hytours - hy.ly · about hy.ly hy.ly automates your lead-to-lease pipeline. we have built a suite...

hyToursZero-Effort Scheduler

2017-01-191

Outline

Introduction• About Hy.ly

• Lead-to-Lease Automation Suite

hyTours• Prospect Experience

• Agent Experience

• Marketing Automation

• Integrations

• Summary

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About Hy.ly

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About Hy.ly

Hy.ly automates your lead-to-lease pipeline.

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About Hy.ly


We have built a suite of modern marketing tools exclusively for multifamily

industry: Tour Scheduler, Email, Analytics, CRM and Website.

2017-01-195

About Hy.ly


We have built a suite of modern marketing tools exclusively for multifamily

industry: Tour Scheduler, Email, Analytics, CRM and Website.

We want to save the agent’s time, deliver more agent-ready leads and

improve the prospect experience.

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Lead to Lease Automation Suite

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Lead-to-Lease Automation Suite

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hySiteMarketingEssentials

hyTours“Zero-Effort Scheduler”

hyMail“MailChimp® for Multifamily”

Marketing Automation

hyIQ“3-Minute Dashboards”

Marketing Analytics

hyCRM

http://hy.ly | [email protected]

Free Products & Pilot

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Lead Capture Dev. Website 90-Day hyTours PilotMultifamily Site Grader

hyTours

“Zero-Effort” Scheduler

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hyMail: Automated Drips & E-blasts

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New Leased/DeadInformed Touring

News

Hy.ly eBlast

Events

Hy.ly eBlast

Specials

Hy.ly eBlast

Lead Tracker Autoresponder

Agent

1st Contact

Agent

… …

Agent

Anniversary

Nurture

Hy.ly Drip

Invite to Schedule

Hy.ly Drip

Offers

Hy.ly Drip

Win-Back

Hy.ly Drip

hyIQ: “3-Minute Dashboards”

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Lease Tracker

Resident Manager

Google Analytics Email Marketing

Budget Spreadsheet

Reputation Management

hySite

Multifamily Website

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hyCRM

Leasing Automation


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hyTours Features & Benefits

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hyTours: Benefits Summary

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Scheduling Volume Agent Time Elapsed Time Conflict Free?Scheduling

ConfirmationsNight-before-Tour

Reminders

“Zero-effort”Scheduler

(after hyTours)

75 % Automated

0 Minutes 3 Minutes Yes Auto Auto

Contact Us Scheduler

(before hyTours)

0% Automated

15-30 Minutes 3 Days No Manual Manual

18

Contact Us Scheduler vs Zero-Effort Scheduler

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Zero-Effort Scheduler

Contact Us Scheduler1. Prospect fills out Contact form

2. Agent & prospect connect

3. Agent & prospect find a time

4. Agent enters tour into calendar

1. Prospect enters tour into calendar

Four Step Process

One Step Process

Tours: Editing Calendar

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75% Automated25%

Manual

100% Manual

Prospect

Experience

The Bozzuto Group

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Prospect

Experience

Cordish Companies

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Prospect

Experience

Lincoln Property Company

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Prospect

Experience

Facebook

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Time from Submit to Confirmation

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Elapsed Time

3 Minutes

3 Days



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Contact Us Scheduler Zero-Effort Scheduler

Prospect Experience on Desktop

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Prospect Experience on Mobile

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Time Spent by Agent

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Agent Time

0 Minutes

15-30 Minutes



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Contact Us Scheduler Zero-Effort Scheduler

Agent Experience: Master Calendar

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Lease Signing

Broker

Prospect

Team Meeting

Agent

Experience:

Tour Slot Management

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Conflict Prone vs. Conflict Free

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Conflict Free?

Yes

No



Conflict–Free

Calendar

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Master Calendar

Prospects

Agents

Call Center

Brokers

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hyTours

Scheduling Process

Your CRM Yardi

1. Acquire & Schedule 2. Manage 3. Report

• Avoid scheduling conflicts

• Allow prospects to self-schedule

• Capture & disseminate source

• Convert leads to lease

• Log emails and calls

• Other follow ups

• Reporting

• Accounting

hyTours SMS

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Check to

receive SMS

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Confirmation Reminder Reschedule Delete

SMS Responses

hyTours Automation

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Automated Communications

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Scheduled, Rescheduled & Cancelled Confirmations

Automated

Manual



Automated Tour Workflows

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Marketing

Automation

Confirm Tour Scheduled,

Rescheduled & Cancelled

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Marketing

Automation

Night before Tour Reminder

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Marketing

Automation

Site Visit

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hyTours: System Integrations

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hyTours

1: Website

2:Lease

Tracker

3: Calendar

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YardiLead TrackerILS

Integration

Contact Form

Agent UI

Apartment.com

Rent.com

ApartmentGuide.com

hyTours Scheduler

Agent

Prospect

hyTours Scheduler

ILS Integration

Lead Tracker Yardi

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Agent

Prospect

Move-in

Yardi Call Center

Move out Apts. / toursTeam

Meetings

Property Website

Google My Business

FacebookMarketing

Email

Call Center

Yardi CRM Calendar

Before hyTours

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Agent

Prospect

Move-in

Yardi Call Center

Move out Apts. / toursTeam

Meetings

Property Website

Google My Business

FacebookMarketing

Email

Call Center

Yardi CRM CalendarHy.ly (Deconflicting) Calendar

Real Time

Updates Every 24 hrs

After hyTours

hyTours

Contact →

Lead2Lease

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To: [email protected]

Subject: New Email Lead For {%property_name%}

First Name: {%first_name%}Last Name: {%last_name%}Address: {%address%}City: {%city%}State: {%state%}Zip: {%zip%}Cell Phone: {%cell_phone%}Email Address: {%lead_email%}Lead Channel: {%how_did_you_hear_about_us%}Desired Move In: {%desired_move_in_date%}Desired Bedrooms: {%number_of_bedrooms%}Sign up for the newsletter: {%sign_up_for_the_newsletter%}Comments: {%comment%}Tour InformationDate: Sat, Sep 27, 2014Start Time: 4:00 PM EDTEnd Time: 5:00 PM EDT

hyTours

Contact →

Entrata

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Tours: Viewing Calendar

• Before hyTours• View on Outlook Calendar

• View on Google Calendar

• <Which tool do your agents use?>

• After hyTours• View on Hy.ly Master Calendar

• Integrate to Outlook Calendar & View on Outlook

• Integrate to Google Calendar & View on Google Calendar

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hyTours Calendar → Outlook Calendar

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hyTours Calendar → Google Calendar

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hyTours: Benefits Summary

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Agent Time Elapsed Time Scheduling Volume Conflict Free?Scheduling

ConfirmationsNight-before-Tour

Reminders

“Zero-effort”Scheduler

(after hyTours)0 Minutes 3 Minutes

75 % Automated

Yes Auto Auto


(before hyTours)15-30 Minutes 3 Days

0% Automated

No Manual Manual

55

hytours - hy.ly · about hy.ly hy.ly automates your lead-to-lease pipeline. we have built a suite...

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