationManagementHRM functionSWOT AnalysisConclusion
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“The Walt Disney Company, with its variety of diversified businesses and distinctive brands, is the world's leader in high-quality family entertainment. With operations in more than 40 countries, our approximately 180,000 employees and cast members around the world set the standard in the future of entertainment”
Introduction
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Walt Disney Roy_O DisneyFoun
ders
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“The Walt Disney Company's objective is to be one of the world's leading producers and providers of entertainment and information, using its portfolio of brands to differentiate its content, services and consumer products “
Mission
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Current CEO
Bob Iger
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US$52.46 billion Revenu
e Net incomeUS$8.38 billion
Number of employees180,000
Headquarter 500 south Buena vista street Burbank,
California, United States
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Contribution Of Segment Revenues
Media Networks Parks & Resorts Studio Entertainment Consumer ProductInteractive
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MAP
FranceDisneyland Paris
Hong Kong
Disneyland
ChinaShanghai Disney Resort
Japan , Tokyo Disney Resort
HawaiiAulani Disney Resort & Spa
California Disneyland
Resort ,Walt
Disney Imagineeri
ng
FloridaWalt Disney World Resort
Disney Cruise LineDisney Vacation ClubAdventures By Disney
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Disney is the 2nd best reputational company of 2016
According to the ranking of
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Apex level
Secondary level
Managerial level
Disney Management Hierarchy
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At the apex of the managing team is the CEO of the company who holds the office of chairman as well
Apex Level
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Secondary level
At the secondary level, there are total of 13 departments each headed by presidents or chairpersons who are directly accountable to the CEO . Some of them are Finance, Operations, human resources, television group, strategy and business development, communications, etc. These also include the chairpersons of their primary business segments.
. Acting as the link between the lower and top levels, this level acts an effective mediatory for the company.
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Managerial level
This is prime base level which has on ground work and deals with the day to day base working of the company
This is the strongest level of hierarchy that has had a major part in strengthening the company’s position in diversification, responsiveness, recognition of brand and creative processing
It functions through 5 sub-units out of which the departments under the first sub unit are located geographically and do the basic functional jobs at the ground level
The other four departments work as support services to the first sub unit.
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HRM FUNCTIONS
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Stratrigical Planning
Find the wizards that could bring happiness to their customer
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“We want you to be Happy”
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Recruitment
Disney cast members aren’t just hired for a job; they play a role in the “show.” Every aspect of the casting (hiring) process is a presentation of the Disney culture
Disney hires attitude over aptitude “We can teach someone to drive a bus. We cant teach them to smile and be happy”
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Selection
In the job description, include the skills and behaviors that the best employee for the job would have.
Use behaviorally based questions as a part of the interview process Pepper in questions that test for cultural values by listening for key
repeatable messages from the applicant
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Training and development
"We spend a lot of time training and immersing trainees into the culture,"
"There are six full weeks of training before a new cast member even sees a guest." Williford said.
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A Trained Princess
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Employee satisfaction, not customer satisfaction, should be a leader’s priority. Employee satisfaction will trickle down to the customer.
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Best Motivational Company
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SWOT Analysis
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Strengths Star Wars Consumer Products
Theme Parks
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Weakness Losing Subscribers
High Costs of Business
Risk at The Box Office
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Opportunities
Investing In Vice
Shanghai Disneyland
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Threats Netfli
x Warner
Bros Smaller Amusement
Parks
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Conclusion
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Thank you