ibm’s point of view on iot - arm architecture · 12/15/2015 · partner at this layer leveraging...
TRANSCRIPT
IBM’s Point of View on IoT
Peter Murchison
ARM mbed Connect China
VP, IoT Business Development and Strategy
IBM
December 15, 2015
© ARM 2015 2
Why me for IOT ?
© ARM 2015 3
Huge growth in the number of IoT Devices
… and much of that growth will be in very simple devices
IoT is revolutionizing industries and is an enabler for innovation, growth,
and differentiation. But, if it can’t be monetized, it will not succeed!
400% Google search traffic on “Internet
of things” quadrupled in 20141
75% of companies are exploring or using IoT
in the business in some respects
(internally/externally)2
62% of C-suite executives believe that
companies slow to integrate IoT will fall
behind the competition2
Top 3 ways IoT will change how business operates
1
2
3
Unlock new revenue from existing products/service
Inspire new working practices or processes
Change or create new business model or strategy
36% growth in processing, sensing and
communications semiconductor
devices
Enterprise IoT Faces Five Key Challenges
5
Incompatible
Standards 3 Fundamental Shifts
in Business Models 2 Unprecedented
Data Volumes 1
New Privacy
Landscape 5 Entirely New
Security Threats 4
• Sensors generating new kinds of data,
as well as volumes 1000’s of times
higher than pre-IoT systems.
• Big data and machine learning required
to complement traditional reporting
and analytics.
• The rise of “edge analytics”
• Traditional manufacturing and place-
based businesses must become IT-
centric organizations
• Direct customer engagement versus
previous model.
• Many competing platforms and
incompatible standards raise costs and
complexity, security risks, and time-to-
market for IoT innovators.
• Collecting physical world data on
people and objects.
• Market is slow grasping implications -
stiffer regulations are likely.
• Devices no longer contained and
protected in data centers.
• Automobiles, plants and medical
devices are under growing attack.
6
Industry-specific
Transformations
IoT Applications
Platforms
Devices &
Networks
IBM Value Delivered
Consulting, Build to Operate and SW
offerings aligned to specific industries.
Cognitive.
Repeatable rich applications of
combined industry specific value,
analytics and configuration services.
Build and deploy IoT solutions. Simple
connectivity, rich analytics, security in
a Hybrid environment.
Partner at this layer leveraging device
neutrality, invest in standards.
Example Customer / Partner
• Daimler AG and IBM partnered to unrolled
Car2Go
• Smartphone driven car sharing service
• Responsive UX with near real-time
communication between phone, cars and back
end
• Uses IoT Cloud Services within Bluemix as the
basis for its real-time power boat telematics
platform
• Runs complex diagnostic analytics in real-time
on racing boats
• Collaborating to develop a highly secure,
cloud-hosted provisioning and lifecycle
management service for IoT devices
• “Web to the Edge”
• Solution for organizations in the aviation
maintenance, repair and overhaul (MRO)
market
• Addressed complex maintenance processes that
commercial and defense aviation organizations
manage daily
A Market View: The Four Fundamentals of IoT
IBM Loves IoT Data ! 1023
2010 2015
Worl
d's
Dat
a (B
ytes)
The number of stars in the universe !
Sensors &
Devices
VoIP
Enterprise Data
Social Media
“Little Data enables Big Data”
© ARM 2015 8
INDUSTRY SOLUTIONS
IoT APPLICATIONS
PLATFORMS
DEVICES & NETWORKS
IBM’s Value is in Transformative IoT Solutions
© ARM 2015 9
INDUSTRY-SPECIFIC
IoT APPLICATIONS
PLATFORMS
DEVICES & NETWORKS
Chip level data helps drive our business
What is an IoT Platform?
10
IoT Foundation
Sensors &
Networks
Repeatable &
Optimized Operations Other
Data Sources
Weather Map
01
0110
0010
001001
Devices Platform Applications
IoT Platform
Third Party Apps
IBM IoT Foundation Offerings
IBM IoT Foundation Connect Attach, Collect & Organize, Device Management, Secure Connectivity,
Visualization
IBM IoT Foundation Information Management Storage & Archive, Metadata Management, Reporting, Streaming data,
Parsing and Transformation, Manage unstructured data
IBM IoT Foundation Analytics Predictive, Cognitive, Real-time, and Contextual
IBM IoT Foundation Risk Management Security Analytics, Data Protection, Auditing/Logging,
Firmware Updates, Key/Cert Mgmt, Org Specific Security
Third Party Apps
The IBM IoT Foundation - Everything you need to Innovate with IoT
IoT Platform
© ARM 2015 12
Together IBM and ARM are accelerating IoT
mbed Device Services
ecosystem
From devices to analytics, everything works together, at scale, worldwide
ARM mBed
Services
谢谢
ARM mbed Connect China
December 15, 2015