2:00 - 3:00 pm: Darren Tristano, Foodservice Results CEO and former Technomic President willpresent consumer insights on off-premise restaurant opportunities for takeout, catering and deliv-ery. Learn how consumers will continue to use 3rd party delivery services as they evolve and ac-

count for a large percentage of restaurant industry growth. Tristano will presentkey findings from his recent research study, discussing how restaurant brands areevolving to take advantage of rapidly changing consumer behavior. Finally, he willexamine the 5-year forecast for off-premise growth and provide commentary onthe state of in-restaurant dining.

3:00 - 4:00 pm: Steven Sashen, Founder of Xero Shoes Steven is a natural born entrepreneur and founder of Xero Shoes. His first com-pany changed the movie industry. As an avid barefoot runner, he researched theoriginators of long distance runners in Mexico who used recycled tires as shoes.

International Corporate Chefs Association 17th Annual Summit

Grand Hyatt Hotel Denver • June 22 - 25, 2019

17th Annual ICCA Summit Denver

“Explore New Territories”Denver was the location of one of our first ICCA Summits and we chose it becausehealth and wellness were very important in 2005. Today Denver is still the secondbest state for the lack of obesity in the nation and we will be sharing that infor-mation throughout the 17th Annual ICCA Summit. From a presentation on fer-mentation, one of the main reasons for the longevity of the Asian population, tothe new movement toward CBD and hemp in our diet - the ICCA Summit this yearwill offer a plethora of take-aways for you and your team of new menu develop-ers. If you have never been to an ICCA event, ask your friends in the industryabout us and you will learn that this is the network for corporate chefs from thetop 200 chains - THE trend leaders in our industry. Act now to save 50 percent onyour membership and registration to attend our Denver Summit.

Opening General SessionSaturday, June 22; 2:00 - 5:30 pm

Register now to receive the 50 percent discount on membership and ICCA Summitregistration. Please remember spouse attendance for the spouse program,

all receptions and our annual dinner are complimentary.

“Networking with peers and the leading innovators in food,

marketing, manufacturing and industry trends helps to make the

ICCA Summit a unique educational experience”

Steven Sashen

ICCA 17th Annual Opening Reception - Saturday, June 22nd; 5:30 - 7:30pm

ICCA members receive a 50 percent discount on early registration -

You pay only $495 for the annual dues and Summit registration

Opening General SessionSaturday, June 22nd; 2:00 - 5:30 pm Continued3:00 - 4:00 pm: Steven Sashen (continued): That was to avoid the pain from the hot and hilly ter-rain. This led him to create his Xero Shoes in the very competitive running shoe business. His pres-entation will help inspire your creative spirit. His groundbreaking creative customer service cultureand history of selling on-line since 1992 will offer you a unique experience at our ICCA Summit.

Trends, Demos & Tastings4:30 - 5:30 pm: Frank Bonanno; Chef-Owner of Bonanno Concepts: Chef Bonannois one of Denver’s true pioneers in the restaurant industry. When we first workedwith him, he owned two independent restaurants - Mizuna and Luca. This multipleJames Beard Award nominee as a chef and outstanding restaurateur now has nineindependent restaurants and that does not count the 16 concepts he owns in hisnew Milk Market. Listen and taste as you learn about his many years of experienceand how he continues to raise the bar for restaurant concepts in Denver. Frank Bonanno

The 17th Annual ICCA Summit Opening Reception:With a breathtaking view of the Colorado Rockies from the 38th floor of the Pinnacle Club at-tached to the Grand Hyatt Denver, you will enjoy creative menu ideas that are customized for newmenu developers during the entire 17th Annual ICCA Summit. Remember the receptions, the 17thAnnual Dinner and the spouse tour are all free so please invite your spouse to this special event.After our reception you will be treated to dinner at one of Denver’s top restaurants as part of ourDine Around Denver Series compliments of our ICCA Sponsors.

