hutchison drei austria. · martin bilgeri und arno fortmann doag applications konfer enz 2013,...

Martin Bilgeri und Arno FortmannDOAG Applications Konferenz 2013, Berlin 09.10.2013

Hutchison Drei Austria.Oracle EBS Oracle + EPM Reporting, Analysis and Planning

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Hutchison Drei Austria.Presenting the most innovative mobile communications company

A Global Player:HWL – Hutchison Whampoa Ltd.

– Hutchison Drei Austria

Tele-communications

Ports & relatedservices

e.g.: Rotterdam, Felixstowe

Property & hotels

e.g.: Hongkong, China, UK

Retaile.g.: Watsons,

Superdrug,Kruidvat, Marionnaud

Energye.g.: Husky

Energy

Infrastructuree.g.: UK Power

Networks, Power ssets, Northumbian Water

Hongkong & Macau

Indonesia, Vietnam, Sri Lanka

3G in EuropeItaly, Austria, Denmark,

Sweden, UK, Ireland

HWL – Hutchison Whampoa Ltd.

Chairman: Sir Li Ka-shing

Headquarter: Hongkong

Trading centre: HWL is listed at HK stock exchange

Employees: about 270,000 in 52 countries (June 2013)

Structure: Conglomerate of 6 core businesses

3G customers: 25.6 million customers within Europe

(June 2013, half-year figures)

Revenues 3Group: 30,101 million HK$ (about 2.96 billion €)

in Europe (June 2013, half-year figures)– Hutchison Drei Austria

Hutchison Drei Austria GmbH.

2003 2006

2010 2011 2012 2013

• HSDPA in the whole3MegaNet

• 94 % coverage of the3MegaNet

• Jan Trionow appointed3CEO

• 1,000,000 3customers

• 94 % coverage with HSPA+ in the 3MegaNet

• Drei has the best network in Austria

• Launch 3WebCube

• Drei has the bestnetwork in Austria –again

• Launch 3Mediabox

• Takeover of Orange Austria byHutchison Drei Austria

• New brand appearance„The new Drei“

• 3.3 million customers


20082004

• Drei‘s market entry in Austria with brand „3“

• Start 3MobileTV ¾

Hutchison Drei Austria GmbH.

10,000 83,100266,000 371,000 475,000 577,000

773,000973,000

1,222,0001,496,000

1,711,000

3,337,000

0

500.000

1.000.000

1.500.000

2.000.000

2.500.000

3.000.000

3.500.000

Aug 2003

Aug 2004

Aug 2005

Aug 2006

Aug 2007

Aug 2008

Aug 2009

Aug 2010

Aug 2011

June 2012

Dec 2012

June 2013

Customer development Drei Austria

After thetakeover of

Orange Austria


3International.


Oracle/GSI Program Hutchison

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Mozart

Rossini

R12 Upgrade

OBIEE

Dragon

On Demand Process



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Oracle Facts H3G

Oracle Module:• Financials

• AP, GL, FA, AR, CE, iExpense• Procurement

• PO, iProcurement• Supply Chain

• INV, BOM, WIP, Shipping, Cost Management

• Projects • Project Costing, Project Billing

• Human Ressource• Core HR, Oracle Time & Labor, Payroll,

iRecruitment

Sonstige Besonderheiten:• Diverse Apex Erweiterung in der EBS• Nutzung von Hyperion• Nutzung von Oracle BI Werkzeugen

Integration:• Interfaces

• Finance• > 30 Systeme angebunden• 70 Interface Flows

• HR• 5 Systeme angebunden• 8 Interface Flows

• SCM• > 20 Systeme angebunden• > 100 Interface Flows

Integrationsmethode:• Zentrale Middleware Komponente

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DWH BI Architecture

Singl.eView ( Billing) PSFT ( CRM)

Oracle Apps (Finance)

SDF log

Aspect DB

Products, CMS

Masterdata

Transformation

Extraction

EDW EnterpriseDataWarehouse ( Datamart‘s)

OLAP

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Staging AREA

SAS 9

TBT!:

SAS Miner

Oracle Essbase, Planning , Reporting

CDR‘sIntec

PGW/ VMS Log‘s

Oracle EPM im Einsatz bei Hutchison Drei Austria

Timeline

2006: relationales Reporting,

Planung auf Excel-Basis

2007: OLAP –Einführung:

Finance-Datamart und

Planning

2008: Usageund

Customerbase: OLAP-Cubes

2010: GSI Start (UK + Irland)

2012: Rossini (Italien)

2013: MergeOrange Austria + Hutchison 3G

Austria = Hutchison Drei

Austria

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Goals reached with new Reporting Concept

Remove legacy BI reporting (only operational reporting on legacy systems)

„Single version of the truth“

Enable daily reporting

Self serving reporting

Enable „Ad hoc“ analytic reporting

What we have built for AT, UK and ROIAT: Finance Olap Cube for MPS Reporting and analysis

Hyperion Planning Application (Cubes for Market, TEC and Costs -Planning)Subscriber Cube (Customerbase Data)Usage Cube (Usage (originating/terminating) Data)

UK: Finance MPS CubeMarginPack cube (includes Tariff-, Product-Details for Revenue and Cost )

ROI: Finance MPS Cube MarginPack cube (includes Tariff-, Product-Details for Revenue and Cost )

Reliable and robust Data load process runs overnight 7 days a week .On demand Load Process is available to refresh the Cube with new data posted duringthe day.

Projekt Hyperion Finance.Project-Team members from Finance Department and IT (BI & Oracle)

Scope:

a) Analyse & reporting of actuals:-Daily load of actual Data from Oracle into DWH and Hyperion -Analysing by Oracle segments: (account, cost centre,projects, sales channel, etc)-Drill down to detail information ( sub ledger information )-Implementation of cost centre web-reporting

b) Planning:- integrated & decentralised Planning solution for budget and forecast

Planning und Essbase Datamartsbei Hutchison Drei Austria

Billing

Staging Area

EDW

CRM ERP

Planning

ETL - DatenaufbereitungOperativsysteme (Oracle, Singl eView, PeopleSoft, Aspect, Interconnect, Logs, …)

Staging Area

Enterprise Datawarehouse

Datamarts

PL/SQL

PL/SQL

Integration-Server

Finance Integration at Hutchison Drei AustriaInterface to Oracle EBS

Interface Control[xfj!Cfmbevoht{fobsjfon·hmjdi;

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OracleFinance

Interface StagingArea EDW

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regular

On demand -Interface

On demand– Staging

Area

On demand -EDW

Development by Oracle-Team Development by EDW-Team

Finance Data Delivery

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Webbasiertes Reporting

Finance Integration at Hutchison Drei AustriaOracle EPM Integration Server

Analytics Integration Services

Finance Integration at Hutchison Drei AustriaDrill Through to GL - Details

Drill through template

Drill through

Drill through Report

Planning Project Hutchison Drei Austria

Key Benefits

Fully integrated model

Customer

Usage

P&L (net revenue, staff, G&A, ….)

Capex

Balance sheet & cash flow

Complex Calculations

Top down and bottom up possible

Key Benefits

Sophisticated workflow management and versioning

Detailed user rights assignment

Documentation & comments

Task lists with due date can be defined

Integrated with DWH

Easy to use user interface

Zero footprint web client

Eingabeformulare

Customer Development Eingabeformular

Workflow management

Planning Unit History



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Projekterfahrung mit Oracle EPM

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Thank you !

There‘s another way.

hutchison drei austria. · martin bilgeri und arno fortmann doag applications konfer enz 2013,...

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