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AGENDA 1. Who am I?

2. Where do I come from?

3. Who Rules, what regulates my job?

4. What surrounds me?

5. Where do I wanna go?

6. How should I start?

7. What do I do?

8. What should I do to go further?

9. What did I miss(skipped)?

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WHO AM I

• One who is licensed to prepare and sell or

dispense drugs & compounds & to make up

prescriptions

• I am a health care professional who

cooperates and consults with and sometimes

advises the licensed practitioner concerning

drugs.

• HCT member!

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• I am a health professional who, in addition to

dispensing prescription medication to

patients, also provide information about the

drugs their doctors have ordered for them.

• I explain doctors' instructions to patients so

that these individuals can use these

medications safely and effectively.

WHO AM I (CONT)

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A SHOP!

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I A COMMUNITY PHARMACIST

• I am responsible for dispensing and distributing medicine.

• I work to legal and ethical guidelines to ensure the correct and safe supply of medical products to the general public.

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RETAIL!

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WHERE DO I COME FROM?

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1. What do they teach me?

2. What is its relevance?

3. Do we learn all what we have to learn?

4. Excess – skipped!

5. Numbers of students, do matter!

6. Summer training.

7. Education – labor market link, exists?

WHERE DO I COME FROM?

WHAT REGULATES MY PROFESSION?

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WHAT REGULATES MY PROFESSION?

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ONLY RULES CONTROLS ME?

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WHAT REGULATES THE PROFESSION?

1. 100 meters distance.

2. 25 sq. m. area.

3. 2.7 m height.

4. Level.

5. 1/6 ventilation.

6. Electricity – tap water – sewage.

7. A year from graduation(secondary pharmacist)

8. Manager.

9. Sign.

10. Dafater.

11. Government - syndicate

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E

T

H

I

C

S

ducated professional

oxic

ealth care team relationship

ntegrity

ompetition

ell my name

ONLY RULES CONTROLS ME?

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STATS

• 93000000 citizen.

• +210000.

• 35-42 college!

• +65000 (67511)

• 30000-35000 = 15%

• 1800 inspector.

• 1/5000 but 1/500!

• 1/2000 in case of community pharmacies only.

• 14000/year.

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PROFILE AND SERVICES

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اكتسب عدوا جديدا كل مرة تعطي طفال حقنة في صيدليتك

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1. Prescriptions

2. OTC

3. Shortages

4. Credit

5. Intruders

6. Renting conditions

7. High cost of land.

8. Else?

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INSIDE THE PHARMACY

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JOB ANALYSIS

Specifications:

Description:

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BUSINESS ADMINISTRATION ASPECTS

• Feasibility studies

• Accounting – financial management

• Human resources

• Quality control

• Supply chain

• marketing

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LINK BETWEEN EDUCATION AND LABOR MARKET?

Sub specialties.

Marketing courses.

Accounting basics.

Soft skills(communication – negotiation – presentation etc.)

Managerial skills.

Computer skills.

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SKILLS

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SKILLS I SHOULD HAVE:

Communication

Selling

Negotiation

Planning

Managerial

Time management

Analytical

Decision making

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BASIC SALES CONCEPTS

Aim of sales process: sell – sell more – sell all possible

Philosophy of sales: motivating the customer to agree and finish the deal.

Effective Selling: is the process of satisfying customer’s needs, need for a

service or a good. Or generating the will to buy!

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pecific.

easurable.

mbitious.

ealistic.

ime based.

• S

• M

• A

• R

• T

CINEMA AND COMMUNITY PHARMACIST

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CPE AS A PART OF CME

• Innovations in medications

• ARBs

• HCV

• Antihyperlipidemics

• Continuous education

• CME

• Credit hours

• Renewing licence

• Online

• Self studies

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SWOT

s w

o T

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SKIPPED OPPORTUNITIES

1. Laboratory.

2. Preparations and compounding.

3. Fees for dispensing prescriptions.

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SWOT

Medical profession

Social image

2 pharmacies per pharmacist

Wares of high demand

Lack of CPE

Less care for compounding

Chain pharmacies

Lack of suitable locations

Lack of managerial skills

New law

Health insurance

Technology and communication

Increased population

New dwelling zones

Excess numbers

Double pricing

Health insurance

Intruders

Whole sale stores direct sales

Pharmacist assistant school

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E-PHARMACIST

Technology and business

Sales purchases

Survullence

Information systems

Databases

Crm( customer relationship management)

Digital marketing:

1. FB and WA groups

2. Awareness progrmams

3. Loyalty prg.

4. Content – target audience – message – pesona – communicating

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