Sunday Morning General SessionSunday, June 23; 9:00 am - 10:15 am9:00 - 9:30 am: Rapid-Fire Leadership Development featuring Steve Campbell, CEO & Founder ofpro-voke, a nationally known strategy and culture firm:

With the experiential atmosphere and active learning environment that issupported throughout the Summit, pro-voke has been asked to create someinteractive elements that will stimulate individual leadership influence. Theywill provide “quick-hit” insights that breathe life into the relationship betweenyour organization’s strategy, brand, and culture. This first of three rapid-firesessions during the day will be an exercise that takes a fresh, introspectivelook at more than 20 “polarities” experienced by adult learners.

ICCA 17th Annual Summit Day of Education - Sunday, June 23rd

9:30 - 10:15 am: All the Dirt on CBD Oil Legalities; Katie Thompson, Bluebird BotanicalsKatie spent years in Chicago as a marketing expert on foodservice products at Gordon Hanrahanbefore finding her calling on the new legal product derived from the hemp plant. A few years ago,the 2014 Farm Bill was signed into law by former President Obama. This re-established the legalcultivation and marketing of hemp on US soil through state agricultural departments. Now, the2018 Farm Bill has officially removed hemp and hemp-derived CBD from the Controlled SubstancesAct, making it fully federally legal for the first time in over 40 years. Katie was the expert behindthe Carl’s Jr. launch of the Rocky Mountain High Burger on Earth Day this year with a CBD Sauce.

ICCA 17th Annual Summit Lunch - 12:00 - 1:30 pm

Sunday, June 23rd; 10:45 - 11:45 am

Sunday Afternoon General Session, June 23rd; 1:30 - 3:30 pm

10:45 - 11:45 am: Building a Remarkable Culture; David Salyers, Former VP Marketing Chick-fil-ADavid Salyers was one of the original two marketing executives at Chick-fil-A. He spent 37 years in the Chick-fil-A Marketing Department and served asa Vice President before his recent retirement. Having worked at Chick-fil-Ahis entire career, he saw growth of more than 2,300 Chick-fil-A restaurantsaround the country. Chick-fil-A, one of America’s most successful, powerfuland beloved brands, is a multi-billion dollar company built almost entirelyon culture. Chick-fil-A has experienced over 50 consecutive years of sales growth and is at, or near,the top rankings of U.S. brands across all sectors. David has invested his entire career working inand helping to build a culture only to be described as remarkable.

1:30 - 2:00 pm: Rapid-Fire Leadership Development featuring Steve Campbell from pro-vokeThe midday session, “DEMYSTIFYING STRATEGY,” provides an enlightening overview of how com-pany strategy can be made simple and be “brought to life” without a lot of complexity and heavylifting. You will have the chance to consider strategic priorities, differentiators, universal needs,and tradeoffs that they can identify for your organization, applying understanding in a practical,engaging manner.2:45 - 3:30 pm: How to Exceed Consumer Cravings and Rise to the Top; Taylor Cunningham, AssociateStrategist, SRGTaylor Cunningham is an Associate Strategist at Sterling-Rice Group. At SRG he specializes in disrup-tive methodologies that capture difficult-to-reach targets and emerging cultural cohorts. SRG recentlyconducted research that illuminates the subconscious cultural forces that ignite humans' deepest de-sires. We have all heard much about Craveology, but their take on this is about the why do they craveit, not the trend itself. Working with psychologists, neurologists, anthropologists, and consumersacross three continents, their research has unlocked the anatomy of the experiences we crave most.

Afternoon Break - 3:30 - 4:00 pm

Sunday, June 23rd; 4:00 - 5:30 pm4:00 - 4:45 pm: Demo & Tasting: Daniel Asher, Chef-Owner of Boulder’s River and Woods & othersuccessful restaurants in the Denver areaAfter his second successful restaurant Acreage Cider House he then createdAsh’Kara which opened last fall. The new eatery serves modern Israeli andMiddle Eastern food that chef Asher grew up with in Montreal. Ashkara is He-brew slang with Arabic influence; it translates to “for real.” His newest venture,a food hall in Golden, will open around the time of our Summit and he willshare the vision behind his unique menus at each successful restaurant he has touched.

