ibm watson for ecosystem program - you as isv / startup can enhance/build applications based on...
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© 2014 IBM Corporation 1
Romeo Kienzler, Siddharta Arora, Madeleine von Heyl
IBM Watson for Ecosystem programA technology for evidence based question answering
IBM Innovation Center DACH
© 2014 IBM Corporation 2
The usual BigData - Intro...
© 2014 IBM Corporation 3
The usual BigData - Intro...
source: www.datasciencecentral.com
© 2014 IBM Corporation
We have only just begun to build a new era of computing powered by cognitive systemsSystemIntelligence
1900 1950 2011
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Tabulation
Programmatic
Cognitive
© 2014 IBM Corporation 5
Watson technology can help meet 21st century business challenges
Understands natural language and human communication1
Generates and evaluates evidence-based hypothesis2
Adapts and learns from user selections and responses3
© 2014 IBM Corporation
Watson Workshop: What are the industry implications?
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...and the problems...
Which disease causes uveitis in a patient with family history of arthritis presenting circular rash, fever, and headache?
© 2014 IBM Corporation
Watson Workshop: What are the industry implications?
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...and the problems...
© 2014 IBM Corporation
Watson Workshop: What are the industry implications?
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...and the problems...
© 2014 IBM Corporation 9
...let's ask IBM Watson...
Watson Workshop: What are the industry implications?
Which disease causes uveitis in a patient with family history of arthritis presenting circular rash, fever, and headache?
© 2014 IBM Corporation
Watson Workshop: What is Watson?
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Watson answers a grand challenge …
Answer:76% Lyme Disease,
1% Behcet's Disease, 1% Sarcoidosis
© 2014 IBM Corporation
Watson Workshop: What is Watson?
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The Paris Hilton Problem
© 2014 IBM Corporation
Watson Workshop: What is Watson?
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The Paris Hilton Problem
Source: www.coursera.org
© 2014 IBM Corporation 13
Semantic Annotation
Watson Workshop: What is Watson?
© 2014 IBM Corporation
Semantic Annotation
Medications
SymptomsDiseases
Modifiers
© 2014 IBM Corporation 15
Knowledge acquisition
acquire knowledge (text) form external sources transform to topic → content structure expand
– follow links in content – Identify content key words and link new content
Watson Workshop: What is Watson?
© 2014 IBM Corporation 16
Knowledge generation
“Einstein, who has published more than 300 scientific papers, won the Nobel Prize for Physics in 1921”
using a semantic dependency parser named entity recognizer (NER) extract and generalize type-based patterns such as
– “scientists publish papers”– “scientists win Nobel prizes”– “Nobel prizes are associated with subjects and years”– etc …
resulting knowledge base can be directly used to answer questions– “Who won a nobel prize in 1921 at the age of 42?”
Watson Workshop: What is Watson?
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Watson behind the scenes
Watson Workshop: What is Watson?
Answer Scoring
Models
Responses with Confidence
Inquiry
Evidence Sources
Models
Models
Models
Models
ModelsPrimarySearch
CandidateAnswer
Generation
HypothesisGeneration
Hypothesis and Evidence Scoring
Final Confidence Merging & Ranking
Synthesis
Answer Sources
Inquiry/Topic Analysis
EvidenceRetrieval
Deep Evidence Scoring
Learned Modelshelp combine and
weigh the Evidence
HypothesisGeneration
Hypothesis and Evidence Scoring
InquiryDecomposition
© 2014 IBM Corporation 18
Question decomposition and hypothesis generation
Unlike most sea animals, in the Sea Horse this pair of sense organs can move independently of one another
Question decomposition “Which sense organs of Sea Horse can move independently?” Hypothesis generation
– A sea horse can move its eyes independently– A sea horse can move its ears independently– A sea horse can move its skin independently– A sea horse can move its nose independently– A sea horse can move its tung independently
Watson Workshop: What is Watson?
© 2014 IBM Corporation
A view into the Watson Ecosystem
Application Partners: Build products
Talent Partners: Provide skills
Content Partners: Provide content
Watson Content
StoreWatson Developer
CloudWatson
Platform & Tools
Enhance client experience
© 2014 IBM Corporation
The Framework of the Watson Ecosystem
Watson Platform
General content
Partner 1 App
Partner 1 content
Starter Content
Retail Platform
Starter Retail Content
Partner n App
Partner n content
Partner 1 App
Partner 1 content
Partner n App
Partner n content
Partner 1 App
Partner 1 content
Partner n App
Partner n content
Watson Travel Cloud
Watson Healthcare Cloud
Watson Retail Cloud
Partner Apps
Partner Content
Healthcare Platform
Starter Healthcare Content
Travel Platform
Starter Travel content
Talent
General Content
Talent
End Clients
App 1 Client
App n Client
App 1 Client
App n Client
App 1 Client
App n Client
Business S
upport Services
Operation al S
uppo rt Service s
© 2014 IBM Corporation
Current prospective partnerships within the Ecosystem
Starter Content
Retail platform
Watson Travel Cloud
Watson Healthcare Cloud
Watson Retail Cloud
Partner Apps
Partner Content
Healthcare platformTravel platform
General Content
Talent
Anchor Clients
Business S
upport Se
rvices
Operation al S
uppo rt Service s
Watson Platform
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Travel United demonstration
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Further readings, questions ...
IBM Watson Ecosystem Program Website: http://www.ibm.com/watsonecosystem
IBM Watson Developer Cloud Support Community:http://developer.ibm.com/watson/
Watson Workshop: What is Watson?
© 2014 IBM Corporation
Questions???
ibmwatson.com
facebook.com/ibmwatson
@ibmwatson@romeokienzler
Watson Developer Cloud: > 1000 Participants Watson Content Store: > $100.000.000 Investments Watson Talent Hub: > 500 Subject Matter Experts