icm media pack 2019 final...fashion, craft, food, technology and beauty. mother & baby a series...
TRANSCRIPT
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MEDIA PACK 2019
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Irish Country Magazine Media Kit 2019
Irish Country Magazine is one of Ireland’s top women’s magazines. Our dedication to inspiring women to be the best they can be is echoed
throughout the magazine. From the cover interview to the social pages, each editorial decision is reflected by our readers.
Irish Country Magazine is the lifestyle magazine of choice for contemporary women and covers everything from
fashion and beauty to food, interiors and travel.
ABOUT Us
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Irish Country Magazine Media Kit 2019
Our readers – Premium Spenders
Readership 85,300 | Average reader age 36 | 44% are ABC1 | 47% invest in quality over price | 56% are aged 35+
46% are style conscious | 50% invest in premium skincare & toiletries | 68% are the main shopper | 68% dine out regularly
(TGI ROI 2018)
OUR AUDIENCE
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Irish Country Magazine Media Kit 2019
SOCIAL & DIGITAL REACH
DID YOU KNOW WE HAVE...
30,581 FACEBOOK LIKES
9,234TWITTER FOLLOWERS
24,200INSTAGRAM FOLLOWERS
16,654DIGITAL NEWSLETTER SUBSCRIBERS
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Irish Country Magazine Media Kit 2019
Irish Country Magazine
Readership (TGI 2018)
85,300
(up 5,000 readers on 2017)
Irish Tatler
Readership (TGI 2018)
68,000
Image
Readership (TGI 2018)
111,000
Social & Personal
Readership (TGI 2018)
38,000
HOW WE COMPARE
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Irish Country Magazine Media Kit 2019
Display Advertising | Advertorials | Promotional Features | Bespoke Reader Events | Sponsorships and Partnerships
Digital Advertising | Video Creation | 360 Campaigns
MULTI PLATFORM OPPORTUNITIES
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Irish Country Magazine Media Kit 2019
Native Content | Video Creation | Social Media Partnerships | Digital Display Options
Competitions | Ezine Banners
DIGITAL OPPORTUNITIES
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Irish Country Magazine Media Kit 2019
Our team are happy to create partner campaigns which fit seamlessly within the Irish Country Magazine editorial environment.
We can create bespoke advertising solutions including; shoots, advertorials and partner content for your brand
in order to deliver a 360 campaign offering.
OUR PARTNERSHIPS
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Irish Country Magazine Media Kit 2019
We can also offer a limited number of larger scale sponsorships to brands who wish to partner more closely with us.
As well as our regular reader events and bespoke customer events we now also run:
OUR EVENTS
ExhaleExhale is a series of events nationwide that focus on
wellness, health and personal development.
Irish Made SummitIrish Made highlights the best Irish made
products and key makers in industries like
fashion, craft, food, technology and beauty.
Mother & Baby A series of events for mothers and their babies that
focus on creating a community for likeminded
women incorporating yoga, massage, nutrition,
skincare, sleep expertise and style/beauty.
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Irish Country Magazine Media Kit 2019
Editor of the Year 2017 & 2012 | Innovation of the Year 2016 | Consumer Magazine of the Year 2015 & 2013
Journalist of the Year 2018 & 2015 | Event of the Year 2018
AWARD WINNING TEAM
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Irish Country Magazine Media Kit 2019
2019 PUBLICATION DATE COPY DEADLINE
July/August June 25th June 12th
September/October August 13th July 31st
November October 15th October 2nd
December November 12th October 30th
2020 PUBLICATION DATE COPY DEADLINE
January/February December 31st December 4th
March/April February 18th February 5th
May/June April 14th April 1st
FULL COLOUR SPECIAL POSITIONS
Double Page Spread €5,000
DPS Inside Front Cover €5,600
Inside Back Cover €3,600
Outside Back Cover €3,600
Full Page Advert €2,800
Half Page Advert €1,700
Full Page Bespoke Advertorial €3,000
Full Page Partner Content €2,800
Prices for gatefolds, inserts, wraps, tip-ons available on request.
*All cancellations must be received 30 days prior to scheduled publication dates.
PRODUCTION SPECIFICATIONS HEIGHT WIDTH
Double Page Spread
Bleed 307mm 450mm
Trim 297mm 440mm
Full Page
Bleed 307mm 230mm
Trim 297mm 220mm
Type Area 259mm 186mm
Half Page Horizontal
Bleed 158mm 230mm
Trim 148mm 220mm
Half Page Vertical
Bleed 307mm 120mm
Trim 297mm 110mmDIGITAL ADVERTISING
Various options available, price on
request
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Irish Country Magazine Media Kit 2019
EDITOR
Klara Heron
+353 1 4199 [email protected]
ADVERTISING
Kate Devereux
+353 1 4199 552 | 086 7799 940 [email protected]
MARKETING
Maeve Barry
+353 1 4199 582 [email protected]
CONTACT Us