4:45 - 5:15 pm: Rapid-Fire Leadership Development featuring Steve Campbell from pro-vokeThe final close-of-day session, “FIREWORKS AND GRENADES” provides a setting for you to galva-nize some of your learnings from the Summit, highlighting where focus might be applied to in-crease impact, as well as where volume might be “turned down” in order to allow what mattersmost to stay front-of-mind.

The Sunday ICCA Reception will be from 5:30 - 7:30 pm before you

depart for your ICCA Dine Around Denver Restaurant Experience

Founding SponsorsAlaska Seafood Marketing Institute

California Avocado CommissionWholesome Harvest Baking

Mars Foodservices USSweet Street Desserts

Patron SponsorsBarilla America, Inc.

Carla’s PastaDairy Farmers of Wisconsin

Dole Packaged Foods CompanyThomas Foods International

Tuxton China, Inc.

Corporate Sponsors

Chobani

Custom Foods of America

Field Roast Grain Meat Company

Fonterra USA

French’s Foodservice

Jennie-O Turkey Store

Kikkoman Sales USA, Inc.

Potatoes USA

Sunkist Growers

To-Jo Mushrooms

Founding SponsorsAlaska Seafood Marketing Institute

California Avocado CommissionWholesome Harvest Baking

Mars Foodservices USSweet Street Desserts

Patron SponsorsBarilla America, Inc.

Carla’s PastaDairy Farmers of Wisconsin

Dole Packaged Foods CompanyThomas Foods International

Tuxton China, Inc.

Corporate Sponsors

Chobani

Custom Foods of America

Field Roast Grain Meat Company

Fonterra USA

French’s Foodservice

Jennie-O Turkey Store

Kikkoman Sales USA, Inc.

Potatoes USA

Sunkist Growers

To-Jo Mushrooms

Tuesday, June 25th; 7:00 - 9:00 am: Breakfast with the ICCA & GCIA Board of Directors

ICCA members receive a 50 percent discount on early registration -

You pay only $495 for the annual dues and Summit registration & the

Grand Hyatt room rate is $199 - go to www.ICCAchefs.com/events

The Annual ICCA Dinner is the finale for the 17thAnnual ICCA Summit. This is the ultimate network-ing event of the year where members, sponsorsand speakers recap the take-aways from our Col-orado experience. The event includes expert se-lections of wines, local Colorado craft beers andspirits plus an array of food that will challengeyour creative mind on uses for your next LTO orpermanent new menu item.

The ICCA Board of Directors also invites you to jointhem for breakfast Tuesday morning with theGlobal Culinary Innovators Association or GCIABoard of Directors, our sister association for cor-porate chefs from chains ranked 201 - 400 in an-nual sales. As you know, that also includesnon-commercial operators and other forms ofmulti-unit foodservice operators. In fact, the ICCAalso has members from C-stores, hotels, cruiselines and more so please reach to your friends andinvite them to this unique event. Please let any ofthe staff at the national headquarters or our boardmembers know if we can assist you with more in-formation about our events or our associations.We look forward to seeing you in Denver.

Monday, June 24th; 8:30 am - 4:30 pm - 17th Annual ICCA Culinary Road Trips

Monday, June 24th; 6:00 pm - 10:00pm17th Annual ICCA Dinner

The 17th Annual ICCA Culinary Road Trips will highlight the best Colorado has to offer from wildmushroom foraging to the opportunity to tour one of the most sophisticated laboratories for test-ing wheat in the nation. The tours will also include Denver’s thriving distillery industry and Boul-der’s leaders behind the organic movement in the US and the world. Members are split into threegroups and you can choose the tour you would like, but we warn you that is a very tough decision.Also included in the mix are creative food halls, innovative restaurants and even a charcuterieplant. The ICCA Culinary Road Trips have become one of the most innovative activities annually forcorporate chefs from the nation’s top 200 chains and multi-unit operators.

The Monday, June 24th ICCA Culinary Road Trips &

ICCA 17th Anniversary Dinner are also complimentary for your spouse

as we explore new territories on the front range of the Rocky Mountains