icann's new generic top-level domain program
DESCRIPTION
This presentation gives an overview of domain names, presenting ICANN's New generic Top Level Domain (gTLD) Program timeline and its history. Why is ICANN opening up the top-level of the Internet’s namespace? What are the potential impacts for businesses, governments, Internet communities and end users? Learn more about ICANN's New generic Top-Level Domain (gTLD) Project here: http://newgtlds.icann.orgTRANSCRIPT
New gTLD Basics!
2
+ Overview about domain names, gTLD timeline and the New gTLD Program
+ Why is ICANN doing this; potential impact of this initiative to businesses, governments, Internet communities and users
+ Program – who, when, what, how + Where to get more information
Agenda!
2
3
The Anatomy of a Domain Name!
3
www.mee%ng s . i c ann . o r g
First or Top-Level Second-Level
Third-Level
4
The Anatomy of a Domain Name!
4
www.mee%ng s . i c ann . o r g
First or Top-Level Second-Level
Third-Level
5
Terminology Clarifications!
+ gTLD = generic Top-Level Domain Also known as an extension, label, string, suffix… Series of characters that make up part of your Internet address
+ ccTLD = country code Top-Level Domain + IDN – Internationalized Domain Name
Domain name represented by local language characters, or letter equivalents
5
6
ROOT
New gTLDs IDN ccTLDs
.
.brand .generic .city .acronym
.gIDNs .region .community
.امارات .рф
السعودية
مصر
. 香港
.சிங்கப்பூர் . ไทย
6
New gTLD Program
Fast Track Program
.name
.gov
.mobi
.asia
.arpa
.edu .com
.cat
.jobs
.travel .museum
.net
.tel
.org
.int .info
.biz
.mil
.aero
.pro .post
.coop
.xxx gTLD
.jp
.br
.nl .eg
.eu
.mx
.cc .cv
.dm
.hr .py
.ru
.sg
.pt
.va .ws
.nz
.au .mo
.kr .jm .tv
.be
.cl
.is
.tr .cn
ccTLD
7
DNS - A Complex Ecosystem!
7
ccTLD Registries
Registrars gTLDs + some ccTLDs
Resellers
gTLD Registries
Registrant
8
What is a gTLD Registry?!+ Is a business with very specific technical requirements + Mandatory Agreement with ICANN + Is the authoritative, master database of all domain
names registered in each top-level domain + Keeps the master database and also generates the
"zone file" which allows computers to route Internet traffic to and from top-level domains anywhere in the world
+ Today, Internet users don't interact directly with the registry operator; users can register names by using ICANN-Accredited Registrars
8
9
What is the New gTLD Program?!
+ An initiative that will enable the introduction of unlimited generic top-level domain names or extensions (both ASCII and IDN) into the domain name space
+ Managed by the Internet Corporation for Assigned Names and Numbers (ICANN)
9
10
gTLD Timeline!
10
Predating ICANN (before 1998)
2000 Round
2004 Round
.com .edu .gov .int .mil .net
.org .arpa
.aero .biz .coop .info .museum
.name .pro
.asia .cat .xxx .jobs .mobi .tel
.travel .post
New gTLD Program Policy development Dec 2005 to Sep 2007
11 11
ICANN Board Policy approval
Jun 2008
Development and Publication
Oct 2008 – Jan 2012
Application Period Jan – May 2012
First New gTLDs Delegated into Internet Root
Zone
Evaluation Period
1930 Applications Received
12
Why Expand the Top-Level?!
+ Remove existing limitations to ASCII gTLDs which do not reflect growing Internet reality and needs
+ Create platform to innovation in the industry and Internet
+ Open doors to increase choice and competition in the market place
12
13
Potential Impact - Businesses!
+ Opportunity for investment + More choice and competition + Platform to innovation; new business model opportunities + Brand management and online marketing practices + Impact to industry sectors; security; control; user behavior
+ Upgrade systems/applications to accept new TLDs
13
14
Potential Impact -!Governments & Communities!
+ Increase of online cultural, linguistic, geographic communities
+ More globally and culturally inclusive internet with IDNs + Geographic names
14
15
Potential Impact - Internet Users!
+ More choice; innovation; competition + Online cultural, linguistic, geographic communities + New ways to find information, products and services
15
16
Safeguards | Evaluation Process!
+ Applicants must demonstrate technical and operational capabilities in application
+ Must show understanding of technical requirements for operating a registry
+ Background screening process looks for criminal history and past cybersquatting behavior
16
17
Safeguards | Objection Process!
+ Built-in means to protect certain interests and rights + Clear path for formal objections during evaluation
process + ICANN’s Governmental Advisory Committee can issue
advice to ICANN Board on applications
17
18
Grounds for Objection!
18
String Confusion
Legal Rights
Limited Public interest
Community Objec%on
19
Rights Protection Mechanisms!
+ Trademark Clearinghouse + Uniform Rapid Suspension + Post-Delegation Dispute Resolution Procedure
19
20
Safeguards | Mitigating Malicious Conduct!
+ Applicants reviewed for past criminal history + DNSSEC deployment + Thick Whois + Single point of contact for abuse complaints
20
21 21
What’s Next for New gTLDs?!
+ Contracting and Pre-Delegation Testing + Delegation into the Root Server + No specific date for next round
22
Get Involved with ICANN!
+ Make your voice heard – join the discussion! + Check meetings.icann.org for upcoming events.
22
23
More Information…!
www.icann.org www.icann.org/newgtlds
23
@ICANN @NewgTLDsICANN
Thank You!